Alex Hormozi✓

YouTube @alexhormozi Lifestyle (sociology) 📍 United States

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🔄 Data last refreshed 1 day ago

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Make a deal with Alex Hormozi

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Subscribers

4.38M

🔥 Buzz rank

#447 ▲110

Total Views

1.07B

Videos

5.4K

Channel age

17 yrs

Est. monthly earnings

$16.4K – $32K

🧰 Free analysis for Alex Hormozi

🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

📊 Content format · share of recent views

⚡ 60%

▶️ 40%

⚡ Shorts 60% · ▶️ Long-form 40% — brands place & price integrations differently across the two.

How we estimate

~10.42M recent monthly views × an estimated ad RPM of $3.85–$7.43 per 1,000 views — adjusted for Lifestyle (sociology) content and a US audience. About 60% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $197.3K – $383.7K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

415.6K views How to Turn a $4.97 Product Into $1,000,000

332.6K views My One Law

285.5K views Do This If You Arent Making 100K

270.2K views Why AI won't make you rich in 2026

▶️ Featured Video

415.6K views

🎯 Reach quality

Subscriber activation · Modest

2.4%

Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.

Recent vs all-time

-46%

Recent videos average 106.3K vs an all-time 198.6K/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.

📈 Performance

Typical video

37.1K–115.8K views

Median 69.9K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

22.9× / week

Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.

106.3K

Avg views / video

3.7K

Avg likes

Avg comments

3.56%

Engagement rate

22.9

Uploads / week

198.6K

Lifetime avg / video

244

Views / subscriber

60%

Shorts (recent views)

14m 57s

Typical video length

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Facts

🗓️Joined YouTube in 2009 — 17 years ago.

🏆Ranked #832 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #83 in the niche.

👁️Averages 106.3K views per video.

📤Posts about 22.9× per week.

💬3.56% engagement rate.

🚀Gained 20K subscribers in the last 7 days.

📱60% of recent uploads are Shorts.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 23% Female 77%

Age · peak 25-34

13-1710%

18-2429%

25-3433%

35-4418%

45+10%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

EntertainmentLifestyleTrending

🕵️ Fake follower check

Estimated

72/100

Good Credibility score

82%

Real Real audience

Low Fake-follower risk

High Data confidence

Est. 82% real, active audience · Low fake-follower risk.
Low engagement (~2.4% of subscribers watch each video) — a sign of an inflated or inactive audience.
Verified account.
Established account (17+ years old).
3.56% engagement — above the ~2.7% typical for a YouTube account this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.