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Make a deal with National Zoo
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Followers
416K
Posts
10.9K
Following
461
Account age
17 yrs
💰 Suggested sponsorship rate
$2.3K – $3.8K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🧰 Free analysis for National Zoo
Known for
3.67M views
It’s official: the pandas are coming to D.C.!
Alongside @FLOTUS, we’re thrilled to announce that by the end of this year, the Zoo will once again be home to two giant pandas. #DCPandas
847.3K views
❄️🐼 Tumbling in a winter wonderland! This morning, about 5 inches of snow blanketed the Washington, D.C., area, including giant panda Bao Li and Qing Bao's outdoor habitats. Flakes stuck to their fur as the bears frolicked and somersaulted. It was 🐾paws-itively the panda
779.1K views
❤️🐼 Whether he was somersaulting down a snow-covered hill, splashing in a tub filled with suds or snacking on bamboo shoots, giant panda Tian Tian captured the hearts of millions with his chill and goofy personality. We wish him safe travels to China. #PandaStory @smithsonian
320.2K views
🐼❤️🐼 ICYMI: Two "treasures" arrived at the Zoo today! Join us in welcoming giant pandas Bao Li and Qing Bao, who entered Zoo grounds shortly after 11:30 a.m. today and are settling into their new homes at the David M. Rubenstein Family Giant Panda Habitat. @smithsonian
📊 Post performance
320.2K
Avg views / post
77%
Reach vs followers
Oct 2008
On X since
🔥 Top post: It’s official: the pandas are coming to D.C.! Alongside @FLOTUS · 3.67M views
📊 Activity & format
Posting cadence
0.03 / week
A lower-frequency account — each post lands with more weight.
Content mix
Mostly video
Recent: 16 video · 2 image · 0 text.
Follower / following
902×
Follows 461 back. A strong ratio — an audience that follows them, not a follow-for-follow network.
Recent posts
View on X ↗▶
🔥 Top post
It’s official: the pandas are coming to D.C.!
Alongside @FLOTUS, we’re thrilled to announce that by the end of this year, the Zoo will once again be home to two giant pandas. #DCPandas
▶
We have some positively purr-fect news—the National Zoo's conservation facility in Front Royal, Virginia, welcomed four cheetah cubs in mid-Oct. Get to know them by tuning in to the Cheetah Cub Cam! 🐆
Keepers say the litter is doing well…
▶
❄️🐼 Tumbling in a winter wonderland! This morning, about 5 inches of snow blanketed the Washington, D.C., area, including giant panda Bao Li and Qing Bao's outdoor habitats. Flakes stuck to their fur as the bears frolicked and somersaulted…
▶
🐼❤️🐼 ICYMI: Two "treasures" arrived at the Zoo today! Join us in welcoming giant pandas Bao Li and Qing Bao, who entered Zoo grounds shortly after 11:30 a.m. today and are settling into their new homes at the David M. Rubenstein Family Gia…
▶
❤️🐼 Whether he was somersaulting down a snow-covered hill, splashing in a tub filled with suds or snacking on bamboo shoots, giant panda Tian Tian captured the hearts of millions with his chill and goofy personality. We wish him safe trave…
▶
🦥🎉 S l o w 👏 c l a p 👏 for our southern two-toed sloth, Athena, who turns 5 years old today! Even on her special day, Athena never skips her beauty rest. (Sloths typically sleep ~15 hours a day.) Celebrate by visiting her at the Small Mamm…
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❄️🐼 New year, new Xiao Qi Ji! In 2021, our giant panda cub was a little wary during his first encounter with snow. This morning, the 16 m.o. plowed face-first into the fresh powder, rolled around and relished 2022's first #SnowDay. His bel…
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🦆💨🌊 Duck, duck, GO! In this video, common merganser Fabio speed-paddles across the flamingo pond at 6 miles per hour to Bird House keeper Heather Anderson. She is feeding our flock Fabio's favorite food: mealworms! 🐛🐟 They also receive sme…
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❄️🐼 Giant panda Tian Tian had a ball in the snow today. Literally. 🐾⚫
. . .
#NatZooZen #SnowDay #PandaStory
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❄️🐼 Slides, somersaults and pure panda joy. Happy snow day from giant pandas Mei Xiang and Tian Tian! 🌨🐾
. . .
#SnowDay #PandaStory
🐼 A precious giant panda cub has arrived! We’re overjoyed to share that Mei Xiang gave birth at 6:35 p.m. and is caring for her newborn attentively. Positive mothering behaviors include nursing her cub and cuddling it close. 👀🎥 TUNE IN: ht…
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❄ 🐼 #BeiBei knows how to snow day. #PandaStory
💡 Facts
🗓️Joined X in 2008 — 17 years ago.
👁️Averages 320.2K views per post.
📤Posts about 0× per week.
💬7.83% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
🕵️ Fake follower check
Estimated78/100
Good
Credibility score
94%
Real
Real audience
Low
Fake-follower risk
High
Data confidence
- Est. 94% real, active audience · Low fake-follower risk.
- Engagement (~0.8× of followers engage each post) is around typical for X.
- Organic base — far more followers than accounts it follows.
- Established account (17+ years old).
- 7.83% engagement — around average for this size on X.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
The Smithsonian's National Zoo & Conservation Biology Institute is a leader in animal care, science, education & sustainability. http://s.si.edu/emVrm
📸 Gallery
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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