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⭐6.9M influencer listings 🏢78.5K sponsor listings 🌍97.6B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋3M Bluesky creators 🎙️1.4M podcast creators 🟣1.1M Twitch creators 📈427.7K Pinterest creators 🥊226.3K Kick creators 𝕏212.3K X creators 🐘205.7K Mastodon creators 152.2K YouTube creators 🎵98.5K TikTok creators ✈️89.6K Telegram creators 🎮11.9K Discord creators 🎬4.6K Rumble creators 📈4.5K Substack creators 🧵2.8K Threads creators ⭐6.9M influencer listings 🏢78.5K sponsor listings 🌍97.6B combined audience reach 📊13 platforms indexed 🗺️130+ countries covered 🏷️10,000+ niches 🦋3M Bluesky creators 🎙️1.4M podcast creators 🟣1.1M Twitch creators 📈427.7K Pinterest creators 🥊226.3K Kick creators 𝕏212.3K X creators 🐘205.7K Mastodon creators 152.2K YouTube creators 🎵98.5K TikTok creators ✈️89.6K Telegram creators 🎮11.9K Discord creators 🎬4.6K Rumble creators 📈4.5K Substack creators 🧵2.8K Threads creators
Universal Music Group

Universal Music Group Add us as a preferred source on Google

X @umg
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Make a deal with Universal Music Group

🔒 Paid proposals held safely in escrow — released only when the work's approved.

📣Sponsored postOne tweet with your link and creative. $20,745→ 🧵Sponsored threadA multi-tweet thread — X rewards long-form, threads out-reac… $51,863→ 🎬Sponsored video postA dedicated video tweet — X pushes video hard, so it gets pr… $29,043→ 📌Pinned postA sponsored post pinned to the top of my profile for the mon… $62,235/mo→ 📍Post + pin comboA sponsored post that also stays pinned for a set number of … $33,192→ 🔁Repost / quote-tweet packageI repost or quote-tweet your posts through the month — distr… $41,490/mo→ 🔗Bio link placementYour link in my bio for the month — X allows only one, so it… $31,118/mo→ 🎙️X Spaces appearance / hostI host or feature you in an X Space (live audio) — a branded… $41,490→ 🤝Cross-promo / mutual shoutoutWe shout each other out — a value swap between accounts. Swap→ 🎬UGC HireBranded content for your own channels & ads from $9,076→ 🎙️Podcast guest spotInvite Universal Music Group onto your podcast (~45 min, rem… $9,076→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $1,452/hr→

Every booking is a normal escrow-protected deal.

Followers
2.6M
Posts
40.4K
Following
2.7K
Account age
17 yrs
🎁 Free analysisfor Universal Music Group
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

Known for

Welcome to the family @laufey 🎻✨ @Interscope @VerveRecords ↳ https://t.co/eYEoNXB55g 44.1K views Welcome to the family @laufey 🎻✨ @Interscope @VerveRecords ↳ https://t.co/eYEoNXB55g 'The Art of Loving,' anniversary collection 💌 Pre-order now. ↳ https://t.co/jVahX3QQDr 30K views 'The Art of Loving,' anniversary collection 💌 Pre-order now. ↳ https://t.co/jVahX3QQDr You’ll want to turn up the volume for this one ✨💙 @JheneAiko's “Nothing Nice to Say” official music video just dropped ↳ https://t.co/GsspUI7jqN 29.5K views You’ll want to turn up the volume for this one ✨💙 @JheneAiko's “Nothing Nice to Say” official music video just dropped ↳ https://t.co/GsspUI7jqN This is just what we ordered… The wait for #FreyaSkye’s “bad taste” is finally over ❤️‍🔥 ↳ https://t.co/jr5uhLfLih 27.9K views This is just what we ordered… The wait for #FreyaSkye’s “bad taste” is finally over ❤️‍🔥 ↳ https://t.co/jr5uhLfLih

📊 Post performance

17.4K
Avg views / post
0.7%
Reach vs followers
Dec 2008
On X since

🔥 Top post: favorite lyric from @JheneAiko's latest album ‘Westside Whimsy’. · 56.5K views

📊 Activity & format

Posting cadence
32 / week
Posts daily — consistently active for a campaign window.
Content mix
Mostly images
Recent: 7 video · 10 image · 1 text.
Follower / following
972×
Follows 2.7K back. A strong ratio — an audience that follows them, not a follow-for-follow network.

