🤝
Make a deal with YETI
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
783.4K
Total likes
5.19M
Videos
796
Following
483
💰 Suggested sponsorship rate
$55.4K – $90K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🧰 Free analysis for YETI
Known for
📊 Engagement & reach
Engagement rate · Building
0.83%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
6.5K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
2.77M
Measured across recent posts — that’s 4× their follower count, the reach a sponsored video actually earns.
Posting cadence
0.91 / week
A more selective poster — each video gets room to breathe.
Follower / following
1.6K×
Follows just 483 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Shopping & Retail
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 2.77M views per stream.
📤Posts about 1× per week.
💬0.83% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
🛡️ Audience credibility
75/100
Good
Credibility score
88%
Real
Real audience
Low
Fake-follower risk
High
Data confidence
- Est. 88% real, active audience · Low fake-follower risk.
- Strong engagement (~3.5× of followers engage each post) — an active, real audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 0.83% engagement — below the ~12% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a planning estimate, not connected analytics.
Gender split
Male 47% Female 53%
Age · peak 18-24
13-1717%
18-2444%
25-3423%
35-449%
45+7%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
ShoppingDealsLifestyle
💚 Brand affinity
EstimatedBrands YETI's audience is most likely to respond to — from detected sponsorships in this niche.
Shopify
About
We make gear that helps you stay out longer, travel farther, and live harder.
📸 Gallery
Recent content
The Palo™ Active Backpack is ready to go before you even head out the door. #BuiltForTheWild
8.1K views · 14 hours ago
The Camino® 35 takes on the dirty work, rinses clean, and is ready for whatever comes next. #BuiltForTheWild
4.6K views · 2 days ago
JUST DROPPED: The new Boomer™ Dog Bed. Unleash a good nap with a bed that’s made for ruffin’ it. Available in two sizes. #BuiltForTheWild
92.2K views · 3 days ago
JUMP If it occupies your every waking (and sleeping) moment, you might be one of us. #BuiltForTheWild
8.1K views · 4 days ago
Think your cooler has had a rough day? Meet Ambassador Nick Joyce’s Tundra 250. Covered in Northern Territory "bulldust", loaded with water buffalo harvests, and exposed to some of Australia's toughest conditions. One wash later, it's ready to do it all again. #BuiltForTheWild
76.7K views · 6 days ago
World Champion Paddler Lauren Spalding showed big-wave surfer Emi Erickson the ropes on the paddle from Maui to Molokaʻi. Two days of swell, salt, and a crash course from one of the best to ever do it. 🤝
3.8K views · 8 days ago
JUST LAUNCHED: The all-new Rambler® Beverage Tub — good times are on the table. Shop now through the link in our bio. #BuiltForTheWild
91.6K views · 8 days ago
Every drop on lock. #BuiltForThrWild
33.5K views · 9 days ago
Where you call home is your call. #BuiltForTheWild
4.9K views · 10 days ago
JUST LAUNCHED: Meet the Rambler® Flip Chug Bottle, the new hydrator that shields every sip and locks every drop. #BuiltForTheWild
1.1M views · 23 days ago
JUST LAUNCHED: Roadie® 8 – our newest, most compact hard cooler. #BuiltForTheWild
4.9M views · 1 month ago
If you live for it, there’s FOUR Letters for it. #BuiltForTheWild
26.9M views · 2 months ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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