Shane Whatley ✓

YouTube @shanecreates Lifestyle (sociology) 📍 United States

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Make a deal with Shane Whatley

🔒 Paid proposals held safely in escrow — released only when the work's approved.

💰 Sponsorship Deal 🤝 Collab Deal 🎬 UGC Clip 🎙️ Book Podcast 🎤 Book Event Appearance

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Subscribers

184K

Total Views

34.99M

Videos

991

Channel age

19 yrs

Est. monthly earnings

$879 – $1.7K

📊 Content format · share of recent views

10%

▶️ 90%

⚡ Shorts 10% · ▶️ Long-form 90% — brands place & price integrations differently across the two.

How we estimate

~254.4K recent monthly views × an estimated ad RPM of $3.85–$7.43 per 1,000 views — adjusted for Lifestyle (sociology) content and a US audience. About 10% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $10.5K – $20.4K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

218.1K views Apple’s Adaptive Temperature Made Me Replace My Ecobee (Aqara W200 Smart Thermostat)

131.1K views Can This Robot Mower Handle a REAL Yard? (Ecovacs GOAT)

90.9K views This Smart Lamp Tracks Your Sleep Without Wearing Anything!

52.7K views Apple Home at WWDC 2026: What’s New and What’s Missing

▶️ Featured Video

218.1K views

📈 Performance

Typical video

2.4K–15K views

Median 5.9K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

3.2× / week

Most active on Wednesdays — consistent output keeps an engaged, sponsor-ready audience.

18.4K

Avg views / video

297

Avg likes

Avg comments

1.77%

Engagement rate

3.2

Uploads / week

35.3K

Lifetime avg / video

190

Views / subscriber

10%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2007 — 19 years ago.

🏆Ranked #4,868 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #849 in the niche.

👁️Averages 18.4K views per video.

📤Posts about 3.2× per week.

💬1.77% engagement rate.

📱10% of recent uploads are Shorts.

🏅Earned the Silver Play Button for passing 100K subscribers.

🛡️ Audience credibility

76/100 Good

Est. 85% real, active audience · Low fake-follower risk.
Healthy view-through — roughly 10% of subscribers watch each video.
1.77% engagement — around average for this size.

Est. authentic audience

85%

Fake-follower risk

Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 25% Female 75%

Age · peak 18-24

13-178%

18-2432%

25-3431%

35-4416%

45+13%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Shane Whatley's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Shopify

Epidemic Sound

Surfshark

BetterHelp

Nebula

Incogni

Genshin Impact

Saily

Audible

About

I am building an EASY smart home using Apple's HomeKit. I release a new HomeKit smart home video every Sunday and live stream every Wednesday. Join me as I transform my home into a HomeKit Smart Home and document every step of the way. Being a huge apple fan and deeply invested into the apple ecosystem, I enjoy trying new products that work with HomeKit and sharing my experiences with you.