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2.16M influencer listings 🏢33.1K sponsor listings 🌍53.93B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🟣703.2K Twitch creators 🦋691K Bluesky creators 🎙️377.2K podcast creators 🐘142.6K Mastodon creators ▶️71.9K YouTube creators 🥊67.8K Kick creators ✈️47.7K Telegram creators 𝕏34.8K X creators 🎵16.9K TikTok creators 🎮5.3K Discord creators 🎬3.3K Rumble creators 🧵1.2K Threads creators 2.16M influencer listings 🏢33.1K sponsor listings 🌍53.93B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🟣703.2K Twitch creators 🦋691K Bluesky creators 🎙️377.2K podcast creators 🐘142.6K Mastodon creators ▶️71.9K YouTube creators 🥊67.8K Kick creators ✈️47.7K Telegram creators 𝕏34.8K X creators 🎵16.9K TikTok creators 🎮5.3K Discord creators 🎬3.3K Rumble creators 🧵1.2K Threads creators
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Barry Lewis

Barry Lewis

🔄 Data last refreshed 19 hours ago
🤝

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Subscribers
1.05M
Total Views
310.92M
Videos
2.4K
Channel age
16 yrs
Est. monthly earnings
$3.3K – $6.3K
🧰 Free analysis for Barry Lewis
🕵️ Fake follower check 📊 Engagement rate 💰 What they charge
📊 Content format · share of recent views
13%
▶️ 87%
⚡ Shorts 13%  ·  ▶️ Long-form 87% — brands place & price integrations differently across the two.
How we estimate
~1.2M recent monthly views × an estimated ad RPM of $3.15–$6.08 per 1,000 views — adjusted for Food content and a GB audience. About 13% of recent views are Shorts, valued separately at the much lower Shorts ad rate. Yearly ≈ $39.3K – $75.9K. Excludes sponsorships, memberships & merch. Full methodology →

Known for

▶️ Featured Video

400.2K views
I Tried the $90 Lidl Woodfire… Is the Ninja in Trouble?

🎯 Reach quality

Subscriber activation · Solid
7.3%
Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.
Recent vs all-time
-42%
Recent videos average 76.1K vs an all-time 132.1K/video — recent uploads run below the all-time norm — much of the lifetime views sit in an older catalogue.

📈 Performance

Typical video
30K–91.1K views
Median 61.6K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
3.7× / week
Most active on Thursdays — consistent output keeps an engaged, sponsor-ready audience.
76.1K
Avg views / video
2.7K
Avg likes
272
Avg comments
3.91%
Engagement rate
3.7
Uploads / week
132.1K
Lifetime avg / video
296
Views / subscriber
13%
Shorts (recent views)
31m 14s
Typical video length
Engagement rate = (likes + comments) ÷ views across recent videos.

💡 Facts

🗓️Joined YouTube in 2009 — 16 years ago.
🏆Ranked #2,874 among all influencers on SocialDB.
🎯Top Food influencer — #75 in the niche.
👁️Averages 76.1K views per video.
📤Posts about 3.7× per week.
💬3.91% engagement rate.
📱13% of recent uploads are Shorts.
🏅Earned the Gold Play Button for passing 1M subscribers.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 37% Female 63%
Age · peak 18-24
13-178%
18-2432%
25-3431%
35-4416%
45+13%
Top geographies
  • United Kingdom44%
  • United States18%
  • Ireland5%
  • Australia5%
  • Canada4%
Likely interests
FoodCookingRecipesDining

🕵️ Fake follower check

Estimated
95/100
Excellent Credibility score
98%
Real Real audience
Low Fake-follower risk
High Data confidence
  • Est. 98% real, active audience · Low fake-follower risk.
  • Engagement (~7.3% of subscribers watch each video) is around typical for YouTube.
  • Verified account.
  • Established account (16+ years old).
  • 3.91% engagement — above the ~2.7% typical for a YouTube account this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

💚 Brand affinity

Estimated

Brands Barry Lewis's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps AG1 Saily HelloFresh Shopify Epidemic Sound Rocket Money Squarespace BetterHelp DK

About

Just a guy having fun learning about cooking. I make content about viral recipes, new cooking gadgets and new ways to cook great food. Subscribe for more content every Monday and Thursday at 4pm GMT. Want to join the Barry Lewis Club? Check out YouTube memberships where you get access to extended videos, giveaways, Birthday messages, a dedicated discord area and much more!

📸 Gallery

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