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🔄 Data last refreshed 3 days ago
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Make a deal with Selfridges
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
183.1K
Total likes
4.5M
Videos
939
Following
140
💰 Suggested sponsorship rate
$163 – $265 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor Selfridges
Known for
📊 Engagement & reach
Recent videos · views
Oct 2latest
Engagement rate · Building
2.64%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
4.8K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
8.2K
Measured across recent posts — the real reach a sponsored video earns.
Typical video
3.5K–5.1K views
Half of recent videos land in this range (median 4.7K) — the reliable floor a sponsored video earns, not just the average lifted by the odd viral hit.
View consistency · Variable
29/100
How steady views are across recent videos — reach is hit-driven, so a campaign lives or dies on catching a spike.
Posting cadence
2.5 / week
Posts several times a week — reliably active for a campaign window.
Follower / following
1.3K×
Follows just 140 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Clothing & Accessories
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 8.2K views per stream.
📤Posts about 2.8× per week.
💬2.64% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 22% Female 78%
Age · peak 18-24
13-1719%
18-2441%
25-3425%
35-4411%
45+4%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
EntertainmentLifestyleTrending
🕵️ Fake follower check
Estimated56/100
Fair
Credibility score
76%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 76% real, active audience · Medium fake-follower risk.
- Low engagement (~4.5% of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 2.64% engagement — around average for this size on TikTok.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
Fun at the Yellow Shop
📸 Gallery
Recent content
Christmas chocolate taste test 🍫🎄 We’re trying just a few from the Selfridges Selection festive range, but there’s so much more to discover in the Confectionery Hall, from classic milk chocolates and salted caramel truffles to chocolate-filled Christmas baubles and some pretty unexpected flavour combinations.
1.2K views · 4 days ago
Horace has given his paw of approval 🐾 Our new pet destination has everything for your four-legged bestie, from Barbour to By Teddy. 📍 Now open on the Lower Ground Floor at Selfridges London.
4.2K views · 14 days ago
The Deli by @Chai Guys has moved into our Foodhall, bringing freshly brewed chai, cardamom buns and sandwiches you'll be thinking about all day. Our pick? The Butter Paneer sandwich, exclusively at Selfridges London. 🥪
5.1K views · 17 days ago
@Lisa Gozlan Jewelry has arrived at Selfridges 💎 Discover exclusive jewellery and shop for a chance to win a little something extra at the claw machine ✨ At Selfridges London until 10 January.
3.8K views · 18 days ago
Jellycat Leicester Pigeon is flying beyond London! 🐦Now available at all Selfridges stores and online.
5.3K views · 22 days ago
Meet the new Selfridges Selection JENKI Matcha Panettone: 72 hours of slow-leavening, sultanas, candied Sicilian oranges and a swirl of @JENKI’s signature matcha. Try it dipped into the new Panettone Matcha Latte with citrus cold foam and amaretti crunch. Find it now in the Foodhall.
4.8K views · 23 days ago
@Poubel by @Gstaad Guy is back. But you’ll have to press a button for it. The new Poubel vending machine has landed at Selfridges London, stocked with charms made for your @WHOOP Your fitness tracker just got a little less serious.
2.5K views · 24 days ago
Selfridges Christmas Shop is now open on LG, ready for a mooch?🎄🎀📍
4.7K views · 28 days ago
Venchi has officially expanded its counter in the Selfridges Confectionery Hall on LG 🍫 Immerse yourself in Italian indulgence – now featuring chocolate, gelato and gift boxes crafted for sharing moments of joy… or savouring all to yourself. Come by and check it out!
3.5K views · 29 days ago
@chiikawa.official and friends have landed at The Toy Shop on 4, with plush, collectibles, blind boxes and the UK-exclusive Chiikawa x Sanrio Kiramekko collection. Only at Selfridges London ✨
46.4K views · 29 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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Frequently asked questions
How much does Selfridges charge for a sponsorship?
Selfridges hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Selfridges for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Selfridges, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Selfridges have?
Selfridges has 183,060 followers on TikTok.
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