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SoFi

SoFi

🔄 Data last refreshed 3 hours ago
🤝

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Followers
178.8K
Total likes
1.78M
Videos
743
Following
207
🧰 Free analysis for SoFi
🕵️ Fake follower check 📊 Engagement rate 💰 What they charge

Known for

📊 Engagement & reach

Engagement rate · Building
1.34%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
2.4K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
1.07M
Measured across recent posts — that’s their follower count, the reach a sponsored video actually earns.
Posting cadence
0.12 / week
A more selective poster — each video gets room to breathe.
Follower / following
864×
Follows just 207 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.

🏷️ Niche & audience

Content niche
Finance & Investing
The lane this creator is known for — match it to your product for the most native-feeling collab.

📹 Recent videos

Latest posts straight from SoFi's TikTok.

@sofi

💡 Facts

👁️Averages 1.07M views per stream.
📤Posts about 0.1× per week.
💬1.34% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a planning estimate, not connected analytics.

Gender split
Male 68% Female 32%
Age · peak 18-24
13-1713%
18-2434%
25-3424%
35-4416%
45+13%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
Personal FinanceInvestingCryptoBusiness

🕵️ Fake follower check

Estimated
75/100
Good Credibility score
88%
Real Real audience
Low Fake-follower risk
High Data confidence
  • Est. 88% real, active audience · Low fake-follower risk.
  • Strong engagement (~ of followers engage each post) — an active, real audience.
  • Organic base — far more followers than accounts it follows.
  • Verified account.
  • 1.34% engagement — below the ~12% typical for this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

About

The finance company that’s helping people get their money right. NMLS 696891

📸 Gallery

Recent content

AI is dominating headlines, but is it where investors will find the biggest opportunity? 👀 Tune in to The Important Part for more insights. #AI #cybersecurity #investment
271 views · 1 day ago
We’re proud to announce that SoFi is the Official Financial Services Partner of Notre Dame Athletics. This partnership represents our shared goal to support a new generation within and beyond sports through financial education, tools, career development, and exclusive on-campus experiences. More than a jersey patch, this partnership is the beginning of a new era of champions—and champions choose SoFi to get their money right. Go Irish! @Notre Dame Football
557.9K views · 4 days ago
@simuliu and @yourrichbff are the same person, apparently. The height claim, however, may require further review. Catch Simu’s full episode on our YouTube channel!
1.4K views · 5 days ago
@simuliu wasn’t exactly swimming in it before his first big break in television—in fact, he was barely making it period. Who else can relate? 🙋
195.4K views · 9 days ago
Who really sets prices these days: corporations or consumers? 🤔 According to Mastercard Chief Economist Michelle Meyer, consumers have a lot more power than they might think. Tune into The Important Part on Youtube for more. #buyingpower #consumers #purchasingpower #pricing #finances
501 views · 10 days ago
@simuliu played hooky one time and it changed the course of his career—and life. Follow for more Richer Lives.
1.7M views · 11 days ago
@mrsdowjones shares her three biggest tips for building wealth. 💸 From increasing your income to investing in your future, Haley Sacks breaks down the habits that can help you build long-term financial security. Watch the full conversation on Youtube. #wealthbuilding #investing #finance #money #mrsdowjones
493 views · 12 days ago
Carrie Bradshaw wanted to have it all…but was she funding her 401k? Haley Sacks couldn’t find a financially literate pop culture icon to aspire to, so she decided to become one. Tune in to The Important Part to hear how her career in comedy led to her becoming @mrsdowjones . #mrsdowjones #haleysacks #carriebradshaw #popculture #finances
1.7K views · 14 days ago
Your biggest career advocate shouldn't be your manager–it should be you. Our Chief Market Strategist, Liz Thomas, and Haley Sacks (AKA @mrsdowjones) discuss why tracking your wins, speaking up about your accomplishments, and advocating for yourself are essential skills for building your career. Follow SoFi for more insights. 💡 #careeradvice #careertok #job #professionaldevelopment
470 views · 16 days ago
This is your reminder that TIME is your greatest advantage when it comes to investing. Haley Sacks (AKA @mrsdowjones) explains how investing just $200 a month starting at 25 instead of 35 could mean a difference of roughly $400,000 by retirement. 🤯 Follow SoFi for more. #investing #investingforbeginners #finances #retirement #investingtips
845 views · 17 days ago
You have the same opportunity—to reset your financial mindset, to set new goals and go bigger with your ambitions. And SoFi, the Official Bank of the @nba, is ready to help you get there. What part of your finances do you want to start at zero this season? #NBA #celtics
1.7M views · 1 year ago
Pro basketball player, @cameron_brink, knows every woman deserves a chance at financial independence. That’s why we’re partnering with her to launch the Give Her Credit Program. To celebrate the 50th anniversary of the Equal Credit Opportunity Act, we’re awarding $10K to 50 projects that support women’s financial independence. Learn more and see rules at SoFi.com/givehercredit or the link in our bio to enter now through 11/13/24 🏀
8.7M views · 1 year ago

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