Mariah✓

YouTube @yomariah Lifestyle (sociology)

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🔄 Data last refreshed 3 hours ago

🤝

Make a deal with Mariah

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Subscribers

1.37M

🔥 Buzz rank

#291 ▼81

Total Views

671.74M

Videos

656

Channel age

8 yrs

Est. monthly earnings

$68.5K – $134K

🧰 Free analysis for Mariah

🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

📊 Content format · share of recent views

⚡ 64%

▶️ 36%

⚡ Shorts 64% · ▶️ Long-form 36% — brands place & price integrations differently across the two.

How we estimate

~73.23M recent monthly views × an estimated ad RPM of $2.51–$4.83 per 1,000 views — adjusted for Lifestyle (sociology) content. About 64% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $821.4K – $1.61M. Excludes sponsorships, memberships & merch. Full methodology →

Known for

9.43M views uhhh @brookssharveyy @jackson.harveyy

8.03M views i hate this filter. @CharlotteTilbury @hourglasscosmetics @lysbeauty

6.54M views i straightened my hair 🤷‍♀️

5.56M views UPDATED HAIR ROUTINE!!! @NotYourMothers @RizosCurls @marcanthonyhairmx @BounceCurl @wavytalk

🎯 Reach quality

Subscriber activation · Exceptional

121.7%

Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.

Recent vs all-time

+63%

Recent videos average 1.67M vs an all-time 1.02M/video — the channel is heating up, pulling more views than its historical norm.

📈 Performance

Typical video

285.8K–729.8K views

Median 509.2K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

10.3× / week

Most active on Sundays — consistent output keeps an engaged, sponsor-ready audience.

1.67M

Avg views / video

33.2K

Avg likes

914

Avg comments

2.05%

Engagement rate

10.3

Uploads / week

1.02M

Lifetime avg / video

490

Views / subscriber

64%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Facts

🗓️Joined YouTube in 2017 — 8 years ago.

🏆Ranked #2,367 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #316 in the niche.

👁️Averages 1.67M views per video.

📤Posts about 10.3× per week.

💬2.05% engagement rate.

🚀Gained 30K subscribers in the last 7 days.

📱64% of recent uploads are Shorts.

🛡️ Audience credibility

95/100

Excellent Credibility score

99%

Real Real audience

Low Fake-follower risk

High Data confidence

Est. 99% real, active audience · Low fake-follower risk.
Strong engagement (~1.2× of subscribers watch each video) — an active, real audience.
Verified account.
Established account (8+ years old).
2.05% engagement — around average for this size on YouTube.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.