Clay Hayes ✓

YouTube @clayhayeshunter Hobby 📍 United States

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Subscribers

959K

Total Views

196.05M

Videos

523

Channel age

16 yrs

Est. monthly earnings

$2.8K – $5.6K

📊 Content format · share of recent views

⚡ 87%

13%

⚡ Shorts 87% · ▶️ Long-form 13% — brands place & price integrations differently across the two.

How we estimate

~7.72M recent monthly views × an estimated ad RPM of $2.45–$4.73 per 1,000 views — adjusted for Hobby content and a US audience. About 87% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $33.3K – $67.6K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

38.53M views Flintlock Coyote Hunting and Bark Tanning

4.67M views “Brain Tanning” a deer hide with Egg Yolks #primitiveskills #survivalskills #outdoors

4.62M views From Elk Hide to Shoes | Bark Tanning #primitiveskills #hunting #survivalskills #flintlockhunting

4.44M views Primitive “Compound” Bow? Well Kinda😉 #primitiveskills #survivalskills #primitivebow

▶️ Featured Video

1.96M views

📈 Performance

Typical video

54.5K–396.3K views

Median 136K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

1.3× / week

Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.

1.34M

Avg views / video

17.2K

Avg likes

217

Avg comments

1.3%

Engagement rate

1.3

Uploads / week

374.9K

Lifetime avg / video

204

Views / subscriber

87%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2009 — 16 years ago.

🏆Ranked #1,634 among all influencers on SocialDB.

🎯Top Hobby influencer — #38 in the niche.

👁️Averages 1.34M views per video.

📤Posts about 1.3× per week.

💬1.3% engagement rate.

📱87% of recent uploads are Shorts.

🏅Earned the Silver Play Button for passing 100K subscribers.

🛡️ Audience credibility

44/100 Fair

Est. 67% real, active audience · High fake-follower risk.
1.3% engagement — below the ~3.5% typical for this size.

Est. authentic audience

67%

Fake-follower risk

High

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 54% Female 46%

Age · peak 25-34

13-1710%

18-2429%

25-3433%

35-4418%

45+10%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands Clay Hayes's audience is most likely to respond to — from detected sponsorships in this niche.

Amazon Affiliate

Keeps

Patreon

Epidemic Sound

Shopify

Squarespace

Skillshare

BetterHelp

Surfshark

Mechanic Master

About

We make the best traditional archery, bow building, recurve bow hunting, bushcraft, and survival skills videos on the web. Join Clay, Liz, and the kids on outdoor adventures from bowhunting deer and elk in the Idaho mountains to chasing wild hogs in Florida to practicing bushcraft and survival skills. We hunt and fish because we love to but it's also how we get the majority of our meat. Hunting is how we live. We also grow a big garden on our Idaho homestead. That, in combination with hunting, fishing, and foraging is how we get the majority of our food.

#survivalskills #bowhunting #bushcraft

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