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⭐7.7M influencer listings 🏢89.6K sponsor listings 🌍111.4B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋3.2M Bluesky creators 🎙️1.4M podcast creators 🟣1.2M Twitch creators 📈583K Pinterest creators 🥊274.4K Kick creators 𝕏237.2K X creators 🐘228.8K Mastodon creators 222.7K YouTube creators 🎵119.2K TikTok creators ✈️103.7K Telegram creators 🎮13K Discord creators 📈9.3K Substack creators 🎬4.6K Rumble creators 🧵3.3K Threads creators ⭐7.7M influencer listings 🏢89.6K sponsor listings 🌍111.4B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋3.2M Bluesky creators 🎙️1.4M podcast creators 🟣1.2M Twitch creators 📈583K Pinterest creators 🥊274.4K Kick creators 𝕏237.2K X creators 🐘228.8K Mastodon creators 222.7K YouTube creators 🎵119.2K TikTok creators ✈️103.7K Telegram creators 🎮13K Discord creators 📈9.3K Substack creators 🎬4.6K Rumble creators 🧵3.3K Threads creators
48 Hours
🤝

Make a deal with 48 Hours

🔒 Paid proposals held safely in escrow — released only when the work's approved.

Every booking is a normal escrow-protected deal.

Subscribers
2.6M
Total Views
1.5B
Videos
2.5K
Channel age
13 yrs

Known for

▶️ Featured Video

2.5M views
Hannah Graham: Deadly Connections & Stalked by Evil | "48 Hours" Full Episodes

📈 Growth momentum

Growing steadily
Subscribers · last 30 days
+20K +0.79%
A steady, established audience.
Last 7 days
+10K
The most recent week — the freshest read on where subscriber growth is heading.

🎯 Reach quality

Subscriber activation · Exceptional
22.1%
Share of subscribers who watch a typical recent video (avg views ÷ subscribers) — the real reach behind the subscriber count, and a quick check on whether those subscribers are still active rather than a vanity number.
Recent vs all-time
-6%
Recent videos average 562.5K vs an all-time 600.1K/video — holding steady around its all-time norm.
Reach consistency · Variable
43/100
How steady views are across recent videos (typically 64.2K–882.7K) — reach is hit-driven, so results swing from video to video.

📈 Performance

Typical video
64.2K–882.7K views
Median 366K — the reliable floor a brand can expect, not just the headline average.
Upload rhythm
5.2× / week
Most active on Fridays — consistent output keeps an engaged, sponsor-ready audience.
562.5K
Avg views / video
4.8K
Avg likes
650
Avg comments
5.2
Uploads / week
600.1K
Lifetime avg / video
578
Views / subscriber
1%
Shorts (recent views)
1h 6m
Typical video length

🗓️ Posting schedule

M
T
W
T
F
S
S
Most uploads land on Fridays · about 5.2 / week — time a launch or drop to ride the channel's own rhythm.

▶️ Top videos

✓ Official stats
Recent uploads · views
Sep 2026latest
  1. 1 Hannah Graham: Deadly Connections & Stalked by Evil | "48 Hours" Full Episodes 2.5M views · 15.4K likes · 1.1K comments · Jul 2026
  2. 2 The Love Bombing of Gloria Choi | Full Episode 2.1M views · 28.8K likes · 4K comments · May 2026
  3. 3 Dark Side of the Mesa | Full Episode 2.1M views · 15.6K likes · 2.4K comments · Aug 2026
  4. 4 The Secret Life of Paige Birgfeld | Full Episode 1.9M views · 21.1K likes · 1.9K comments · Jun 2026
  5. 5 The Girl Who Knew Too Much | Full Episode 1.9M views · 13.5K likes · 1.2K comments · Sep 2026
  6. 6 The Soldier's Wife | Full Episode 1.9M views · 19.7K likes · 4.6K comments · May 2026
  7. 7 The Millionaire, the Model and the Hit Man | Full Episode 1.7M views · 15.2K likes · 1.4K comments · May 2026

💡 Facts

🗓️Joined YouTube in 2013 — 13 years ago.
🏆Ranked #2,774 among all influencers on SocialDB.
🎯Top Television Program influencer — #53 in the niche.
👁️Averages 562.5K views per video.
📤Posts about 5.2× per week.
🚀Gained 10K subscribers in the last 7 days.
🏅Earned the Gold Play Button for passing 1M subscribers.

💚 Brand affinity

Estimated

Brands 48 Hours's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Shopify LMNT Incogni Mint Mobile NordVPN AG1 BetterHelp Rocket Money DraftKings

About

“48 Hours” uncovers the narrative behind true crime cases with unmatched reporting. Award-winning correspondents thoughtfully examine the complexities of each crime and transport you to the heart of the investigation through key evidence and gripping interviews. Our coverage has made a tangible difference in many lives, leading to the exoneration of wrongly convicted people and the reopening of cold cases. "48 Hours" has been recognized with multiple Peabodys, Emmys®, RTNDA Edward R. Murrow Awards and the Alfred I. duPont-Columbia University Award. For licensing inquiries, contact:

📸 Gallery

Frequently asked questions

How much does 48 Hours charge for a sponsorship?
48 Hours hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact 48 Hours for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify 48 Hours, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many subscribers does 48 Hours have?
48 Hours has 2,550,000 subscribers on YouTube.

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🎤 Event / appearance with 48 Hours

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