The Drinks Business Add us as a preferred source on Google
🔄 Data last refreshed 1 month ago
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Make a deal with The Drinks Business
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
80.5K
Posts
45.7K
Following
5.8K
Account age
17 yrs
💰 Suggested sponsorship rate
$451 – $733 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor The Drinks Business
📊 Post performance
3.6K
Avg views / post
4.5%
Reach vs followers
Apr 2009
On X since
🔥 Top post: Outlander star @SamHeughan's spirits brand has announced the arr · 4.7K views
📊 Activity & format
Posting cadence
0.05 / week
A lower-frequency account — each post lands with more weight.
Content mix
Mostly text
Recent: 0 video · 5 image · 13 text.
Follower / following
14×
Follows 5.8K back. A strong ratio — an audience that follows them, not a follow-for-follow network.
Recent posts
View on X ↗
Emma Watson’s gin brand gets UK distributor
Actor Emma Watson’s luxury gin brand Renais has announces its partnership with British distributor @ProofDrinks.
Read more ⬇️
Gwinllan Conwy Vineyard is laying thousands of sheep fleeces between its vines to fight weeds and reflect sunlight onto ripening grapes.
Having launched her wine range in 2020 to huge acclaim, @kylieminogue is now releasing an alcohol-free pink fizz. We spoke to the Princess of Pop about what's next for Kylie Minogue Wines.
Kylie Minogue has secured another hit, this time in the world of wine as her Prosecco rosé has become the number one brand in the UK after just 10 months, according to Neilson data.
Gary Barlow tells @LucyLondon about the challenge of creating the right blend, and why piano keys are integral to the brand’s identity
Take That frontman @GaryBarlow is the latest celebrity to enter the wine world, having launched an organic wine range from Spain that hits the shelves next week.
Pop princess @kylieminogue has added a rosé Prosecco to her eponymous wine range, which has sold over a million bottles since it first hit the shelves last May.
https://t.co/lvGFaKZIxl
It is with immense sadness that we have received news that the ‘great man of wine’ Steven Spurrier died at home earlier today. Here's a tribute from editor-in-chief Patrick Schmitt MW:
Pop star @kylieminogue has gained a Gold medal for her first Australian wine – a Chardonnay from Margaret River. @kyliewines
Having recently graced our cover, pop princess Kylie Minogue launched her Côtes de Provence rosé today, following the successful release of her first French pink in May https://t.co/s8kUiCGZb9 @kylieminogue
Due to unprecedented demand for our June issue (we think @kylieminogue might have something to do with it), it can now be purchased online. Click the link to get your copy and read @LucyLondon's exclusive interview with Kylie. @benchmarkdr…
Pop princess @kylieminogue has added a rosé Prosecco to her eponymous wine range, which has sold over a million bottles since it first hit the shelves last May.
https://t.co/lvGFaKZIxl
It is with immense sadness that we have received news that the ‘great man of wine’ Steven Spurrier died at home earlier today. Here's a tribute from editor-in-chief Patrick Schmitt MW:
Pop star @kylieminogue has gained a Gold medal for her first Australian wine – a Chardonnay from Margaret River. @kyliewines
Having recently graced our cover, pop princess Kylie Minogue launched her Côtes de Provence rosé today, following the successful release of her first French pink in May https://t.co/s8kUiCGZb9 @kylieminogue
Due to unprecedented demand for our June issue (we think @kylieminogue might have something to do with it), it can now be purchased online. Click the link to get your copy and read @LucyLondon's exclusive interview with Kylie. @benchmarkdr…
💡 Facts
🗓️Joined X in 2009 — 17 years ago.
👁️Averages 3.6K views per post.
📤Posts about 0.1× per week.
💬0.11% engagement rate.
🏅Earned the 10K Followers for passing 10K followers.
🕵️ Fake follower check
Estimated37/100
Low
Credibility score
66%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 66% real, active audience · Medium fake-follower risk.
- Low engagement (~4.5% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Established account (17+ years old).
- 0.11% engagement — below the ~18% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
The world's leading trade title in the alcohol industry.
📸 Gallery
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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Frequently asked questions
How much does The Drinks Business charge for a sponsorship?
The Drinks Business hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
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How many followers does The Drinks Business have?
The Drinks Business has 80,531 followers on X.
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