The Sims✓

YouTube @thesims Simulation Video Game

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🔄 Data last refreshed 1 day ago

🤝

Make a deal with The Sims

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Subscribers

1.94M

🔥 Buzz rank

#107,618 ▼1

Total Views

387.26M

Videos

515

Channel age

20 yrs

Est. monthly earnings

$540 – $1.1K

🧰 Free analysis for The Sims

🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

📊 Content format · share of recent views

⚡ 47%

▶️ 53%

⚡ Shorts 47% · ▶️ Long-form 53% — brands place & price integrations differently across the two.

How we estimate

~550.2K recent monthly views × an estimated ad RPM of $1.82–$3.51 per 1,000 views — adjusted for Simulation Video Game content. About 47% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $6.5K – $12.6K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

1.66M views The Sims 4: Royalty & Legacy | Official Reveal Trailer

716.6K views The Sims 4 Adventure Awaits | Official Reveal Trailer

566.2K views The Sims 4 Adventure Awaits | Official Gameplay Trailer

347.6K views The Sims 4 Royalty & Legacy | Nobility Gameplay Trailer

▶️ Featured Video

1.66M views

🎯 Reach quality

Subscriber activation · Solid

Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.

Recent vs all-time

-85%

Recent videos average 115.8K vs an all-time 752K/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.

📈 Performance

Typical video

42.6K–103.7K views

Median 59.6K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

1.1× / week

Most active on Thursdays — consistent output keeps an engaged, sponsor-ready audience.

115.8K

Avg views / video

4.8K

Avg likes

297

Avg comments

4.42%

Engagement rate

1.1

Uploads / week

752K

Lifetime avg / video

200

Views / subscriber

47%

Shorts (recent views)

14m 35s

Typical video length

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Facts

🗓️Joined YouTube in 2006 — 20 years ago.

🏆Ranked #1,790 among all influencers on SocialDB.

🎯Top Simulation Video Game influencer — #35 in the niche.

👁️Averages 115.8K views per video.

📤Posts about 1.1× per week.

💬4.42% engagement rate.

📱47% of recent uploads are Shorts.

🏅Earned the Gold Play Button for passing 1M subscribers.

🛡️ Audience credibility

95/100

Excellent Credibility score

98%

Real Real audience

Low Fake-follower risk

High Data confidence

Est. 98% real, active audience · Low fake-follower risk.
Engagement (~6.0% of subscribers watch each video) is around typical for YouTube.
Verified account.
Established account (20+ years old).
4.42% engagement — above the ~2.7% typical for a YouTube account this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 73% Female 27%

Age · peak 18-24

13-1713%

18-2436%

25-3430%

35-4412%

45+9%

Top geographies

United States34%
India11%
United Kingdom8%
Brazil6%
Indonesia5%

Likely interests

GamingEsportsStreaming

💚 Brand affinity

Estimated

Brands The Sims's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Epidemic Sound

Epic Games

Genshin Impact

Shopify

Nebula

World of Tanks

Opera GX

NordVPN

About

This is the Official YouTube channel for The Sims™ where videos and Live Broadcasts created by Electronic Arts' (EA) Maxis Label are featured and released on behalf of The Sims franchise. The Official YouTube channel for The Sims also features player-created videos and content from The Sims' community of players from around the world. For more information about The Sims, visit http://www.thesims.com