디렉터 파이

디렉터 파이

YouTube @director_pihyunjung Lifestyle (sociology)
Subscribers
1.04M
Total Views
218.08M
Videos
683
Channel age
10 yrs
Est. monthly earnings
$1.2K – $2.3K
📊 Content format · share of recent views
⚡ 37%
▶️ 63%
⚡ Shorts 37%  ·  ▶️ Long-form 63% — brands place & price integrations differently across the two.
How we estimate
~738.8K recent monthly views × an estimated ad RPM of $2.51–$4.83 per 1,000 views — adjusted for Lifestyle (sociology) content. About 37% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $14K – $27.2K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

149.5K views

📈 Performance

Typical video
20.7K–73.2K views
Median 27.7K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
2.7× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
63.4K
Avg views / video
646
Avg likes
59
Avg comments
1.11%
Engagement rate
2.7
Uploads / week
319.3K
Lifetime avg / video
210
Views / subscriber
37%
Shorts (recent views)
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2016 — 10 years ago.
🏆Ranked #1,553 among all influencers on SocialDB.
🎯Top Lifestyle (sociology) influencer — #213 in the niche.
👁️Averages 63.4K views per video.
📤Posts about 2.7× per week.
💬1.11% engagement rate.
📱37% of recent uploads are Shorts.
🏅Earned the Gold Play Button for passing 1M subscribers.

🛡️ Audience credibility

64/100 Good
  • Est. 78% real, active audience · Medium fake-follower risk.
  • 1.11% engagement — around average for this size.
Est. authentic audience
78%
Fake-follower risk
Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 25% Female 75%
Age · peak 18-24
13-178%
18-2432%
25-3431%
35-4416%
45+13%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands 디렉터 파이's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Amazon Affiliate Patreon Shopify Epidemic Sound Nebula Surfshark Incogni Audible Genshin Impact

About

TOP of TOP 착한화장품 찾기

📸 Gallery

Recent videos

색소침착 개선 바디로션 추천템 모음 #skincare #꿀템 #디렉터파이
14.1K views · 2 days ago
선스틱 제대로 바르는 양 #디렉터파이 #데일리템 #skincare
19.8K views · 4 days ago
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13.8K views · 5 days ago
(*Eng) 6천원~ 2만원 대 성분 좋은 갓성비 제품을 찾아라! 기능성&고함량 스킨케어 잘 사용하는 법 by 디렉터파이
71.2K views · 6 days ago
2026 앰플, 세럼 BEST 8은? 30여종 구매 추천 #shorts #디렉터파이 #skincare
51.5K views · 12 days ago
(*Eng) 광고❌ 뷰티 디바이스 전 제품 구매 리뷰✅ 기술 원리와 장단점 콕 집어드립니다!!
49.4K views · 16 days ago
여드름에 좋은 클렌징 제품은? 각질, 피지 추천템 3종 #skincare #꿀템
16.8K views · 18 days ago
2026 '요즘 선크림'은 이거 바르세요!! #skincare #makeup #더파이선크림 #무기자차
231.4K views · 26 days ago
'기미, 톤 개선' 하려면 이런 선크림 바르세요!! 디렉터파이 추천 #더파이 #유기자차 #skincare #makeup
137.1K views · 26 days ago
2026 쿠션 추천 BEST 7은? 30여종 사서 발라 봤더니 #shorts #올영세일
82.4K views · 1 month ago
(*Eng) 물염색부터 헤나까지 성분 좋은 염모제를 찾아라! 11종 구매 비교 추천 by 디렉터파이
73.2K views · 1 month ago
#올영세일 톱오브톱만 9종 모음 #디렉터파이 #올리브영추천템 #shorts
166.7K views · 1 month ago

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