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Influencer Rate Calculator

What's a sponsored post actually worth? Get a fair price range for any creator — broken down by deliverable, built from real reach.

Complex

Twitch · 26.3K followers

Estimated rate · sponsored post

$24.3K – $39.5K

Floor $24.3K · Fair $30.4K · Premium $39.5K

Based on 26.3K followers · ≈ $1,157 per 1,000 followers

Rate by deliverable

📣

Sponsored segment / shoutoutA 60–90s live segment about your product + a !command in chat for the stream.

$9.5K–15.4Kone-time

🎮

Dedicated sponsored streamA full 2–4h stream playing your game or built around your product.

$24.3K–39.5Kone-time

📌

Panel + chat commandYour logo/link panel under the player plus a persistent !brand chatbot command.

$6.8K–11Kper month

🕹️

Paid game session / first lookI play your game on stream, billed per hour — great for launch weeks.

$2K–3.3Kone-time

🖼️

Overlay logo placementYour logo watermarked on every stream for the month.

$4.1K–6.6Kper month

🎁

On-stream giveawayYou supply the product or keys — I run the giveaway hype live on stream.

$4.7K–7.7Kone-time

🎬

Clip licensing / UGC rightsLicense my stream clips for your own ads and socials (usage terms in the deal).

$5.7K–9.2Kone-time

⚡

Community raid slotI end my stream by raiding your channel — my live audience lands on you.

$2.7K–4.4Kone-time

🎤

Guest appearance / castingI join your stream, tournament, podcast or event as a guest or caster.

$14.2K–23Kone-time

3-post campaign$82K

Monthly (4 posts)$97.2K

+ Usage rights+30–50%

💬 Got a quote? Check if it's fair

Is this you? Claim your profile to set your own rates and get booked with escrow. ✓ Claim & set my rate

A market-ballpark estimate for planning — real deal prices vary by niche, deliverables and exclusivity. Creators set their own rate when they claim their profile.

Or estimate manually

Rates scale with real reach. Pick a platform and enter a follower count.

Platform Followers / subscribers Engagement rate % (optional)

Rate benchmarks reflect 2025–26 market ranges across SocialDB's creator corpus.

🕵️

Fake Follower Checker

Estimate a creator's real-audience % and bot risk.

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Engagement Rate Calculator

Benchmark engagement against size and platform.

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Frequently asked questions

How much should an influencer charge per post?

A common baseline is a CPM on real reach — roughly $10–25 per 1,000 views or followers depending on platform — adjusted up for strong engagement, niche and usage rights. This tool estimates that range and breaks it down by deliverable.

Why is the rate different per deliverable?

A dedicated video is worth far more than a pre-roll mention or a story. We price each deliverable from the same engine that powers real bookings on SocialDB.

Does engagement change the rate?

Yes. A creator with above-average engagement can command a premium because their audience actually acts — so entering an engagement rate sharpens the estimate.

Is it free?

Yes — free and no login. Creators can claim their profile to set their own rates and get booked with escrow-backed payments.