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🔄 Data last refreshed 1 month ago
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Make a deal with Dior
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
11M
Posts
11.8K
Following
1
Account age
15 yrs
💰 Suggested sponsorship rate
$61.5K – $100K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor Dior
Known for
358.4K views
Dior Cigale.
As carried by Ariana Grande.
Available in stores https://t.co/mv1CjydlmH
#DiorCigale
276.9K views
Dior Cigale.
As seen on JISOO.
Available in stores https://t.co/mv1CjydTcf
#DiorCigale
210.6K views
Dior Cigale.
As carried by Dilraba.
Available in stores https://t.co/mv1CjydlmH
#DiorCigale
195.8K views
The Qixi collection.
Celebrating the Qixi Festival with a dedicated collection.
In stores and https://t.co/AV3CMwuOIe with a selection of additional pieces available exclusively at the Shenzhen Bay pop-up.
📊 Post performance
Recent posts · views
Jul 23latest
97.1K
Avg views / post
85.4K–119K
Typical post (views)
0.9%
Reach vs followers
81/100
Very consistent reach
Aug 2011
On X since
Half of recent posts land between 85.4K and 119K views (median 97.1K) — a dependable floor a sponsored post can count on.
🔥 Top post: Dior Cigale. As carried by Ariana Grande. Available in stores · 358.4K views
📊 Activity & format
Posting cadence
15.1 / week
Posts daily — consistently active for a campaign window.
Content mix
Mostly images
Recent: 5 video · 11 image · 2 text.
Follower / following
11M×
Follows 1 back. A strong ratio — an audience that follows them, not a follow-for-follow network.
Verification
✓ X Premium
A paid X Premium (Blue) verified account.
Recent posts
View on X ↗
🔥 Top post
Dior Cigale.
As carried by Ariana Grande.
Available in stores https://t.co/mv1CjydlmH
#DiorCigale
▶
The Qixi collection.
Celebrating the Qixi Festival with a dedicated collection.
In stores and https://t.co/AV3CMwuOIe with a selection of additional pieces available exclusively at the Shenzhen Bay pop-up.
The Qixi collection.
Celebrating the Qixi Festival with a dedicated collection.
In stores and online with a selection of additional pieces available exclusively at the Shenzhen Bay pop-up.
The Qixi collection.
Celebrating the Qixi Festival with a dedicated collection.
In stores and online with a selection of additional pieces available exclusively at the Shenzhen Bay pop-up.
▶
The Qixi collection.
Celebrating the Qixi Festival with a dedicated collection.
In stores and https://t.co/AV3CMwuOIe with a selection of additional pieces available exclusively at the Shenzhen Bay pop-up.
Dior Winter 2026-2027.
In stores and https://t.co/vV4LeZgVrY
#DiorWinter26
Dior Winter 2026 photographed by Estelle Hanania and Jean-Marie Binet.
In stores and https://t.co/vV4LeZhthw
#DiorWinter26
Dior Winter 2026-2027 photographed by Estelle Hanania and Jean-Marie Binet.
In stores and https://t.co/vV4LeZgVrY
#DiorWinter26
Dior Cigale.
As carried by Dilraba.
Available in stores https://t.co/mv1CjydlmH
#DiorCigale
▶
Dior Toujours Hobo.
A closer look at the making of the softly sculptural new bag.
In stores and https://t.co/BL05asQppt
#DiorAW26
▶
Dior Book Cover Tote mini-games.
Available exclusively on Snapchat : https://t.co/CPCdiSEGpC
#DiorBookTote
Dior Autumn Winter 2026-2027.
Featuring Dru Campbell.
Creative direction Jonathan Anderson
Photography David Sims
In stores and https://t.co/cSz8FymiLR
#DiorAW26
Dior Autumn Winter 2026-2027.
Featuring Ziqi Zhao and Laura Kaiser.
Creative direction Jonathan Anderson
Photography David Sims
In stores and https://t.co/cSz8FylKWj
#DiorAW26
💡 Facts
🗓️Joined X in 2011 — 15 years ago.
👁️Averages 97.1K views per post.
📤Posts about 15.1× per week.
💬0.02% engagement rate.
🏅Earned the 10M Followers for passing 10M followers.
🕵️ Fake follower check
Estimated46/100
Fair
Credibility score
69%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 69% real, active audience · Medium fake-follower risk.
- Low engagement (~0.9% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- Established account (15+ years old).
- 0.02% engagement — below the ~0.6% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
"Women, with their intuitive instinct, understood that I dreamed not only of making them more beautiful, but happier too." Christian Dior
📸 Gallery
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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Frequently asked questions
How much does Dior charge for a sponsorship?
Dior hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
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How many followers does Dior have?
Dior has 10,988,608 followers on X.
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