Doublelift

Doublelift ✓

YouTube @doublelift Role-playing Video Game 📍 United States
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Subscribers
725K
Total Views
340.05M
Videos
1.7K
Channel age
14 yrs
Est. monthly earnings
$6.2K – $12K
2.61M total audience across 2 platforms
YouTube · 725K Twitch · 1.88M
📊 Content format · share of recent views
⚡ 51%
▶️ 49%
⚡ Shorts 51%  ·  ▶️ Long-form 49% — brands place & price integrations differently across the two.
How we estimate
~4.42M recent monthly views × an estimated ad RPM of $2.80–$5.40 per 1,000 views — adjusted for Role-playing Video Game content and a US audience. About 51% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $74.3K – $144.4K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

How Is Jynxzi Actually Still Iron? 😭401.2K views How Is Jynxzi Actually Still Iron? 😭 The Stream Sniping Rioter Incident...162.3K views The Stream Sniping Rioter Incident... Korean Solo Queue Isn't As Good As You Think...139.2K views Korean Solo Queue Isn't As Good As You Think... I HOSTED THE RETIREMENT HOME TOURNAMENT!126.3K views I HOSTED THE RETIREMENT HOME TOURNAMENT!

▶️ Featured Video

126.3K views
I HOSTED THE RETIREMENT HOME TOURNAMENT!

📈 Performance

Typical video
20.5K–70.5K views
Median 37.1K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
16.7× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
61.9K
Avg views / video
1.1K
Avg likes
50
Avg comments
1.93%
Engagement rate
16.7
Uploads / week
195.5K
Lifetime avg / video
469
Views / subscriber
51%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2012 — 14 years ago.
🏆Ranked #2,279 among all influencers on SocialDB.
🎯Top Role-playing Video Game influencer — #217 in the niche.
👁️Averages 61.9K views per video.
📤Posts about 16.7× per week.
💬1.93% engagement rate.
📱51% of recent uploads are Shorts.
🏅Earned the Silver Play Button for passing 100K subscribers.

🛡️ Audience credibility

76/100 Good
  • Est. 85% real, active audience · Low fake-follower risk.
  • Healthy view-through — roughly 9% of subscribers watch each video.
  • 1.93% engagement — around average for this size.
Est. authentic audience
85%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 77% Female 23%
Age · peak 18-24
13-1713%
18-2436%
25-3430%
35-4412%
45+9%
Top geographies
  • United States46%
  • United Kingdom8%
  • Canada7%
  • Australia4%
  • India5%
Likely interests
GamingEsportsStreaming

💚 Brand affinity

Estimated

Brands Doublelift's audience is most likely to respond to — from detected sponsorships in this niche.

Genshin Impact Keeps Epidemic Sound GamerSupps War Thunder Nebula Helix Sleep AG1 Opera GX Shopify

About

Everyone else is 🗑️

📸 Gallery

MY KOREAN SOLO QUEUE RANK GRIND BEGINS! Korean Solo Queue Isn't As Good As You Think... ✅MSI WATCH PARTY✅LYON vs FURIA✅LIVE FROM T1 HQ✅ Why I Refuse to Play Mages Bot Lane ✅DROPS ENABLED✅G2 vs TES MSI COSTREAM✅LIVE FROM T1 HEADQUARTERS✅ Caps PENTAKILL vs TES HLE Kanavi and Delight Show Perfect Synergy 🔥SO CLOSE TO CHALLENGER🔥PHREAK WILL YOU LET ME WIN PLEASE IM BEGGING🔥

Recent videos

MY KOREAN SOLO QUEUE RANK GRIND BEGINS!
16.7K views · 5 days ago
Korean Solo Queue Isn't As Good As You Think...
139.2K views · 5 days ago
✅MSI WATCH PARTY✅LYON vs FURIA✅LIVE FROM T1 HQ✅
25K views · 6 days ago
Why I Refuse to Play Mages Bot Lane
89.4K views · 6 days ago
✅DROPS ENABLED✅G2 vs TES MSI COSTREAM✅LIVE FROM T1 HEADQUARTERS✅
23.2K views · 7 days ago
Caps PENTAKILL vs TES
19.9K views · 7 days ago
HLE Kanavi and Delight Show Perfect Synergy
27.8K views · 7 days ago
🔥SO CLOSE TO CHALLENGER🔥PHREAK WILL YOU LET ME WIN PLEASE IM BEGGING🔥
0 views · 7 days ago
Day 1 Korea & He’s Already Smurfing
37.9K views · 7 days ago
🔥SO CLOSE TO CHALLENGER🔥PHREAK WILL YOU LET ME WIN PLEASE IM BEGGING🔥
15.2K views · 8 days ago
THE RETIREMENT HOME TOURNAMENT FINALE!
56.8K views · 8 days ago
The Stream Sniping Rioter Incident...
162.3K views · 8 days ago

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

KyoStinV KyoStinV 62% OTTER ON ROBLOX OTTER ON ROBLOX 61% Jefe Jefe 59% Aliensrock Aliensrock 59% LilAggy LilAggy 55% LAARK LAARK 33%

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