ItsSophie | SideHustle2
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Subscribers
15
🔥 Buzz rank
#59,295 ▲4321
Total Views
35.6K
Videos
89
Channel age
0 yrs
Est. monthly earnings
$4 – $8
📊 Content format · share of recent views
⚡ 80%
▶️ 20%
⚡ Shorts 80%  ·  ▶️ Long-form 20% — brands place & price integrations differently across the two.
How we estimate
~7.1K recent monthly views × an estimated ad RPM of $2.51–$4.83 per 1,000 views — adjusted for Lifestyle (sociology) content. About 80% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $48 – $96. Excludes sponsorships, memberships & merch. Full methodology →

Known for

🎯 Reach quality

Subscriber activation · Exceptional
2033.3%
Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.
Recent vs all-time
-24%
Recent videos average 305 vs an all-time 400/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.

📈 Performance

Upload rhythm
5.5× / week
Most active on Tuesdays — consistent output keeps an engaged, sponsor-ready audience.
305
Avg views / video
4
Avg likes
0
Avg comments
1.26%
Engagement rate
5.5
Uploads / week
400
Lifetime avg / video
2.4K
Views / subscriber
80%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Facts

🗓️Joined YouTube in 2026.
🏆Ranked #46,585 among all influencers on SocialDB.
🎯Top Lifestyle (sociology) influencer — #10,975 in the niche.
👁️Averages 305 views per video.
📤Posts about 5.5× per week.
💬1.26% engagement rate.
🚀Gained 4 subscribers in the last 7 days.
📱80% of recent uploads are Shorts.

🛡️ Audience credibility

46/100 Fair
  • Est. 68% real, active audience · Medium fake-follower risk.
  • Views far exceed subscriber count — strong reach beyond their core base.
  • Verified account.
  • Very new account (under 3 months) — higher throwaway/bot risk.
  • 1.26% engagement — below the ~5% typical for this size.
Est. authentic audience
68%
Fake-follower risk
Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 23% Female 77%
Age · peak 18-24
13-1711%
18-2430%
25-3429%
35-4419%
45+11%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands ItsSophie | SideHustle2's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Shopify Epidemic Sound Surfshark Nebula BetterHelp Incogni Audible Genshin Impact Saily

About

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