RaiPlay✓ Add us as a preferred source on Google
🔄 Data last refreshed 1 day ago
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Make a deal with RaiPlay
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
1.1M
Total likes
52M
Videos
3.4K
Following
19
💰 Suggested sponsorship rate
$185 – $300 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor RaiPlay
Known for
📊 Engagement & reach
Recent videos · views
Sep 9latest
Engagement rate · Building
1.37%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
15.1K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
9.2K
Measured across recent posts — the real reach a sponsored video earns.
Typical video
1.9K–17.7K views
Half of recent videos land in this range (median 2.6K) — the reliable floor a sponsored video earns, not just the average lifted by the odd viral hit.
View consistency · Variable
43/100
How steady views are across recent videos — reach is hit-driven, so a campaign lives or dies on catching a spike.
Posting cadence
3.8 / week
Posts several times a week — reliably active for a campaign window.
Follower / following
58.2K×
Follows just 19 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Media & Entertainment
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 9.2K views per stream.
📤Posts about 4.2× per week.
💬1.37% engagement rate.
🏅Earned the 1M Followers for passing 1M followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 44% Female 56%
Age · peak 18-24
13-1718%
18-2440%
25-3424%
35-4410%
45+8%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
EntertainmentLifestyleTrending
🕵️ Fake follower check
Estimated38/100
Low
Credibility score
64%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~0.8% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 1.37% engagement — below the ~9% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
💚 Brand affinity
EstimatedBrands RaiPlay's audience is most likely to respond to — from detected sponsorships in this niche.
About
Molto più di quanto immagini
📸 Gallery
Recent content
Come lavora un cane da allerta diabete? 🐶 #Pets - #AnimaliDelCuore è su#RaiPlay #davedere
1.4K views · 1 day ago
Alberto Angela torna sabato 26 settembre alle 15.00 su Rai1 per il consueto appuntamento con Passaggio a Nord Ovest. Situato nella parte occidentale dell’Islanda, Thingvellir è senza dubbio uno dei luoghi più incredibili del pianeta. È uno dei pochi luoghi sulla Terra in cui è possibile vedere dove si incontrano due placche tettoniche. A causa del loro movimento, l’Islanda è come se venisse strappata in due. Per quanto possa sembrare allarmante, la velocita è molto lenta. Con Alberto Angela ripe
1.9K views · 1 day ago
Vittoria ha già deciso: quello non è il suo posto. Ma potrebbe essere proprio il posto di cui ha bisogno. L’ingresso al Liceo Helen Keller, un istituto specializzato nel supporto ad alunni con disabilità, la mette davanti a una realtà che inizialmente rifiuta. Saranno nuovi incontri, amicizie inaspettate e le sfide dell’adolescenza a costringerla a mettere in discussione i suoi pregiudizi e, forse, anche qualche certezza su se stessa. #TuttoLAmoreCheResta, presto su #Rai1 e #RaiPlay #davedere #
20.5K views · 2 days ago
I don’t know what love really is. Do you? 💖🎸 Il videoclip di “Che cos’è l’amore?” di Matteo Trullu, il brano in gara per l’Italia a #JESC2026, è disponibile su #RaiPlay 🎥 #DaVedere #JESCIta
1.7K views · 2 days ago
Vedere il proprio lavoro premiato è una gioia indescrivibile: ogni sacrificio, ogni sfida e ogni passo compiuto acquistano finalmente un significato. ✨🏆 #Bossinincognito, in onda ogni martedì in prima serata su #Rai2 è disponibile su #RaiPlay @Elettra Lamborghini
2K views · 4 days ago
Il pacco più bello di #AffariTuoi? Ha quattro zampe e si chiama Tommasino. 🐶📦 Siamo in onda ogni giorno ore 20.30 su #Rai1 e #RaiPlay! #davedere @Stefano De Martino
17.7K views · 4 days ago
BUON INTRATTENIMENTO 👌 I primi 4 episodi di #FOMO - Fear of missing out sono su #RaiPlay! #DaVedere #TvDaVedere #POV
4K views · 6 days ago
Il pacco giusto non si sa, la canzone giusta invece sì. 🎶📦 Sbloccata la nuova playlist firmata #AffariTuoi: quale pezzo vorreste sentire nelle prossime settimane? Fatecelo sapere nei commenti! ⤵️ Vi aspettiamo ogni sera alle 21.30 su #Rai1 e #RaiPlay! #davedere @Stefano De Martino @@herbertballerina @Martina
38.2K views · 6 days ago
Il tuo programma televisivo preferito? E un conduttore o conduttrice che ti piace?! Ma soprattutto... un certo «TV Talk», mai sentito parlare? 😏 #TvTalk | #DaVedere |#MiaCeran | #RaiPlay | #Rai3 | @Mia Ceran
2.6K views · 8 days ago
🚨 𝗔𝗧𝗧𝗘𝗡𝗭𝗜𝗢𝗡𝗘🚨 L'attesa è finita: scopri le ultime 𝘧𝘢𝘵𝘢𝘭𝘰𝘴𝘦 puntate di 𝙒𝙞𝙣𝙭 𝘾𝙡𝙪𝙗: 𝙏𝙝𝙚 𝙈𝙖𝙜𝙞𝙘 𝙞𝙨 𝘽𝙖𝙘𝙠 in esclusiva solo su Rai Gulp e RaiPlay! 🧚♀️🍿 @Winx Club #WinxClub #winxclubthemagicisback #RaiGulp #RaiKids #DaVedere
2.4K views · 17 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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Frequently asked questions
How much does RaiPlay charge for a sponsorship?
RaiPlay hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact RaiPlay for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify RaiPlay, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does RaiPlay have?
RaiPlay has 1,105,609 followers on TikTok.
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