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KAWAII LAB.
🤝

Make a deal with KAWAII LAB.

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Every booking is a normal escrow-protected deal.

Subscribers
585K
Total Views
697.1M
Videos
807
Channel age
4 yrs

Known for

▶️ Featured Video

6.3M views
【MV】FRUITS ZIPPER『ぱわーオブらぶ』

📈 Growth momentum

Holding steady
Subscribers · last 30 days
+2K +0.34%
A steady, established audience.
Last 7 days
+0
The most recent week — the freshest read on where subscriber growth is heading.

🎯 Reach quality

Subscriber activation · Exceptional
45.7%
Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.
Recent vs all-time
-69%
Recent videos average 267.1K vs an all-time 863.8K/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.
Reach consistency · Hit-driven
0/100
How steady views are across recent videos (typically 11.6K–45.3K) — reach is hit-driven, so results swing from video to video.

📈 Performance

Typical video
11.6K–45.3K views
Median 27K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
5.9× / week
Most active on Saturdays — consistent output keeps an engaged, sponsor-ready audience.
267.1K
Avg views / video
3.8K
Avg likes
446
Avg comments
5.9
Uploads / week
863.8K
Lifetime avg / video
1.2K
Views / subscriber
6%
Shorts (recent views)
1h 12m
Typical video length

🗓️ Posting schedule

M
T
W
T
F
S
S
Most uploads land on Saturdays · about 5.9 / week — time a launch or drop to ride the channel's own rhythm.

▶️ Top videos

✓ Official stats
Recent uploads · views
Jul 2026latest
  1. 1 【MV】FRUITS ZIPPER『ぱわーオブらぶ』 6.3M views · 25.7K likes · 3.7K comments · Jun 2026
  2. 2 【MV】FRUITS ZIPPER『センセーション』 2.2M views · 31.4K likes · 5.7K comments · Jul 2026
  3. 3 【MV】CANDY TUNE『スペシャル感謝祭』 1.2M views · 15.2K likes · 2.1K comments · Jul 2026
  4. 4 【韓国版MV】CUTIE STREET『ぷりきゅきゅ(프리큐큐)』 984.8K views · 24.8K likes · 2K comments · Jun 2026
  5. 5 【MV】CUTIE STREET「Error404♡」 681.2K views · 22.8K likes · 2.5K comments · Jul 2026
  6. 6 【楽曲シャッフル企画】7/10(金)『KAWAII LAB. SESSION 2026 SUMMER DAY1』@国立代々木競技場 第一体育館 315.6K views · 7.8K likes · 620 comments · Jul 2026
  7. 7 【MV】SWEET STEADY『とびきりドラマティカ』 270.1K views · 7.1K likes · 1.5K comments · Jun 2026

💡 Facts

🗓️Joined YouTube in 2022 — 4 years ago.
🏆Ranked #10,052 among all influencers on SocialDB.
🎯Top Music Of Asia influencer — #210 in the niche.
👁️Averages 267.1K views per video.
📤Posts about 5.9× per week.
🏅Earned the Silver Play Button for passing 100K subscribers.

💚 Brand affinity

Estimated

Brands KAWAII LAB.'s audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Fiverr Nebula Coinbase NSA Jewellery Tritone Entertainment Sufiscore Credits Lions Club Tritone Entertainment FOLLOW fun-loving RAISIKH

About

The official YouTube channel of KAWAII LAB. 日本のポップカルチャーを牽引するアソビシステムが、日本のアイドル文化を世界へ発信するプロジェクト「KAWAII LAB.」

📸 Gallery

Frequently asked questions

How much does KAWAII LAB. charge for a sponsorship?
KAWAII LAB. hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact KAWAII LAB. for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify KAWAII LAB., and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many subscribers does KAWAII LAB. have?
KAWAII LAB. has 585,000 subscribers on YouTube.

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