Tula✓ Add us as a preferred source on Google
🔄 Data last refreshed 3 hours ago
🤝
Make a deal with Tula
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
518.6K
Total likes
3.4M
Videos
2K
Following
918
💰 Suggested sponsorship rate
$40 – $65 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor Tula
Known for
📊 Engagement & reach
Engagement rate · Building
0.33%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
1.7K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
567
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
0.98 / week
A more selective poster — each video gets room to breathe.
Follower / following
565×
Follows just 918 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Shopping & Retail
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 567 views per stream.
📤Posts about 1.1× per week.
💬0.33% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 42% Female 58%
Age · peak 18-24
13-1717%
18-2444%
25-3423%
35-449%
45+7%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
ShoppingDealsLifestyle
🕵️ Fake follower check
Estimated38/100
Low
Credibility score
64%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~0.1% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 0.33% engagement — below the ~12% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
💚 Brand affinity
EstimatedBrands Tula's audience is most likely to respond to — from detected sponsorships in this niche.
Shopify
About
+ skin wellness formulated with prebiotics
+ doctor-founded by Dr. Roshini Raj
+ available at TULA.com,
@Ulta Beauty, & @Amazon Beauty
📸 Gallery
Recent content
Your skin called. It wants a Target run. 🎯 TULA is officially in stores! Your cleanser, your moisturizer, and your SPF are now the same trip as the paper towels. Shop TULA at @target ✨
309 views · 2 days ago
Anyone else LOVING the new @target Beauty Studio?!
432 views · 5 days ago
Red cart, TULA blue bottles 💙🎯 TULA is at @target now. Have you checked out the new beauty studio?
358 views · 5 days ago
Better skin is now available in your Target run! Your skin has a microbiome: an ecosystem of good bacteria living on the surface. AND it has your skin barrier, the outermost layer. It's the shield that keeps moisture in and irritants out. Those two work together. When your microbiome is balanced, your barrier can stay calm and do its job. When everyday stressors throw it off — poor sleep, chronic stress, hormonal shifts, a cleanser that strips — you see it. Tightness. Dullness. Skin that feel
372 views · 7 days ago
It's too exciting to wait till you get home... Get in a pose or two on your way 😉 ✨ @Target #tula #tulaskin #prebioticskincare #skinbarrier #targetbeauty
506 views · 8 days ago
Tula is now available in Target! Drop a 💙 if you're as thrilled as we are! @target #tula #tulaskin #prebioticskincare #skinbarrier #targetbeauty
334 views · 9 days ago
Your favorite TULA eye balms for 50% OFF ✨ Shop ’Spresso + Glow & Get It Eye Balms today only! Exclusively at @ultabeauty 🛍️💅
189 views · 10 days ago
Meet your new glow routine ✨ 🫧 NEW Cult Classic Luminous Cleanser Purifies for brighter, refreshed-looking skin. 💧 NEW 24-7 Moisture Luminous Cream Hydrates for softer, more radiant-looking skin. Now available at TULA.com
1.7K views · 2 months ago
Your favorite moisturizer, now with a luminous finish. 💕
716 views · 2 months ago
Start your day glowing with our new luminous duo ✨ 🫧 Cult Classic Luminous Cleanser 💧 24-7 Moisture Luminous Cream Formulated with prebiotics to support your skin's microbiome for brighter, healthy, radiant-looking skin. Now available on TULA.com
758 views · 2 months ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
More like this
Find more →Frequently asked questions
How much does Tula charge for a sponsorship?
Tula hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Tula for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Tula, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Tula have?
Tula has 518,568 followers on TikTok.
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