Engineering Explained ✓

YouTube @engineeringexplained Lifestyle (sociology) 📍 United States

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Subscribers

4.21M

Total Views

1.05B

Videos

1.1K

Channel age

15 yrs

Est. monthly earnings

$9.7K – $18.9K

📊 Content format · share of recent views

⚡ 58%

▶️ 42%

⚡ Shorts 58% · ▶️ Long-form 42% — brands place & price integrations differently across the two.

How we estimate

~5.89M recent monthly views × an estimated ad RPM of $3.85–$7.43 per 1,000 views — adjusted for Lifestyle (sociology) content and a US audience. About 58% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $117K – $227.4K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

40.94M views Should You Always Press The Handbrake Button?

2.95M views Torque Doesn't Matter - Horsepower vs Torque!

2.36M views What's The Fastest Car Around The Nürburgring?

2.09M views Mazda's Holy Grail of Combustion Engines - SkyActiv-X!

▶️ Featured Video

1.39M views

📈 Performance

Typical video

315.4K–769.6K views

Median 574.7K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

0.9× / week

Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.

1.57M

Avg views / video

51.3K

Avg likes

2.4K

Avg comments

3.41%

Engagement rate

0.9

Uploads / week

987.7K

Lifetime avg / video

249

Views / subscriber

58%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2011 — 15 years ago.

🏆Ranked #527 among all influencers on SocialDB.

🎯Top Lifestyle (sociology) influencer — #56 in the niche.

👁️Averages 1.57M views per video.

📤Posts about 0.9× per week.

💬3.41% engagement rate.

📱58% of recent uploads are Shorts.

🏅Earned the Gold Play Button for passing 1M subscribers.

🛡️ Audience credibility

90/100 Excellent

Est. 93% real, active audience · Low fake-follower risk.
Healthy view-through — roughly 37% of subscribers watch each video.
3.41% engagement — above the ~2% typical for this size.

Est. authentic audience

93%

Fake-follower risk

Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 21% Female 79%

Age · peak 18-24

13-178%

18-2432%

25-3431%

35-4416%

45+13%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Engineering Explained's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Shopify

Epidemic Sound

Nebula

Incogni

Surfshark

Audible

Genshin Impact

BetterHelp

Saily

About

How do cars work? It's a simple question, without a simple answer. That's what this channel is for! You could search the web endlessly for consumable information, or you can watch my simple to understand videos. I'm a graduated mechanical engineer with a passion for cars, and my goal is to help other people passionate about cars learn how they work. Hope you find my videos enjoyable; feel free to ask questions!

New videos every Friday.
Jason Fenske - Channel Owner - Engineering Explained