Kurzgesagt – In a Nutshell✓ Add us as a preferred source on Google
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Make a deal with Kurzgesagt – In a Nutshell
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Subscribers
25.7M
Total Views
3.9B
Videos
393
Channel age
13 yrs
27.7M total audience across 2 platforms
YouTube · 25.7M
TikTok · 2M
Known for
▶️ Featured Video
18.1M views
📈 Growth momentum
Holding steadySubscribers · last 30 days
+100K +0.39%
A steady, established audience.
Last 7 days
+0
The most recent week — the freshest read on where subscriber growth is heading.
🎯 Reach quality
Subscriber activation · Strong
10.6%
Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.
Recent vs all-time
-73%
Recent videos average 2.7M vs an all-time 10M/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.
Reach consistency · Variable
37/100
How steady views are across recent videos (typically 1.2M–3.4M) — reach is hit-driven, so results swing from video to video.
📈 Performance
Typical video
1.2M–3.4M views
Median 2.3M — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
1.5× / week
Most active on Thursdays — consistent output keeps an engaged, sponsor-ready audience.
2.7M
Avg views / video
94.9K
Avg likes
3.5K
Avg comments
1.5
Uploads / week
10M
Lifetime avg / video
153
Views / subscriber
2%
Shorts (recent views)
3m 29s
Typical video length
🗓️ Posting schedule
M
T
W
T
F
S
S
Most uploads land on Thursdays · about 1.5 / week — time a launch or drop to ride the channel's own rhythm.
💡 Facts
🗓️Joined YouTube in 2013 — 13 years ago.
🏆Ranked #157 among all influencers on SocialDB.
🎯Top Lifestyle (sociology) influencer — #23 in the niche.
👁️Averages 2.7M views per video.
📤Posts about 1.5× per week.
🏅Earned the Diamond Play Button for passing 10M subscribers.
📍Based in Germany.
💚 Brand affinity
EstimatedBrands Kurzgesagt – In a Nutshell's audience is most likely to respond to — from detected sponsorships in this niche.
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About
Animation videos explaining things with optimistic nihilism since 12,013.
We’re a team of illustrators, animators, number crunchers and one dog who aim to spark curiosity about science and the world we live in. To us nothing is boring if you tell a good story.
For updates on our videos and other news from the kurzgesagt universe follow us on Twitter, Facebook, Instagram and LinkedIn.
📸 Gallery
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Frequently asked questions
How much does Kurzgesagt – In a Nutshell charge for a sponsorship?
Kurzgesagt – In a Nutshell hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Kurzgesagt – In a Nutshell for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Kurzgesagt – In a Nutshell, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many subscribers does Kurzgesagt – In a Nutshell have?
Kurzgesagt – In a Nutshell has 25,700,000 subscribers on YouTube.
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