Ulta Beauty✓ Add us as a preferred source on Google
🔄 Data last refreshed 5 hours ago
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Make a deal with Ulta Beauty
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
1.9M
Total likes
12.1M
Videos
3.6K
Following
957
💰 Suggested sponsorship rate
$40 – $65 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor Ulta Beauty
Known for
7.2K views
It’s tiiiiiiiime! Meet the 2026 #UBCollective. 🧡 @Alexis Leianna @aliyah @Amber Nicole @Arwen Celis 🇵🇭 @Ashley Golden @Desire’ @Emmy Bucher @f0lake @Hannah Fosbenner @elevenesthetician @javi @JENNIE | greeneggsandglam 🍳 @Katie Farhood @Kaylee Marina @Kelsey Martinez @Lauren Wilensky @Lisa Tamagini @Mackenzie Davis @MAYA V. @Paulina @Perfume Princess @Prince @Rachel OCool @RIYA PATEL @Rocio Soria🌺 @Shagun Patel @SHALOM BLAC @sydney heinemann @T’MANI WOODLAND @TCara | Y
📊 Engagement & reach
Recent videos · views
Oct 27latest
Engagement rate · Building
0.18%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
3.4K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
1.9K
Measured across recent posts — the real reach a sponsored video earns.
Typical video
982–1.9K views
Half of recent videos land in this range (median 1.6K) — the reliable floor a sponsored video earns, not just the average lifted by the odd viral hit.
View consistency · Consistent
55/100
How steady views are across recent videos — a predictable reach a brand can plan around.
Posting cadence
23.2 / week
Posts multiple times a day — a constant, always-on presence.
Follower / following
2K×
Follows just 957 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Shopping & Retail
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 1.9K views per stream.
📤Posts about 25.8× per week.
💬0.18% engagement rate.
🏅Earned the 1M Followers for passing 1M followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 42% Female 58%
Age · peak 18-24
13-1719%
18-2441%
25-3425%
35-4411%
45+4%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Audience language
- English88%
- Other12%
Likely interests
ShoppingDealsLifestyle
🕵️ Fake follower check
Estimated38/100
Low
Credibility score
64%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~0.1% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 0.18% engagement — below the ~2.7% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
💚 Brand affinity
EstimatedBrands Ulta Beauty's audience is most likely to respond to — from detected sponsorships in this niche.
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About
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📸 Gallery
Recent content
It’s tiiiiiiiime! Meet the 2026 #UBCollective. 🧡 @Alexis Leianna @aliyah @Amber Nicole @Arwen Celis 🇵🇭 @Ashley Golden @Desire’ @Emmy Bucher @f0lake @Hannah Fosbenner @elevenesthetician @javi @JENNIE | greeneggsandglam 🍳 @Katie Farhood @Kaylee Marina @Kelsey Martinez @Lauren Wilensky @Lisa Tamagini @Mackenzie Davis @MAYA V. @Paulina @Perfume Princess @Prince @Rachel OCool @RIYA PATEL @Rocio Soria🌺 @Shagun Patel @SHALOM BLAC @sydney heinemann @T’MANI WOODLAND @TCara | Y
7.2K views · 1 day ago
The secret to defined, frizz-free curls is here!🌀✨ @isima Curls Don’t Lie Curl Perfecting Cream on TikTok Shop! #UltaBeauty #isima #CurlCare #CurlyHairRoutine #TikTokShop 🎥: @janyll🍒
499 views · 2 days ago
Fall makeup activated. 👀 ✨ @Morphe Cosmetics Morphe Chromaplus Eyeshadow Trio #UltaBeauty #morphe #makeup #eyeshadow #TikTokShop 🎥: @elizabeth
1.2K views · 2 days ago
Taking the passenger princess title v seriously. 🚗 👑 #UltaBeauty #RoadTripEssentials #CarSpa #SelfCare 🎥: @regina_ugc_
1.6K views · 2 days ago
Your new fall signature scent. 🍂 Shop @noyzfragrance Only Human Eau De Parfum bundle on TikTok Shop! #UltaBeauty #noyz #perfumes #fragrancefinds #tiktokshop 🎥: @Bri
140 views · 2 days ago
Good things come in bling boxes. 🤩🎁 ✨ @NYX Professional Makeup Bling Box 24 Day Holiday Advent Calendar -only at Ulta! #UltaBeauty #HolidayGifting #HolidaySeason #AdventCalendar #NYX 🎥: @Regan
1.7K views · 2 days ago
Get fuller, stronger lashes and brows with the @Cecred Restoring Lash & Brow Builder. ✨ Available at Ulta Beauty! #UltaBeauty #Cecred #LashSerum #BrowSerum 🎥: @janyll🍒
982 views · 2 days ago
The cutest perfume trio that makes the ultimate gift idea. ✨ These adorable @squishmallowsfragrances scents bring a totally unique vibe, shop them now on our TikTok Shop! 🌸 #UltaBeauty #Squishmallows #FragranceTok #GiftIdeas #TikTokShop 🎥: @leahsinelnikov
1.2K views · 3 days ago
From dry and brittle to juicy and defined! 🫧 ✨ @isima Repair & Hydrate Wash Day System for Curls and Waves Shop the bundle now on our TikTok Shop! 🛒👇 #UltaBeauty #isima #WashDayRoutine #CurlyHairCare #TikTokShop 🎥: @Kayla B | Beauty Creator✨
1.9K views · 4 days ago
Serotonin for the next 25 days: check. ✅🎁 ✨ Beauty Finds by ULTA Beauty 25 Days of Beauty Advent Calendar #UltaBeauty #AdventCalendar #HolidayGifting #beauty 🎥: @Regan
2.7K views · 4 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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48%
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45%
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Frequently asked questions
How much does Ulta Beauty charge for a sponsorship?
Ulta Beauty hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Ulta Beauty for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Ulta Beauty, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Ulta Beauty have?
Ulta Beauty has 1,929,697 followers on TikTok.
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