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📊 Post performance
🔥 Top post: MEG STALTER and PAUL W. DOWNS for PAPER · 390.4K views
📊 Activity & format
Recent posts
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🔥 Top post
MEG STALTER and PAUL W. DOWNS for PAPER
Four years ago, Malcolm Todd was asking to play sets at college radio house shows — and getting denied. Now, he's sold out multiple nights at Radio City and the Greek.
Read our interview with PAPER’s newest Coolest Person in the Room: ht…
the name’s maxxing, looksmaxxing.
everyone’s wondering who the next James Bond is going to be — but are any of our leading men suave enough to pick up the martini? what does a 2026 Bond even look like? our resident brit @beaisaacs0n inve…
Bebe Rexha for PAPER 🏚️🔥
Bebe Rexha for PAPER 🏚️🔥
BEBE REXHA BURNS DOWN THE ASYLUM
Find your new rhythm with the @lelo_official INA Thrust. ✨
#lelopartner
MEG STALTER and PAUL W. DOWNS for PAPER
MEG STALTER and PAUL W. DOWNS for PAPER
“Hacks” had nerve and knew it.
Celebrating the series finale (and the entire run, if we’re being honest), we broke down last night’s episode and the lasting impact of @HBO’s hit dramedy over the past half-decade.
For their PAPER cover shoot, all five member of @official_i_dle open up about how getting closer to their core selves defines their music now, too, challenging expectations within K-pop and their latest single, “Mono.”
💡 Facts
🛡️ Audience credibility
- Est. 66% real, active audience · Medium fake-follower risk.
- Low engagement (~2.6% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Established account (18+ years old).
- 0.42% engagement — below the ~14.4% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
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🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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