Peacock ✓

YouTube @peacock Television Program 📍 United States

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💰 Sponsorship Deal 🤝 Collab Deal 🎬 Hire for UGC 🎙️ Book Podcast 🎤 Book Event Appearance

Subscribers

3.41M

Total Views

5.85B

Videos

69.7K

Channel age

6 yrs

Est. monthly earnings

$3.4K – $6.9K

📊 Content format · share of recent views

⚡ 87%

13%

⚡ Shorts 87% · ▶️ Long-form 13% — brands place & price integrations differently across the two.

How we estimate

~8.46M recent monthly views × an estimated ad RPM of $2.80–$5.40 per 1,000 views — adjusted for Television Program content and a US audience. About 87% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $41.2K – $83.1K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

645.5K views Crystal Lake | Official Teaser | Peacock Original

157.8K views Ted | Ted Spends the Night with Blaire After One Too Many Beers

144.7K views You jump, I jump 🥺 #Titanic #LeonardoDiCaprio #KateWinslet #Shorts

36.9K views Ah yes, Aphrodite, the goddess of laughs #SaturdayNightLive #SNL #JasonSudeikis #KristenWiig #Shorts

▶️ Featured Video

645.5K views

🎯 Reach quality

Subscriber activation · Modest

1.4%

Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.

Recent vs all-time

-44%

Recent videos average 47K vs an all-time 83.9K/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.

📈 Performance

Typical video

7.6K–21.2K views

Median 14.2K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

42× / week

Most active on Saturdays — consistent output keeps an engaged, sponsor-ready audience.

47K

Avg views / video

1.1K

Avg likes

Avg comments

2.51%

Engagement rate

Uploads / week

83.9K

Lifetime avg / video

1.7K

Views / subscriber

87%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Facts

🗓️Joined YouTube in 2019 — 6 years ago.

🏆Ranked #874 among all influencers on SocialDB.

🎯Top Television Program influencer — #16 in the niche.

👁️Averages 47K views per video.

📤Posts about 42× per week.

💬2.51% engagement rate.

📱87% of recent uploads are Shorts.

🏅Earned the Gold Play Button for passing 1M subscribers.

🛡️ Audience credibility

72/100 Good

Est. 83% real, active audience · Low fake-follower risk.
Low view-through (~1.4%) — many subscribers don't watch, a sign of an inactive or inflated audience.
Verified account.
Established account (6+ years old).
2.51% engagement — above the ~2% typical for this size.

Est. authentic audience

83%

Fake-follower risk

Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 52% Female 48%

Age · peak 25-34

13-1710%

18-2429%

25-3433%

35-4418%

45+10%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Peacock's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Shopify

BetterHelp

Rocket Money

Raycon

DraftKings

KTVU FOX 2

Nebula

Surfshark

Incogni

About

No no no, no no no no no no - don't do that!! #Obsession is streaming on Peacock. Get Peacock and stream live sports, blockbuster movies, fan-favorite TV series, the latest from NBC & Bravo, and more.