W. W. Norton & Company

X @wwnorton

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Followers

199.3K

Posts

19.3K

Following

Account age

18 yrs

🎁 Free analysisfor W. W. Norton & Company

🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

Known for

Poet Li-Young Lee has won the 2024 Ruth Lilly Poetry Prize for lifetime achievement! @PoetryFound has awarded the prize annually since 1986.

Lee's most recent poetry collection THE INVENTION OF THE DARLING was published in May.
https://t.co/XNx4Un5YyT

8.8K views Poet Li-Young Lee has won the 2024 Ruth Lilly Poetry Prize for lifetime achievement! @PoetryFound has awarded the prize annually since 1986. Lee's most recent poetry collection THE INVENTION OF THE DARLING was published in May. https://t.co/XNx4Un5YyT

📊 Post performance

8.8K

Avg views / post

4.4%

Reach vs followers

Jun 2008

On X since

🔥 Top post: Poet Li-Young Lee has won the 2024 Ruth Lilly Poetry Prize for l · 8.8K views

📊 Activity & format

Posting cadence

0.04 / week

A lower-frequency account — each post lands with more weight.

Content mix

Mostly text

Recent: 1 video · 5 image · 12 text.

Follower / following

66×

Follows 3K back. A strong ratio — an audience that follows them, not a follow-for-follow network.

Recent posts

View on X ↗

🔥 Top post Poet Li-Young Lee has won the 2024 Ruth Lilly Poetry Prize for lifetime achievement! @PoetryFound has awarded the prize annually since 1986. Lee's most recent poetry collection THE INVENTION OF THE DARLING was published in May. https://t.co/XNx4Un5YyT 8.8K❤ 164🔁 33

"A masterful takedown of gendered ageism." The Associated Press reviewed IN OUR PRIME by Susan J. Douglas. https://t.co/52k2s5TSRp ❤ 154🔁 57 Empathetic, insightful, and far-ranging, @JenniferSHirsch and @shamuskhan's book SEXUAL CITIZENS transforms our understanding of sexual assault and offers a roadmap for how to address it. In stores Jan. 14. Read the @TeenVogue excerpt now… ❤ 134🔁 55 "This is the tax system of a plutocracy." Economists Emmanuel Saez and @gabriel_zucman investigate America's regressive tax system in this must-read New York Times op-ed. Their book, THE TRIUMPH OF INJUSTICE, is out on 10/15. https://t.co… ❤ 242🔁 147 "Instead of worrying about anthropomorphizing animals, we should fear making a far worse mistake, what [Frans] de Waal calls 'anthropodenial.'" The New York Times says MAMA'S LAST HUG "surprises us on almost every page." ❤ 331🔁 145 "Instead of worrying about anthropomorphizing animals, we should fear making a far worse mistake, what [Frans] de Waal calls 'anthropodenial.'" The New York Times says MAMA'S LAST HUG "surprises us on almost every page." In stores 3/12. P… ❤ 176🔁 70 "I'm on #TeamHuman. That was the original insight of the digital age. That being human is a team sport, evolution's a collaborative act." Watch @rushkoff's new TED talk. Get the manifesto: https://t.co/bCgFm1N6PP. Find the others. ❤ 138🔁 59 "Just a few years ago, 'an old-fashioned civics book' might have sounded like a cure for insomnia; now it sounds like a survival guide." @nytimesbooks reviewed THESE TRUTHS, Jill Lepore's one-volume history of the United States (in stores … ❤ 112🔁 54 "The New Academy prize seeks to reward a writer who tells the story of 'humans in the world.'" Good luck, @neilhimself! ❤ 289🔁 73

For his new book WAR ON PEACE, @RonanFarrow interviewed every living former secretary of state, including Rex Tillerson. Farrow spoke to @FareedZakaria about what he learned from a "surprisingly candid" Tillerson in his last days on the jo… ❤ 217🔁 88 Read @RonanFarrow on the last days of Rex Tillerson's brief and chaotic tenure as Secretary of State, an excerpt drawn from his new book WAR ON PEACE (in stores 4/24). ❤ 265🔁 151 .@RonanFarrow's harrowing new book on the U.S. State Department, WAR ON PEACE, debuts next week. Listen to his interview with @rachelnpr. ❤ 171🔁 84

💡 Facts

🗓️Joined X in 2008 — 18 years ago.

👁️Averages 8.8K views per post.

📤Posts about 0× per week.

💬0.15% engagement rate.

🏅Earned the 100K Followers for passing 100K followers.

🕵️ Fake follower check

Estimated

37/100

Low Credibility score

66%

Mixed Real audience

Medium Fake-follower risk

High Data confidence

Est. 66% real, active audience · Medium fake-follower risk.
Low engagement (~4.4% of followers engage each post) — a sign of an inflated or inactive audience.
Organic base — far more followers than accounts it follows.
Established account (18+ years old).
0.15% engagement — below the ~14.4% typical for this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

About

Independent Publishers Since 1923.

📸 Gallery

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

RCD Espanyol de Barcelona 15%

bitter 100% 14%

Peter Beens 🇨🇦 12%

Byline Times 10%

CISF 10%

Laverne Cox 10%

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RCD Espanyol de Barcelona ✓

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