Brad Smith✓ Add us as a preferred source on Google
🔄 Data last refreshed 1 month ago
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Followers
108.5K
Posts
5.3K
Following
913
Account age
18 yrs
💰 Suggested sponsorship rate
$608 – $987 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor Brad Smith
Known for
3.2M views
Microsoft and European cloud gaming platform Nware have signed a 10-year agreement. Our statement here:
1.2M views
We remain fully committed to our acquisition with @ATVI_AB and will appeal today's determination by the CMA. Here's our statement.
1.2M views
We want the record to be clear and address any misunderstandings. I’m delighted to repost below this statement and affirm Microsoft’s strong commitment to bring Call of Duty to Nintendo’s customers if our acquisition of Activision Blizzard is approved by regulators.
653.9K views
Our statement on today's decision:
📊 Post performance
594.9K
Avg views / post
5.5×
Reach vs followers
Apr 2008
On X since
🔥 Top post: Microsoft and European cloud gaming platform Nware have signed a · 3.2M views
📊 Activity & format
Posting cadence
0.05 / week
A lower-frequency account — each post lands with more weight.
Content mix
Mostly text
Recent: 0 video · 6 image · 12 text.
Follower / following
119×
Follows 913 back. A strong ratio — an audience that follows them, not a follow-for-follow network.
Verification
✓ X Premium
A paid X Premium (Blue) verified account.
Recent posts
View on X ↗
🔥 Top post
Microsoft and European cloud gaming platform Nware have signed a 10-year agreement. Our statement here:
We’re grateful for the CMA’s thorough review and decision today. We have now crossed the final regulatory hurdle to close this acquisition, which we believe will benefit players and the gaming industry worldwide.
We are encouraged by this positive development in the CMA’s review process. We presented solutions that we believe fully address the CMA’s remaining concerns related to cloud game streaming, and we will continue to work toward earning appr…
From Day One of this acquisition, we’ve been committed to addressing the concerns of regulators, platform and game developers, and consumers. Even after we cross the finish line for this deal’s approval, we will remain focused on ensuring …
We appreciate the Ninth Circuit's swift response denying the FTC's motion to further delay the Activision deal. This brings us another step closer to the finish line in this marathon of global regulatory reviews.
Yesterday the Court ruled our acquisition of Activision Blizzard should proceed, and we oppose any further delay. Our statement on the FTC's decision to appeal:
Our statement on the mutual request with the CMA for a pause of our appeal in the UK:
Our statement on today's decision:
Today’s action by the FTC to file suit in our Activision case in federal court should accelerate the decision-making process. This benefits everyone. We always prefer constructive and amicable paths with governments but have confidence in …
The European Commission has required Microsoft to license popular Activision Blizzard games automatically to competing cloud gaming services. This will apply globally and will empower millions of consumers worldwide to play these games on …
We remain fully committed to our acquisition with @ATVI_AB and will appeal today's determination by the CMA. Here's our statement.
We want the record to be clear and address any misunderstandings. I’m delighted to repost below this statement and affirm Microsoft’s strong commitment to bring Call of Duty to Nintendo’s customers if our acquisition of Activision Blizzard…
Yesterday the Court ruled our acquisition of Activision Blizzard should proceed, and we oppose any further delay. Our statement on the FTC's decision to appeal:
Our statement on the mutual request with the CMA for a pause of our appeal in the UK:
Our statement on today's decision:
Today’s action by the FTC to file suit in our Activision case in federal court should accelerate the decision-making process. This benefits everyone. We always prefer constructive and amicable paths with governments but have confidence in …
The European Commission has required Microsoft to license popular Activision Blizzard games automatically to competing cloud gaming services. This will apply globally and will empower millions of consumers worldwide to play these games on …
We remain fully committed to our acquisition with @ATVI_AB and will appeal today's determination by the CMA. Here's our statement.
We want the record to be clear and address any misunderstandings. I’m delighted to repost below this statement and affirm Microsoft’s strong commitment to bring Call of Duty to Nintendo’s customers if our acquisition of Activision Blizzard…
💡 Facts
🗓️Joined X in 2008 — 18 years ago.
👁️Averages 594.9K views per post.
📤Posts about 0.1× per week.
💬6.6% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
🕵️ Fake follower check
Estimated83/100
Excellent
Credibility score
93%
Real
Real audience
Low
Fake-follower risk
High
Data confidence
- Est. 93% real, active audience · Low fake-follower risk.
- Strong engagement (~5.5× of followers engage each post) — an active, real audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- Established account (18+ years old).
- 6.6% engagement — below the ~14.4% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
Vice Chair and President @Microsoft, Co-author of #ToolsAndWeapons. Host of Tools And Weapons podcast. Husband. Dad. Proud native of Appleton, Wisconsin.
📸 Gallery
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
Ralph Nader
17%
Microsoft France
17%
Oxford Academic
17%
Selena🤍
17%
Robert Greene
14%
Sauli Niinistö
10%
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