SmartWorld ✓

YouTube @smartworld_it Lifestyle (sociology) 📍 Italy

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Subscribers

331K

🔥 Buzz rank

#85,008 ▲2070

Total Views

146.32M

Videos

7.2K

Channel age

17 yrs

Est. monthly earnings

$780 – $1.6K

📊 Content format · share of recent views

⚡ 79%

▶️ 21%

⚡ Shorts 79% · ▶️ Long-form 21% — brands place & price integrations differently across the two.

How we estimate

~1.42M recent monthly views × an estimated ad RPM of $2.51–$4.83 per 1,000 views — adjusted for Lifestyle (sociology) content and a IT audience. About 79% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $9.4K – $18.6K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

1.11M views Il LEGO più grande di sempre è qui: oltre 12.000 pezzi

55.8K views Da settembre aumenta tutto di prezzo 😱

42.6K views Arriva l'EURO DIGITALE: addio ai contanti?

40.8K views GTA 6: svelato il prezzo UFFICIALE

▶️ Featured Video

27K views

📈 Performance

Typical video

5.2K–13.4K views

Median 10.3K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

9.1× / week

Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.

36.7K

Avg views / video

824

Avg likes

Avg comments

2.44%

Engagement rate

9.1

Uploads / week

20.3K

Lifetime avg / video

442

Views / subscriber

79%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2009 — 17 years ago.

🏆Ranked #2,978 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #488 in the niche.

👁️Averages 36.7K views per video.

📤Posts about 9.1× per week.

💬2.44% engagement rate.

📱79% of recent uploads are Shorts.

🏅Earned the Silver Play Button for passing 100K subscribers.

🛡️ Audience credibility

76/100 Good

Est. 85% real, active audience · Low fake-follower risk.
Healthy view-through — roughly 11% of subscribers watch each video.
2.44% engagement — around average for this size.

Est. authentic audience

85%

Fake-follower risk

Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 19% Female 81%

Age · peak 25-34

13-1710%

18-2429%

25-3433%

35-4418%

45+10%

Top geographies

Italy52%
United States14%
United Kingdom6%
India5%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands SmartWorld's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate

Keeps

Patreon

Shopify

Epidemic Sound

Saily

Surfshark

Incogni

Nebula

Audible

About

Il canale ufficiale di SmartWorld.it che contiene recensioni, anteprime, unboxing e prove di smartphone, tablet, wearable, notebook, audio e molto altro dal mondo della tecnologia. In elenco AGCOM.