Bake That! ✓

YouTube @bake_that Hobby 📍 United States

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Subscribers

🔥 Buzz rank

#29,064 ▼374

Total Views

1.56M

Videos

131

Channel age

6 yrs

Est. monthly earnings

$44 – $84

How we estimate

~17.8K recent monthly views × an estimated ad RPM of $2.45–$4.73 per 1,000 views — adjusted for Hobby content and a US audience. Yearly ≈ $528 – $1K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

121.3K views How to Make Red Buttercream Frosting for Cakes, Cupcakes, & Cookies

104.2K views How to Make Perfect Cupcakes From A Box | Boxed Cupcakes Hacks

86.6K views How to Make Blue Buttercream Frosting for Cakes, Cupcakes, and Cookies

82.6K views 1 Minute Chocolate Chip Cookie Recipe | Eggless Microwave Chocolate Chip Cookie

▶️ Featured Video

121.3K views

📈 Performance

Typical video

1.4K–11.1K views

Median 5.6K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

0.2× / week

Most active on Mondays — consistent output keeps an engaged, sponsor-ready audience.

17.8K

Avg views / video

234

Avg likes

140

Avg comments

2.1%

Engagement rate

0.2

Uploads / week

11.9K

Lifetime avg / video

224

Views / subscriber

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2020 — 6 years ago.

🏆Ranked #10,939 among all influencers on SocialDB.

🎯Top Hobby influencer — #540 in the niche.

👁️Averages 17.8K views per video.

📤Posts about 0.2× per week.

💬2.1% engagement rate.

🚀Gained 20 subscribers in the last 7 days.

📍Based in United States.

🛡️ Audience credibility

46/100 Fair

Est. 68% real, active audience · Medium fake-follower risk.
Views far exceed subscriber count — strong reach beyond their core base.
2.1% engagement — below the ~5% typical for this size.

Est. authentic audience

68%

Fake-follower risk

Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 47% Female 53%

Age · peak 18-24

13-1711%

18-2430%

25-3429%

35-4419%

45+11%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Bake That!'s audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate

Keeps

Patreon

Epidemic Sound

Shopify

Squarespace

Skillshare

BetterHelp

Surfshark

Lian Li

About

I’m Kate — a passionate, self-taught baker here to show you that anyone can bake delicious desserts at home. My mission is to make baking simple, fun, and totally doable — no fancy training required!

From beginner-friendly baking tutorials and easy cake recipes to seasonal desserts, cookie decorating, and no-fail cupcakes, this channel is your go-to place for all things sweet. I share step-by-step baking videos, cake decorating tips, and honest baking tool reviews to help you build confidence in the kitchen.

Whether you're just starting your home baking journey or looking to level up your skills, you’ll find creative inspiration, time-saving baking hacks, and mouthwatering recipes the whole family will love.

#HomeBakingRecipes #SimpleDessertIdeas #BakingForBeginners #EasyCakeDecorating #QuickBakingTips #DIYBakedGoods