The Modest Mushroom ✓

YouTube @themodestmushroom Lifestyle (sociology)

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🤝

Make a deal with The Modest Mushroom

🔒 Paid proposals held safely in escrow — released only when the work's approved.

💰 Sponsorship Deal 🤝 Collab Deal 🎬 Hire for UGC 🎙️ Book Podcast 🎤 Book Event Appearance

Subscribers

675

🔥 Buzz rank

#84,743 ▲6990

Total Views

231.5K

Videos

222

Channel age

12 yrs

Est. monthly earnings

$0 – $1

📊 Content format · share of recent views

⚡ 99%

⚡ Shorts 99% · ▶️ Long-form 1% — brands place & price integrations differently across the two.

How we estimate

~6.8K recent monthly views × an estimated ad RPM of $2.51–$4.83 per 1,000 views — adjusted for Lifestyle (sociology) content. About 99% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $0 – $12. Excludes sponsorships, memberships & merch. Full methodology →

Known for

50K views Best thing we've ever bought #baking #bread #cooking

3.2K views 3 Ingredient Homemade Twix Candy #cooking #baking #candy #recipe

2.9K views Best clips of Lily from this year #dog #cute #labrador #puppy

2.4K views Pumpkin Cupcakes with Cinnamon Frosting #fall #baking #autumn #cupcake #shorts

▶️ Featured Video

248 views

📈 Performance

Typical video

27–125 views

Median 61 — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

0.9× / week

Most active on Wednesdays — consistent output keeps an engaged, sponsor-ready audience.

1.8K

Avg views / video

Avg likes

Avg comments

1.85%

Engagement rate

0.9

Uploads / week

Lifetime avg / video

343

Views / subscriber

99%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2013 — 12 years ago.

🏆Ranked #27,139 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #6,288 in the niche.

👁️Averages 1.8K views per video.

📤Posts about 0.9× per week.

💬1.85% engagement rate.

🚀Gained 4 subscribers in the last 7 days.

📱99% of recent uploads are Shorts.

🛡️ Audience credibility

64/100 Good

Est. 78% real, active audience · Medium fake-follower risk.
Views far exceed subscriber count — strong reach beyond their core base.
Verified account.
Established account (12+ years old).
1.85% engagement — below the ~5% typical for this size.

Est. authentic audience

78%

Fake-follower risk

Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 24% Female 76%

Age · peak 18-24

13-178%

18-2432%

25-3431%

35-4416%

45+13%

Top geographies

United States34%
India11%
United Kingdom8%
Brazil6%
Indonesia5%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands The Modest Mushroom's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Shopify

Epidemic Sound

Surfshark

Nebula

Incogni

BetterHelp

Audible

Genshin Impact

Saily

About

Hi! Welcome to my channel and thank you so much for visiting! Cooking, baking, cleaning, and family videos are my avenue, so join me and we'll have some fun! P.s. Sometimes I share shorts of my adorable labrador so if you like dogs too, this channel is for you!