Pabllo Vittar✓

YouTube @pabllovittar Pop Music 📍 Brazil

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🔄 Data last refreshed 8 hours ago

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Make a deal with Pabllo Vittar

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Subscribers

8.05M

🔥 Buzz rank

#106,811 NEW

Total Views

2.56B

Videos

398

Channel age

12 yrs

Est. monthly earnings

$296 – $574

🧰 Free analysis for Pabllo Vittar

🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

📊 Content format · share of recent views

⚡ 14%

▶️ 86%

⚡ Shorts 14% · ▶️ Long-form 86% — brands place & price integrations differently across the two.

How we estimate

~553K recent monthly views × an estimated ad RPM of $0.62–$1.19 per 1,000 views — adjusted for Pop Music content and a BR audience. About 14% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $3.6K – $6.9K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

2.47M views Pabllo Vittar, DUPÊ - A Ceia (Official Music Video)

896.9K views Pabllo Vittar - Exatamente Igual (Official Visualizer)

318K views Pabllo Vittar, DUPÊ - A Ceia (Official Audio)

256.7K views Pabllo Vittar - Prazer, Mamãe Noel (Official Visualizer)

▶️ Featured Video

2.47M views

🎯 Reach quality

Subscriber activation · Modest

1.4%

Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.

Recent vs all-time

-98%

Recent videos average 115.6K vs an all-time 6.42M/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.

📈 Performance

Typical video

17.7K–57.6K views

Median 30.1K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

1.1× / week

Most active on Saturdays — consistent output keeps an engaged, sponsor-ready audience.

115.6K

Avg views / video

5.2K

Avg likes

441

Avg comments

4.85%

Engagement rate

1.1

Uploads / week

6.42M

Lifetime avg / video

318

Views / subscriber

14%

Shorts (recent views)

13m 12s

Typical video length

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Facts

🗓️Joined YouTube in 2013 — 12 years ago.

🏆Ranked #414 among all influencers on SocialDB.

🎯Top Pop Music influencer — #9 in the niche.

👁️Averages 115.6K views per video.

📤Posts about 1.1× per week.

💬4.85% engagement rate.

📱14% of recent uploads are Shorts.

🏅Earned the Gold Play Button for passing 1M subscribers.

🛡️ Audience credibility

72/100

Good Credibility score

82%

Real Real audience

Low Fake-follower risk

High Data confidence

Est. 82% real, active audience · Low fake-follower risk.
Low engagement (~1.4% of subscribers watch each video) — a sign of an inflated or inactive audience.
Verified account.
Established account (12+ years old).
4.85% engagement — above the ~2% typical for a YouTube account this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 48% Female 52%

Age · peak 18-24

13-177%

18-2431%

25-3430%

35-4420%

45+12%

Top geographies

Brazil62%
Portugal8%
United States7%
Argentina4%
Mexico3%

Likely interests

MusicConcertsEntertainment

💚 Brand affinity

Estimated

Brands Pabllo Vittar's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

AG1

Saily

Fiverr

SeatGeek

HYBE X GEFFEN

Korba Visuals Junglee Music

DJIUSA Nandy sisters

About

Pabllo Vittar, born in Maranhão, Brazil, is one of the leading Brazilian pop artists and the world’s most popular drag queen. Recognized by TIME as an influential young leader and the first drag queen to win an MTV EMA, she rose to fame with “Open Bar” (2015) and her debut album Vai Passar Mal (2017). She broke records w/ Não Para Não (2018) and entered the international market with “Flash Pose” (2019). Her Batidão Tropical albums (2021&2024) celebrated Brazilian rhythms and achieved millions of streams with hits like “São Amores.” She also collaborated with Sevdaliza and Yseult on the global hit “Alibi,” which reached #12 on the Global Charts. Pabllo made history performing at Coachella and other major festivals. In 2024, she was one of the highlights of Madonna’s historic show on Copacabana. In 2025, she drew millions at Carnival, launched Club Vittar, and opened for Lady Gaga as a DJ. She is currently touring and preparing her seventh album, featuring songs in English and Spanish.