Woolworths_au✓ Add us as a preferred source on Google
🔄 Data last refreshed 8 days ago
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Make a deal with Woolworths_au
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
216.1K
Total likes
4.6M
Videos
587
Following
63
💰 Suggested sponsorship rate
$30.7K – $49.8K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor Woolworths_au
Known for
📊 Engagement & reach
Recent videos · views
Jul 31latest
Engagement rate · Average
3.61%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
7.8K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
1.5M
Measured across recent posts — that’s 7× their follower count, the reach a sponsored video actually earns.
Typical video
3.6K–790.5K views
Half of recent videos land in this range (median 14.2K) — the reliable floor a sponsored video earns, not just the average lifted by the odd viral hit.
View consistency · Spiky
7/100
How steady views are across recent videos — reach is hit-driven, so a campaign lives or dies on catching a spike.
Posting cadence
1.2 / week
A more selective poster — each video gets room to breathe.
Follower / following
3.4K×
Follows just 63 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Shopping & Retail
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 1.5M views per stream.
📤Posts about 1.3× per week.
💬3.61% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 44% Female 56%
Age · peak 18-24
13-1716%
18-2443%
25-3422%
35-4413%
45+6%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
ShoppingDealsLifestyle
🕵️ Fake follower check
Estimated75/100
Good
Credibility score
88%
Real
Real audience
Low
Fake-follower risk
High
Data confidence
- Est. 88% real, active audience · Low fake-follower risk.
- Strong engagement (~7.1× of followers engage each post) — an active, real audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 3.61% engagement — below the ~12% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
💚 Brand affinity
EstimatedBrands Woolworths_au's audience is most likely to respond to — from detected sponsorships in this niche.
Shopify
About
The official TikTok of Woolworths. The Fresh Food People 🍏
📸 Gallery
Recent content
Try Hayden Quinn’s legit lunchboxes. Scan your @everydayrewards card to get free Bentos at Woolies.
790.5K views · 11 days ago
A slow cooked meal in under 30 minutes? Yes please! 😍 Introducing our new slow cooked pork belly bites, precooked in a rich hickory barbecue sauce ready to heat and serve. You can find these pork belly bites as part of our new slow cooked range in store and online now. #Woolworths #NewAtWoolies #SimpleCooking #ASMRFood #AirfryerRecipes
3.6K views · 17 days ago
Credit to @alsheahan for sharing this genius pancake hack! 🙌 Join our beginner home chef Carissa as she tries a new food hack on her journey to learn to love cooking. In this episode, she learns how to cook the perfect pancake every time. Let us know your favourite food hack in the comments. 👀 #Woolworths #CookingJourney #FoodHacks #Pancakes #PancakeRecipe
1.6K views · 22 days ago
Want storage that satisfies? Scan your @everydayrewards card to get free food containers at Woolies.
2.1K views · 24 days ago
Cherries? Prawns? Mangoes? Hot pot? No wrong answers! 🍒🦐🥭🍥 Tell us what food makes you feel like it's Christmas & why, for your chance to win a $500 Christmas shop. Your suggestion might even feature in our Christmas ad! 👇💬
10.4M views · 1 month ago
Our limited edition mudcake foldable bag has officially dropped. Grab yours in-store in the bakery section (right by the real mudcakes) before they're all gone!
7.4K views · 1 month ago
Free stackable satisfaction coming to Woolies and @everydayrewards very soon 👀
3.8M views · 1 month ago
Our gluten-free chocolate mudcake is available in store and online now. Look out for the purple “free from gluten” sticker on our mudcakes next time you’re in store.
6.7K views · 1 month ago
Get your paws on our newest bakery star: Patches the Puppy Cake! 🐶🎂 Patches is here to bring the ultimate paw-ty vibes to your next celebration 🎉 ✨ Why you’ll love him: 🍫😋 Flavour-packed: Fluffy chocolate sponge layer filled with smooth buttercream and topped with rich chocolate buttercream rosettes. 🎨 Decorating made easy: Comes complete with all the decorations—just pop them on and you’ve got a show-stopping cake, ready in seconds. Find Patches waiting for you in the Woolies Bakery aisle today
14.2K views · 1 month ago
You’ve seen his work, now meet the man behind it all, Nigel! Our store in Ormeau QLD just wouldn’t be the same without him! #Woolies #Woolworths #Retail #Team
302.3K views · 2 months ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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Frequently asked questions
How much does Woolworths_au charge for a sponsorship?
Woolworths_au hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Woolworths_au for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Woolworths_au, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Woolworths_au have?
Woolworths_au has 216,090 followers on TikTok.
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