Sơn Tùng M-TP Official ✓
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Make a deal with Sơn Tùng M-TP Official
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Subscribers
11.8M
Total Views
3.7B
Videos
221
Channel age
11 yrs
Est. monthly earnings
$4K – $7.7K
💰 Suggested sponsorship rate
$156.6K – $254.4K / integration
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
~8.9M
views / video
📊 Content format · share of recent views
⚡ Shorts 9% · ▶️ Long-form 91% — brands place & price integrations differently across the two.
How we estimate
~9.79M recent monthly views × an estimated ad RPM of
$0.44–$0.85 per 1,000 views —
adjusted for Pop Music content and a VN audience.
About 9% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $47.7K – $92.5K.
Excludes sponsorships, memberships & merch. Full methodology →
Known for
▶️ Featured Video
179.98M views
🎯 Reach quality
Subscriber activation · Exceptional
75.4%
Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.
Recent vs all-time
-47%
Recent videos average 8.9M vs an all-time 16.75M/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.
📈 Performance
Typical video
584.7K–2.7M views
Median 1.18M — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
0.3× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
8.9M
Avg views / video
137.5K
Avg likes
19.3K
Avg comments
1.76%
Engagement rate
0.3
Uploads / week
16.75M
Lifetime avg / video
314
Views / subscriber
9%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.
💡 Facts
🗓️Joined YouTube in 2015 — 11 years ago.
🏆Ranked #222 among all influencers on SocialDB.
🎯Top Pop Music influencer — #7 in the niche.
👁️Averages 8.9M views per video.
📤Posts about 0.3× per week.
💬1.76% engagement rate.
📱9% of recent uploads are Shorts.
🏅Earned the Diamond Play Button for passing 10M subscribers.
🛡️ Audience credibility
96/100
Excellent
- Est. 97% real, active audience · Low fake-follower risk.
- Verified account.
- Established account (11+ years old).
- 1.76% engagement — above the ~1% typical for this size.
Est. authentic audience
97%
Fake-follower risk
Low
Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a planning estimate, not connected analytics.
Gender split
Male 52% Female 48%
Age · peak 18-24
13-178%
18-2432%
25-3431%
35-4416%
45+13%
Top geographies
- Vietnam52%
- United States14%
- United Kingdom6%
- India5%
Likely interests
MusicConcertsEntertainment
💚 Brand affinity
EstimatedBrands Sơn Tùng M-TP Official's audience is most likely to respond to — from detected sponsorships in this niche.
Squarespace
About
Son Tung M-TP Official YouTube Channel - Property of Sơn Tùng M-TP
📸 Gallery
Recent videos
Tiền bạc, danh tiếng, sự giàu sang, anh không luyến lưu xin đổi hết cho giấc mơ này 🎶🎹❤️
117.3K views · 8 days ago
COME MY WAY (softer version) OUT NOW ! 💋🔥
105.6K views · 8 days ago
SON TUNG M-TP | COME MY WAY (softer version) | OFFICIAL MUSIC VIDEO
3.43M views · 8 days ago
NHỚ !!! 20:00 • 12.07
301.5K views · 12 days ago
Vậy là 20 tuổi rồi ư ...... HAPPY BIRTHDAY TOMEEEEE 😚❤️🔥💋 À mà ... 12/7 có quà 🙂↔️
584.7K views · 15 days ago
COME MY WAY | SON TUNG M-TP x TYGA | BEHIND THE SCENES
1.05M views · 1 month ago
ANH EM NHẢY CHƯA ĐỀU LẮM ĐÂU ĐẤYYYY ...😒
1.11M views · 1 month ago
📍COME MY WAY in NY Times Square & LA Sunset Boulevard 🌎 @YouTubeMusic
295.3K views · 1 month ago
Anh em vẫn đang COME MY WAY chứ 😗
847.9K views · 1 month ago
SON TUNG M-TP x TYGA | COME MY WAY | Show me your dance 😌🔥❤️🔥
452.2K views · 1 month ago
Đến giờ đốt mỡ rồi mọi người, nhảy liên tục như này 30 phút đảm bảo đốt mỡ 😌 #dancechallenge
1.06M views · 1 month ago
COME MY WAY | SON TUNG M-TP x TYGA | Stream it now 🔥
1.37M views · 1 month ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
Shin Thích Hát
60%
Chill Xinh Music
60%
TrendingMusic.2K
59%
EDM Production
59%
Nguyen Anh
56%
Anten.
55%
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