UTV Live News Add us as a preferred source on Google
🔄 Data last refreshed 1 month ago
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Make a deal with UTV Live News
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
152.8K
Posts
93.2K
Following
511
Account age
16 yrs
💰 Suggested sponsorship rate
$855 – $1.4K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor UTV Live News
Known for
14.6K views
The Fleadh Cheoil na hÉireann may have finished last week but it has left a lasting impression on Belfast.
Estimates suggest the event generated around 65 million pounds for the economy - providing a huge boost for the hospitality sector.
And now, following the record-breaking
6.8K views
A Northern Ireland tourist has become an unlikely television star in the United States after booking a holiday to Cleveland, Ohio.
Whitney McCullough flew three-thousand miles for a seven-day getaway, catching the attention of local American broadcasters. Her viral trip saw her
5.2K views
Stormont Agriculture Minister Andrew Muir has said in a social media post that he intends to stay in post after the Ulster Farmers’ Union called on him to resign amid ongoing controversy over the shooting of 51 cows in Co Tyrone.
Read more here: https://t.co/6dU7Dy86TM
4.8K views
The best pictures of last night's solar eclipse
📊 Post performance
Recent posts · views
Aug 14latest
4.4K
Avg views / post
3.1K–5.2K
Typical post (views)
2.9%
Reach vs followers
71/100
Consistent reach
Jan 2010
On X since
Half of recent posts land between 3.1K and 5.2K views (median 4.4K) — a dependable floor a sponsored post can count on.
🔥 Top post: A farmers’ union has called on Agriculture Minister Andrew Muir · 18.5K views
📊 Activity & format
Posting cadence
41.3 / week
A very active account — multiple posts a day, an always-on feed.
Content mix
Mostly text
Recent: 6 video · 3 image · 9 text.
Follower / following
299×
Follows 511 back. A strong ratio — an audience that follows them, not a follow-for-follow network.
Recent posts
View on X ↗
Five teenage males killed and others seriously injured in motorway head-on collision
https://t.co/fvW8LYVvSV
▶
A Northern Ireland tourist has become an unlikely television star in the United States after booking a holiday to Cleveland, Ohio.
Whitney McCullough flew three-thousand miles for a seven-day getaway, catching the attention of local Ameri…
Sinn Féin condemn burning of images of First Minister on bonfire
'Number of fatalities' after car drives on wrong side of motorway in Co. Kildare
Nathan Hanna has Saturday’s headlines on UTV Live.
Catch up here:
▶
The Fleadh Cheoil na hÉireann may have finished last week but it has left a lasting impression on Belfast.
Estimates suggest the event generated around 65 million pounds for the economy - providing a huge boost for the hospitality sector.
…
Number of people escape injury after two masked men target South Belfast home in petrol bomb attack
'Creative world' for Further Education college students as numbers increase by near 20% over five years
As part of our youth education series, @nathan_hyl17 speaks with Aoife and Caleb about their experience
Watch: https://t.co/3ra5ELLY…
Researchers learning more about NI mosquitoes amid record-breaking summer
Read more here:
Judge pushes for Chloe Mitchell murder trial to be listed ‘as soon as possible’
More here:
Where it all began for Dublin band The Script...
Watch on ITVX or catch UTV Life at 7pm:
Arlene Arkinson's sister makes emotional return to Bundoran 32 years after her disappearance
Watch the full story here:
💡 Facts
🗓️Joined X in 2010 — 16 years ago.
👁️Averages 4.4K views per post.
📤Posts about 41.3× per week.
💬0.01% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
📍Based in Ireland.
🕵️ Fake follower check
Estimated37/100
Low
Credibility score
66%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 66% real, active audience · Medium fake-follower risk.
- Low engagement (~2.9% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Established account (16+ years old).
- 0.01% engagement — below the ~14.4% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
The latest news in Northern Ireland from UTV.
📸 Gallery
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
Tony Connelly
31%
americanas
17%
Sheraton
17%
Toronto Star
16%
The New Statesman
16%
Life & Style
11%
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Frequently asked questions
How much does UTV Live News charge for a sponsorship?
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How many followers does UTV Live News have?
UTV Live News has 152,760 followers on X.
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