Harmen Hoek

Harmen Hoek

YouTube @harmenhoek Lifestyle (sociology) 📍 Netherlands
Subscribers
470K
Total Views
44.38M
Videos
45
Channel age
15 yrs
Est. monthly earnings
$4.1K – $7.9K
How we estimate
~1.01M recent monthly views × an estimated ad RPM of $4.05–$7.80 per 1,000 views — adjusted for Lifestyle (sociology) content and a NL audience. Yearly ≈ $48.9K – $94.3K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

3.35M views

📈 Performance

Typical video
273.9K–1.56M views
Median 550.9K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
0.2× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
1.01M
Avg views / video
19K
Avg likes
936
Avg comments
1.98%
Engagement rate
0.2
Uploads / week
986.3K
Lifetime avg / video
94
Views / subscriber
0%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2011 — 15 years ago.
🏆Ranked #2,382 among all influencers on SocialDB.
🎯Top Lifestyle (sociology) influencer — #369 in the niche.
👁️Averages 1.01M views per video.
📤Posts about 0.2× per week.
💬1.98% engagement rate.
🏅Earned the Silver Play Button for passing 100K subscribers.
📍Based in Netherlands.

🛡️ Audience credibility

66/100 Good
  • Est. 79% real, active audience · Medium fake-follower risk.
  • Views far exceed subscriber count — strong reach beyond their core base.
  • 1.98% engagement — around average for this size.
Est. authentic audience
79%
Fake-follower risk
Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 18% Female 82%
Age · peak 25-34
13-1710%
18-2429%
25-3433%
35-4418%
45+10%
Top geographies
  • Netherlands52%
  • United States14%
  • United Kingdom6%
  • India5%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Harmen Hoek's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate Keeps Patreon Shopify Epidemic Sound Incogni Surfshark Nebula Audible Genshin Impact

About

Harmen Hoek is an adventurous YouTube filmmaker, known for silent hiking films that transport viewers into nature through stunning visuals, ambient sounds, and evocative music.
Supported by Enlightened Equipment, Garage Grown Gear, Bonfus and SOTO.
Environmental Partner of 1% for the Planet.

#hiking #filmmaking #travel #camping #solohiking

📸 Gallery

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