Recent posts

View on X ↗
🔥 Top post favorite lyric from @JheneAiko's latest album ‘Westside Whimsy’... sound off ↓ 56.5K❤ 5🔁 2
▶ In this world there’s no one else but #FujiiKaze 🤍 Watch his new video for “You” now. ↳ https://t.co/IJrwPuNy9l 10.9K❤ 70🔁 29 The newest album from @beck is here. 𝓡𝓲𝓭𝓮 𝓛𝓸𝓷𝓮𝓼𝓸𝓶𝓮 is out now, via @capitolmusic ↳ https://t.co/Ywz3pfRxcT 9.2K❤ 8🔁 3 Chinese superstar Jason Zhang just dropped a new single “Game Changer,” his first new release since joining Universal Music Greater China. Written by Jason & created with an international team, the track marks a new chapter in his glo… 9.8K❤ 4🔁 3 𝟐 𝐋𝐎𝐔𝐃, the latest from @reiamimami is here 📢💕 ↳ https://t.co/RzrWUqdp6c 19.8K❤ 46🔁 11 .@lacikayebooth is back with her new album ‘Love Ain’t For The Faint Of Heart’ ❤️‍🔥 Listen now. ↳ https://t.co/xJASuF1mVG 10.7K❤ 3🔁 1 BRB, running to listen to aron!’s debut album 🏃 Listen to ‘Too Close for Running,’ out now via @VerveRecords ↳ https://t.co/yIpGI2Ft7d 17.4K❤ 4🔁 4 ▶ Ready to 𝓹𝓪𝓻𝓽𝔂? @troyesivan's got you covered. The second single off his upcoming album is out now ⚔️ ↳ https://t.co/lk9gPfNfe3 23.8K❤ 7🔁 3 .@carlyraejepsen just dropped the perfect album for any time of the day ☀️ Listen to her new album now, 𝓓𝓪𝔂 𝓪𝓷𝓭 𝓝𝓲𝓰𝓱𝓽 now ↳ https://t.co/Bkyu0kCRXO 12K❤ 137🔁 27 ▶ This is just what we ordered… The wait for #FreyaSkye’s “bad taste” is finally over ❤️‍🔥 ↳ https://t.co/jr5uhLfLih 27.9K❤ 47🔁 23 ▶ You’ll want to turn up the volume for this one ✨💙 @JheneAiko's “Nothing Nice to Say” official music video just dropped ↳ https://t.co/GsspUI7jqN 29.5K❤ 17🔁 7 An all new @DefLeppard documentary directed by Jeff Feuerzeig is set to be released in early 2027. Read more about ‘Long Live Def Leppard’ on @uDiscoverMusic. ↳ https://t.co/7Y1PgrklqG 14.8K❤ 14🔁 6 Join us in congratulating @karolg, who received 7️⃣ #LatinGRAMMY nominations today! 🧡 Album of the Year 🧡 Song of the Year 🧡 Recording of the Year 🧡 Best Urban Interpretation 🧡 Best Reggaeton Interpretation 🧡 Best Urban Music Album 🧡 Best… 14.6K❤ 64🔁 14

💡 Facts

🗓️Joined X in 2008 — 17 years ago.
👁️Averages 17.4K views per post.
📤Posts about 32× per week.
💬0% engagement rate.
🏅Earned the 1M Followers for passing 1M followers.

🕵️ Fake follower check

Estimated
37/100
Low Credibility score
66%
Mixed Real audience
Medium Fake-follower risk
High Data confidence
  • Est. 66% real, active audience · Medium fake-follower risk.
  • Low engagement (~0.7% of followers engage each post) — a sign of an inflated or inactive audience.
  • Organic base — far more followers than accounts it follows.
  • Established account (17+ years old).
  • 0% engagement — below the ~10.8% typical for this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

About

The world's leading music company.

📸 Gallery

In this world there’s no one else but #FujiiKaze 🤍 Watch his new video for “You” now. ↳ https://t.co/IJrwPuNy9l The newest album from @beck is here. 𝓡𝓲𝓭𝓮 𝓛𝓸𝓷𝓮𝓼𝓸𝓶𝓮 is out now, via @capitolmusic ↳ https://t.co/Ywz3pfRxcT Chinese superstar Jason Zhang just dropped a new single “Game Changer,” his first new release since joining Universal Music Greater China. Written by Jason & created with an international team, the track marks a new chapter in his global journey. Listen now. ↳ 𝟐 𝐋𝐎𝐔𝐃, the latest from @reiamimami is here 📢💕 ↳ https://t.co/RzrWUqdp6c .@lacikayebooth is back with her new album ‘Love Ain’t For The Faint Of Heart’ ❤️‍🔥 Listen now. ↳ https://t.co/xJASuF1mVG BRB, running to listen to aron!’s debut album 🏃 Listen to ‘Too Close for Running,’ out now via @VerveRecords ↳ https://t.co/yIpGI2Ft7d Ready to 𝓹𝓪𝓻𝓽𝔂? @troyesivan's got you covered. The second single off his upcoming album is out now ⚔️ ↳ https://t.co/lk9gPfNfe3 .@carlyraejepsen just dropped the perfect album for any time of the day ☀️ Listen to her new album now, 𝓓𝓪𝔂 𝓪𝓷𝓭 𝓝𝓲𝓰𝓱𝓽 now ↳ https://t.co/Bkyu0kCRXO

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

NEA NEA 16% NIKI DEMAR NIKI DEMAR 16% Google Cloud Tech Google Cloud Tech 15% Headline Planet Headline Planet 14% Shopify Shopify 13% ModernWarzone ModernWarzone 11%

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Frequently asked questions

How much does Universal Music Group charge for a sponsorship?
Universal Music Group hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Universal Music Group for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Universal Music Group, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Universal Music Group have?
Universal Music Group has 2,593,184 followers on X.

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