Business Today

Business Today

YouTube @businesstoday Knowledge 📍 India
Subscribers
3.03M
Total Views
761.65M
Videos
39.3K
Channel age
9 yrs
Est. monthly earnings
$759 – $1.5K
📊 Content format · share of recent views
3%
▶️ 97%
⚡ Shorts 3%  ·  ▶️ Long-form 97% — brands place & price integrations differently across the two.
How we estimate
~641.2K recent monthly views × an estimated ad RPM of $1.23–$2.36 per 1,000 views — adjusted for Knowledge content and a IN audience. About 3% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $9.1K – $17.6K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

43.5K views

📈 Performance

Typical video
304–1.6K views
Median 892 — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
200.1× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
2.1K
Avg views / video
23
Avg likes
3
Avg comments
1.17%
Engagement rate
200.1
Uploads / week
19.4K
Lifetime avg / video
251
Views / subscriber
3%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2016 — 9 years ago.
🏆Ranked #636 among all influencers on SocialDB.
🎯Top Knowledge influencer — #23 in the niche.
👁️Averages 2.1K views per video.
📤Posts about 200.1× per week.
💬1.17% engagement rate.
📱3% of recent uploads are Shorts.
🏅Earned the Gold Play Button for passing 1M subscribers.

🛡️ Audience credibility

40/100 Low
  • Est. 64% real, active audience · High fake-follower risk.
  • Low view-through (~0.1%) — many subscribers don't watch, a sign of an inactive or inflated audience.
  • 1.17% engagement — around average for this size.
Est. authentic audience
64%
Fake-follower risk
High

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 47% Female 53%
Age · peak 25-34
13-1710%
18-2429%
25-3433%
35-4418%
45+10%
Top geographies
  • India58%
  • United States12%
  • United Kingdom5%
  • Pakistan4%
  • United Arab Emirates3%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Business Today's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Nebula Amazon Affiliate Patreon Coinbase Robinhood Shopify Brilliant Audible Incogni

About

Tune in for the latest business news and insights on the Indian economy, stock markets, cryptocurrencies, consumer technology, real estate, bullion, automobiles, start-ups, unicorns, and personal finance. Business Today TV features live shows on market trends and business updates, providing you with expert analysis and real-time information. Stay informed with essential coverage on mutual funds, insurance, loans, pension plans, and more.

Follow and subscribe to us on YouTube, Twitter, Facebook, and Instagram to get the latest updates, expert tips, and exclusive content. Join our community today and take charge of your financial knowledge!

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