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Scratch Pad

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Substack @graceatwood Fashion & Beauty
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🔄 Data last refreshed 20 hours ago
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🔒 Paid proposals held safely in escrow — released only when the work's approved.

📣Sponsored placementThe primary sponsor slot at the top of a regular issue — you… $347→ 📝Sponsored post (editorial)A full post written in my voice featuring your product — new… $625→ 📧Dedicated sendA whole solo email to my list about you — the entire inbox m… $902→ 🔖Classified / footer adA short text ad in the footer of an issue — the affordable e… $104→ 📦Package / presenting sponsorRecurring placements across several issues — "brought to you… $1,041/mo→ ⭐Paid recommendationI recommend your newsletter or product to my subscribers via… $416→ 🎙️Podcast ad (host-read)A host-read ad on my Substack podcast — my voice, my listene… $521→ 🔗Affiliate / commissionOngoing affiliate mentions in my issues. The monthly fee is … $174/mo→ 🤝Cross-promo swapWe recommend each other to our lists — a value swap between … Swap→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $75/hr→

Every booking is a normal escrow-protected deal.

Subscribers
57K
Account age
3 yrs
🎁 Free analysisfor Scratch Pad
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

💡 Facts

🗓️Joined Substack in 2023 — 3 years ago.
📤Posts about 4.8× per week.
💬0.3% engagement rate.
🏅Earned the 10K Subscribers for passing 10K subscribers.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 15% Female 85%
Age · peak 18-24
13-1711%
18-2433%
25-3432%
35-4416%
45+8%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
BeautySkincareMakeupShopping

💬 Newsletter engagement

Measured

Real reader activity from the last 12 posts — reactions, comments and restacks are public on every Substack post.

172
❤ avg reactions / post
26
💬 avg comments / post
1
🔁 avg restacks / post
0.3%
Strongreaction rate
Free issues (reach the whole list) vs paywalled
58% free

A mix of free and paid issues — sponsored placements in the free issues reach the full list.

About

From Grace Atwood, creator of The Stripe, Scratch Pad blends personal essays with curated recommendations across beauty, fashion, and culture. Made for the homebodies with great taste (and great books on their nightstand).

📮 Recommends

From Substack

Scratch Pad publicly recommends these newsletters to its readers — a real signal of shared audience and strong collab targets.

Private Label by Sarah Shapiro Trade Offs by Julia and Thomas Berolzheimer Godfrey's Guide Always Overdressed Kelly Klein Fwd: from a friend Ice Cream Before Dinner In The Studio

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Frequently asked questions

How much does Scratch Pad charge for a sponsorship?
Scratch Pad hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Scratch Pad for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Scratch Pad, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many subscribers does Scratch Pad have?
Scratch Pad has 57,000 subscribers on Substack.

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