Istynesty ✓

YouTube @senjakalafamily Lifestyle (sociology) 📍 Indonesia

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Subscribers

1.4K

🔥 Buzz rank

#122,061 ▼1398

Total Views

2.3M

Videos

783

Channel age

7 yrs

Est. monthly earnings

$48 – $110

📊 Content format · share of recent views

⚡ 93%

⚡ Shorts 93% · ▶️ Long-form 7% — brands place & price integrations differently across the two.

How we estimate

~466.8K recent monthly views × an estimated ad RPM of $0.97–$1.86 per 1,000 views — adjusted for Lifestyle (sociology) content and a ID audience. About 93% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $576 – $1.3K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

26.7K views #review #dailyvlog #shopee #unboxing #masak #cooking

25.2K views #review #shopee #dailyvlog

10.7K views #reviewproduct #review #affiliate #unboxing #dailyvlog #familyvlog #vlog #cooking

5.2K views #review #shopee #unboxing #dailyvlog #familyvlog

📈 Performance

Typical video

4–7 views

Median 4 — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

45.8× / week

Most active on Mondays — consistent output keeps an engaged, sponsor-ready audience.

2.4K

Avg views / video

Avg likes

Avg comments

0.63%

Engagement rate

45.8

Uploads / week

2.9K

Lifetime avg / video

1.6K

Views / subscriber

93%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2019 — 7 years ago.

🏆Ranked #16,592 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #3,698 in the niche.

👁️Averages 2.4K views per video.

📤Posts about 45.8× per week.

💬0.63% engagement rate.

📱93% of recent uploads are Shorts.

📍Based in Indonesia.

🛡️ Audience credibility

46/100 Fair

Est. 68% real, active audience · Medium fake-follower risk.
Views far exceed subscriber count — strong reach beyond their core base.
0.63% engagement — below the ~5% typical for this size.

Est. authentic audience

68%

Fake-follower risk

Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 21% Female 79%

Age · peak 18-24

13-177%

18-2431%

25-3430%

35-4420%

45+12%

Top geographies

Indonesia66%
Malaysia8%
United States6%
Singapore4%
India3%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Istynesty's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Shopify

Epidemic Sound

Incogni

Surfshark

Nebula

BetterHelp

Audible

Genshin Impact

Saily

About

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