CBS News ✓

YouTube @cbsnews Society 📍 United States

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Subscribers

7.05M

Total Views

6.61B

Videos

153.2K

Channel age

19 yrs

Est. monthly earnings

$19.9K – $38.4K

📊 Content format · share of recent views

12%

▶️ 88%

⚡ Shorts 12% · ▶️ Long-form 88% — brands place & price integrations differently across the two.

How we estimate

~6.48M recent monthly views × an estimated ad RPM of $3.50–$6.75 per 1,000 views — adjusted for Society content and a US audience. About 12% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $238.8K – $461K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

362.4K views Why the Secret Service advised Trump to ditch the Qatari-donated Air Force One

211.5K views Astrophysicist Avi Loeb on Pentagon's 4th UFO files release

203.9K views Ukraine steps up drone attacks on Russia aided by American tech

181.9K views Installation failures caused Reflecting Pool damage, Washington Post analysis finds

▶️ Featured Video

362.4K views

📈 Performance

Typical video

4.7K–27.4K views

Median 10.9K — the reliable floor a brand can expect, not just the headline average.

Upload rhythm

173.5× / week

Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.

21.6K

Avg views / video

298

Avg likes

145

Avg comments

2.05%

Engagement rate

173.5

Uploads / week

43.2K

Lifetime avg / video

938

Views / subscriber

12%

Shorts (recent views)

Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Did you know?

🗓️Joined YouTube in 2006 — 19 years ago.

🏆Ranked #393 among all influencers on SocialDB.

🎯Top Society influencer — #20 in the niche.

👁️Averages 21.6K views per video.

📤Posts about 173.5× per week.

💬2.05% engagement rate.

📱12% of recent uploads are Shorts.

🏅Earned the Gold Play Button for passing 1M subscribers.

🛡️ Audience credibility

54/100 Fair

Est. 72% real, active audience · Medium fake-follower risk.
Low view-through (~0.3%) — many subscribers don't watch, a sign of an inactive or inflated audience.
2.05% engagement — above the ~1% typical for this size.

Est. authentic audience

72%

Fake-follower risk

Medium

Heuristic estimate from view-through, engagement vs size and recent growth — a screening signal, not a guarantee.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split

Male 46% Female 54%

Age · peak 25-34

13-1710%

18-2429%

25-3433%

35-4418%

45+10%

Top geographies

United States46%
United Kingdom8%
Canada7%
Australia4%
India5%

Likely interests

EntertainmentLifestyleTrending

💚 Brand affinity

Estimated

Brands CBS News's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps

Robinhood

Coinbase

NordVPN

Shopify

HelloFresh

Webull

Incogni

Raycon

Saily

About

CBS News is a trusted source for the latest in politics, U.S. and world news. The network is home to award-winning broadcasts CBS Mornings, CBS Evening News, 60 Minutes, CBS Sunday Morning, 48 Hours and Face the Nation. CBS News 24/7 is the premier anchored streaming news service from CBS News and Stations that is available free to everyone with access to the internet and is the destination for breaking news, live events, original reporting and storytelling, and programs from CBS News and Stations' top anchors and correspondents working locally, nationally and around the globe. It is available on more than 30 platforms across mobile, desktop and connected TVs for free, as well as CBSNews.com and Paramount+ and live in 91 countries. Subscribe to our YouTube channel for breaking news, live events and in-depth reporting from CBS News. For licensing inquiries, contact: