Manjula's Kitchen

Manjula's Kitchen

YouTube @manjulaskitchen Lifestyle (sociology) 📍 United States
Subscribers
604K
🔥 Buzz rank
#84,620 ▲2074
Total Views
194.66M
Videos
865
Channel age
19 yrs
Est. monthly earnings
$22 – $43
604K total audience across 2 platforms
YouTube · 604K TikTok · 34
📊 Content format · share of recent views
⚡ 50%
▶️ 50%
⚡ Shorts 50%  ·  ▶️ Long-form 50% — brands place & price integrations differently across the two.
How we estimate
~11.3K recent monthly views × an estimated ad RPM of $3.85–$7.43 per 1,000 views — adjusted for Lifestyle (sociology) content and a US audience. About 50% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $264 – $516. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

16.9K views

📈 Performance

Typical video
2.3K–5.4K views
Median 3.4K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
0.6× / week
Most active on Thursdays — consistent output keeps an engaged, sponsor-ready audience.
4.6K
Avg views / video
175
Avg likes
32
Avg comments
4.52%
Engagement rate
0.6
Uploads / week
225K
Lifetime avg / video
322
Views / subscriber
50%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2006 — 19 years ago.
🏆Ranked #2,142 among all influencers on SocialDB.
🎯Top Lifestyle (sociology) influencer — #315 in the niche.
👁️Averages 4.6K views per video.
📤Posts about 0.6× per week.
💬4.52% engagement rate.
📱50% of recent uploads are Shorts.
🏅Earned the Silver Play Button for passing 100K subscribers.

🛡️ Audience credibility

54/100 Fair
  • Est. 72% real, active audience · Medium fake-follower risk.
  • Low view-through (~0.8%) — many subscribers don't watch, a sign of an inactive or inflated audience.
  • 4.52% engagement — above the ~3.5% typical for this size.
Est. authentic audience
72%
Fake-follower risk
Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 25% Female 75%
Age · peak 18-24
13-1711%
18-2430%
25-3429%
35-4419%
45+11%
Top geographies
  • United States46%
  • United Kingdom8%
  • Canada7%
  • Australia4%
  • India5%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Manjula's Kitchen's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Amazon Affiliate Patreon Shopify Epidemic Sound Nebula Surfshark Incogni Genshin Impact Audible

About

Learn how to cook delicious, mouth-watering, Indian Vegetarian Recipes. Manjula's Kitchen has over 500 recipes and counting, including many Vegan and Gluten Free recipes. Manjula shows you simple, easy steps to cooking authentic Indian Food.

Follow us on TikTok: https://www.tiktok.com/@manjulakitchen
Follow us on Instagram: https://www.instagram.com/manjulaskitchen
Subscribe & Stay Tuned - https://www.youtube.com/@manjulaskitchen
Follow us on Facebook - https://www.facebook.com/manjulaskitchenrecipes
Visit our Website for more Awesome Recipes: https://www.manjulaskitchen.com/
#vegan #recipe #food #easyrecipe #cooking #indianfood #foodie #vegetarian #manjulaskitchen

📸 Gallery

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