GRAMMYS✓

TikTok @grammys Media & Entertainment

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Make a deal with GRAMMYS

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Followers

3.22M

Total likes

75.85M

Videos

1.9K

Following

356

🧰 Free analysis for GRAMMYS

🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

Known for

8.2M views The classiest man alive #BADBUNNY #GRAMMYS

7.5M views Oh hey @Justin Bieber 😎 #GRAMMYS

Each signature is a piece of a story — the hands that wrote the soundtrack to your life. Signed, sealed, and solidified in music history. Rule breakers. Taste makers. The voices of a generation. We’re closing another chapter in the Grammys’ long-standing tradition of honoring the artist. Congratulations to all the historic and monumental wins. We’re so proud of this year’s nominees, and we look forward to coming together once again next year. #grammys

1.1M views Each signature is a piece of a story — the hands that wrote the soundtrack to your life. Signed, sealed, and solidified in music history. Rule breakers. Taste makers. The voices of a generation. We’re closing another chapter in the Grammys’ long-standing tradition of honoring the artist. Congratulations to all the historic and monumental wins. We’re so proud of this year’s nominees, and we look forward to coming together once again next year. #grammys

My fav animal is me learning the new Katseye choreo to “ANIMAL”. We’re currently having flashbacks of them on the red carpet at last years GRAMMYS. This is Sign My Lens, brought to you by @Izzy Ngov featuring your fav artists. Wait till you see who else we have signatures from. M

666.8K views My fav animal is me learning the new Katseye choreo to “ANIMAL”. We’re currently having flashbacks of them on the red carpet at last years GRAMMYS. This is Sign My Lens, brought to you by @Izzy Ngov featuring your fav artists. Wait till you see who else we have signatures from. M

📊 Engagement & reach

Engagement rate · Building

1.26%

Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.

Avg likes / video

40.5K

Typical likes on a recent post — the clearest proof of how hard the audience reacts.

Avg views / video

1.56M

Measured across recent posts — the real reach a sponsored video earns.

Posting cadence

0.43 / week

A more selective poster — each video gets room to breathe.

Follower / following

9K×

Follows just 356 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.

🏷️ Niche & audience

Content niche

Media & Entertainment

The lane this creator is known for — match it to your product for the most native-feeling collab.

📹 Recent videos

Latest posts straight from GRAMMYS's TikTok.

@grammys

💡 Facts

👁️Averages 1.56M views per stream.

📤Posts about 0.5× per week.

💬1.26% engagement rate.

🏅Earned the 1M Followers for passing 1M followers.

🛡️ Audience credibility

61/100

Fair Credibility score

80%

Real Real audience

Low Fake-follower risk

High Data confidence

Est. 80% real, active audience · Low fake-follower risk.
Engagement (~0.5× of followers engage each post) is around typical for TikTok.
Organic base — far more followers than accounts it follows.
Verified account.
1.26% engagement — below the ~9% typical for this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 50% Female 50%

Age · peak 18-24

13-1718%

18-2440%

25-3424%

35-4410%

45+8%

Top geographies

United States34%
India11%
United Kingdom8%
Brazil6%
Indonesia5%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands GRAMMYS's audience is most likely to respond to — from detected sponsorships in this niche.

Genshin Impact

About

the world's leading society of music professionals 🎶

📸 Gallery

Recent content

412.9K views · 1 day ago

Three minutes. One hook. A thousand ways in. Pop is the art of making something universal feel personal. It's about the songs that mean one thing to you and something completely different to the person next to you, while both of you sing every word. These 2026 Recording Academy members know exactly how to make that happen. Swipe to meet the artists writing what's next, and see why they're part of our 2026 new member class. Welcome to the Recording Academy family!

239.1K views · 2 days ago

Tygers, it's Tyla's second act. The album she’s been teasing since the Grammy red carpet is here. Is it an A-Pop summer? Only time will tell. Meanwhile, we’re still on the carpet catching her kisses with @izzyngovv’s Sign My Lens.

295K views · 6 days ago

What time of year is it? Grammy Camp LA time! Our social intern, Alais, took us through a day in the life of a Grammy Camp student. Learn more through @GRAMMY Museum

88.3K views · 7 days ago

South Korean R&B artists @SAAY opens her personal notebook for this episode of #ItGoesToEleven, inviting viewers to explore how she develops the ideas and create process behind her music.

67.9K views · 7 days ago

My fav animal is me learning the new Katseye choreo to “ANIMAL”. We’re currently having flashbacks of them on the red carpet at last years GRAMMYS. This is Sign My Lens, brought to you by @Izzy Ngov featuring your fav artists. Wait till you see who else we have signatures from. M

666.8K views · 8 days ago

This isn’t just an invitation. It’s a seat at the table. Every year, the Recording Academy ushers in a new member class filled with the artists, musicians, songwriters, producers, composers, engineers, and professionals who are already shaping the future of music. As a member, you don’t just watch the industry change. You shape it through the Grammy process, fighting for creators’ rights, mentoring the next generation, and helping define what excellence sounds like. Your voice matters. Use it.

53.8K views · 9 days ago

Baby, we are TIRED! But we're pushing forward like the main characters we are. I wonder what else we have up our sleeves for the rest of the year? 👀 #grammys #grammyawards #recordingacademy #grammys2027 #grammy2027

41.1K views · 10 days ago

Grammy-curated sound meets the beautiful game. 🎶⚽ FIFA Unplugged brought Rolling Stone, rising artists, and the football x music crossover conversation (shoutout to our panel with Recording Academy President Panos A. Panay and @FIFA World Cup’s Marco Nazzari) to FIFA House overlooking Bryant Park - and now the world’s biggest stage is set. It’s Final day. Let’s go. 🏆

43K views · 12 days ago

Each signature is a piece of a story — the hands that wrote the soundtrack to your life. Signed, sealed, and solidified in music history. Rule breakers. Taste makers. The voices of a generation. We’re closing another chapter in the Grammys’ long-standing tradition of honoring the artist. Congratulations to all the historic and monumental wins. We’re so proud of this year’s nominees, and we look forward to coming together once again next year. #grammys

1.1M views · 5 months ago

Oh hey @Justin Bieber 😎 #GRAMMYS

7.5M views · 5 months ago

The classiest man alive #BADBUNNY #GRAMMYS

8.2M views · 5 months ago

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Sky Sports Football 48%

Universal Pictures 47%

pbsnews 46%

SpongeBob 43%

PrimeVideoDE 42%

Sweetnotes Music Ⓜ️ 41%

More like this

Sky Sports Football ✓

🏆 Awards & milestones

🟣10K Followers10K followers

🟪100K Followers100K followers

💜1M Followers1M followers

Next: 🏆 5M Followers — 1.78M followers to go

🛡️ Brand safety

✅Brand-safe84/100

✓ Verified / Partner account
✓ Healthy engagement (real audience)

A heuristic signal for brands from public data & recent titles — not a moderation verdict.

Details

PlatformTikTok

CategoryMedia & Entertainment

Followers3,217,178

Updated3 hours ago

GRAMMYS✓

Make a deal with GRAMMYS

Known for

📊 Engagement & reach

🏷️ Niche & audience

📹 Recent videos

💡 Facts

🛡️ Audience credibility

👥 Audience demographics

💚 Brand affinity

About

📸 Gallery

Recent content

🔀 Audience overlap

More like this

✉ Message GRAMMYS

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