Dread Yamada

Dread Yamada ✓

YouTube @dreadyamada Food 📍 Japan
Visit YouTube 💰 Sponsor Dread Yamada 🤝 Collab with Dread Yamada 🎤 Book Event Appearance ⚔ Compare ☆ Watch Own this channel?
Subscribers
5M
🔥 Buzz rank
#713 NEW
Total Views
2.9B
Videos
837
Channel age
3 yrs
Est. monthly earnings
$42.1K – $81.3K
📊 Content format · share of recent views
13%
▶️ 87%
⚡ Shorts 13%  ·  ▶️ Long-form 87% — brands place & price integrations differently across the two.
How we estimate
~19.07M recent monthly views × an estimated ad RPM of $2.52–$4.86 per 1,000 views — adjusted for Food content and a JP audience. About 13% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $505.3K – $975.7K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

KFC random bite challenge @Suzaki_cook12.16M views KFC random bite challenge @Suzaki_cook Fried chicken challenge @Suzaki_cook @kenshi_ryota8.74M views Fried chicken challenge @Suzaki_cook @kenshi_ryota McDonald's random bite challenge @Suzaki_cook7.72M views McDonald's random bite challenge @Suzaki_cook Random bite challenge @Suzaki_cook7.43M views Random bite challenge @Suzaki_cook

📈 Performance

Typical video
104.4K–483.6K views
Median 156.7K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
4× / week
Most active on Tuesdays — consistent output keeps an engaged, sponsor-ready audience.
1.11M
Avg views / video
18.4K
Avg likes
85
Avg comments
1.67%
Engagement rate
4
Uploads / week
3.47M
Lifetime avg / video
581
Views / subscriber
13%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2023 — 3 years ago.
🏆Ranked #407 among all influencers on SocialDB.
🎯Top Food influencer — #11 in the niche.
👁️Averages 1.11M views per video.
📤Posts about 4× per week.
💬1.67% engagement rate.
🚀Gained 10K subscribers in the last 7 days.
📱13% of recent uploads are Shorts.

🛡️ Audience credibility

90/100 Excellent
  • Est. 93% real, active audience · Low fake-follower risk.
  • Healthy view-through — roughly 22% of subscribers watch each video.
  • 1.67% engagement — above the ~1% typical for this size.
Est. authentic audience
93%
Fake-follower risk
Low

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 37% Female 63%
Age · peak 18-24
13-178%
18-2432%
25-3431%
35-4416%
45+13%
Top geographies
  • Japan52%
  • United States14%
  • United Kingdom6%
  • India5%
Likely interests
FoodCookingRecipesDining

💚 Brand affinity

Estimated

Brands Dread Yamada's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Amazon Affiliate Patreon Cash App AG1 Whoop BetterHelp Holafly HelloFresh any supermarkets

About

Goal 100.0M🎯

📸 Gallery

Oil vs Water #mukbang @Suzaki_cook Pork Boil Challnege #mukbang @Suzaki_cook Chicken Boil Challenge #mukbang @Suzaki_cook Oil vs Water #mukbang @Suzaki_cook Boiled Egg Challenge #mukbang @Suzaki_cook Buldak noodles World Cup Challenge #worldcup2026 Japan vs U.S.A @spizee 1 vs 1000🔨 @Doublebite_official

Recent videos

Oil vs Water #mukbang @Suzaki_cook
9.1K views · 1 day ago
Pork Boil Challnege #mukbang @Suzaki_cook
128.9K views · 3 days ago
Chicken Boil Challenge #mukbang @Suzaki_cook
20K views · 4 days ago
Oil vs Water #mukbang @Suzaki_cook
159.4K views · 6 days ago
Boiled Egg Challenge #mukbang @Suzaki_cook
1.43M views · 7 days ago
Buldak noodles World Cup Challenge #worldcup2026
110K views · 8 days ago
Japan vs U.S.A @spizee
1.03M views · 8 days ago
1 vs 1000🔨 @Doublebite_official
60.6K views · 10 days ago
Wendy's Random Bite Challenge @Suzaki_cook
1.57M views · 13 days ago
Unlimited Popcorn Challenge
65.2K views · 15 days ago
Random Bite Challenge @Suzaki_cook
272.5K views · 16 days ago
Unlimited Shrimp chips Challenge @Suzaki_cook
133.6K views · 17 days ago

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

榎本美沙の季節料理 榎本美沙の季節料理 63% Flowers and me Flowers and me 62% worldofmama worldofmama 61% Honest Japan Food Review Honest Japan Food Review 61% L&M L&M 59% WEST. WEST. 58%

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