Sally Beauty✓ Add us as a preferred source on Google
🔄 Data last refreshed 3 days ago
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Make a deal with Sally Beauty
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
298.7K
Total likes
3.7M
Videos
2.4K
Following
1K
💰 Suggested sponsorship rate
$1.4K – $2.2K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor Sally Beauty
Known for
📊 Engagement & reach
Recent videos · views
Mar 27latest
Engagement rate · Building
0.51%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
1.5K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
68.3K
Measured across recent posts — the real reach a sponsored video earns.
Typical video
840–1.4K views
Half of recent videos land in this range (median 1.1K) — the reliable floor a sponsored video earns, not just the average lifted by the odd viral hit.
View consistency · Spiky
0/100
How steady views are across recent videos — reach is hit-driven, so a campaign lives or dies on catching a spike.
Posting cadence
0.39 / week
A more selective poster — each video gets room to breathe.
Follower / following
293×
Follows just 1K back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Shopping & Retail
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 68.3K views per stream.
📤Posts about 0.4× per week.
💬0.51% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 44% Female 56%
Age · peak 18-24
13-1720%
18-2442%
25-3421%
35-4412%
45+5%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Likely interests
ShoppingDealsLifestyle
🕵️ Fake follower check
Estimated61/100
Fair
Credibility score
80%
Real
Real audience
Low
Fake-follower risk
High
Data confidence
- Est. 80% real, active audience · Low fake-follower risk.
- Engagement (~0.2× of followers engage each post) is around typical for TikTok.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 0.51% engagement — below the ~4% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
💚 Brand affinity
EstimatedBrands Sally Beauty's audience is most likely to respond to — from detected sponsorships in this niche.
Shopify
About
Your beauty journey. No salon required.
💕#SallyBeauty
📸 Gallery
Recent content
Need a Halloween look without turning it into a full production? 🧚 This fairy moment comes together with icy shimmer, soft curls and a few hair details that do all the work. Products used: ✨ Glowbloom Liquid Eyeshadow in Silver Glitter ✨ Glowbloom Icy Eyeshadow Stick ✨ Glowbloom Pearl Shimmer Eyeshadow Stick ✨ Palladio Glitter Herbal Eyeliner in Silver Sparkle ✨ Hot Tools 24K Gold Extended Barrel Curling Iron 1¼" ✨ Salon Care Filigree Cuffs ✨ Salon Care Brown Rubber Bands 📹 @victoriaanoell Save
175 views · 4 days ago
Current hair care favorites, all in one place 💨 From wash day staples to the blowout brush that keeps making the rotation, these are the products worth knowing about. Products featured: 💫 ion Luxe Infrared 2.5" Blowout Brush 💫 Silk Elements MegaSilk Olive Heat Protection Spray 💫 ion Miracle Leave-In Conditioner 💫 ion Moisturizing Shampoo 💫 ion Moisture Conditioner 📹 @violetzvibes Which one would you try first? #SallyBeauty #HairCare #HairFavorites #HairTok
504 views · 5 days ago
Beauty Confessions is starting with a hot take 💅 Square nails have had their moment. Oval is the shape we keep coming back to. Why? Softer edges, a more elongated look, and way less snagging. 🟪 Team oval or 🟫 team square? 📹 @jauntyjuli #SallyBeauty #BeautyConfessions #NailShape #OvalNails
1.1K views · 10 days ago
You all had some BEAUTY confessions to get off your chest. 👀💅 We hit the streets to find out which beauty dos and don'ts we’re all guilty of. Be honest… which one is you? 😂 #SallyBeauty #BeautyConfessions #StreetInterviews
818 views · 11 days ago
Not sure which nail shape to try? Start with your nail bed 💅 Almond, round, square, coffin or stiletto, the right shape can completely change how your nails look. And once you pick your shape, Beauty Secrets Drip & Clog Proof Nail Glue helps keep the set in place. 📹 @jauntyjuli Save this for your next press on set. #SallyBeauty #NailShapes #PressOnNails #NailTok
1.2K views · 12 days ago
National Cinnamon Roll Day, but make it hair color 🍂🤎 Ready to bring your fall hair inspo to life? Get free expert hair color advice through Sally Beauty Licensed Colorist OnDemand! #SallyBeauty #CinnamonHair #FallHairColor #HairTok
1.4K views · 13 days ago
It’s October 3rd, so obviously we had to wear pink. 💕 Even if it’s NOT Wednesday, we’re still reaching for the NEW @babylissprousa Ultra-Sleek Flat Iron for next-level sleek shine in just minutes with this iconic pink packaging! 🎀 When are you adding this tool to your cart? 👀 #SallyBeauty #Oct3rd #HairTools
1.5K views · 14 days ago
You just found the easiest way to gift everyone on your list 🎁👀 We’re making mini fall beauty must-haves baskets with all the seasonal beauty essentials! Hair care, lippies, nails and more = the perfect little gifts to make in bulk this holiday season. 🎀✨ Who would you make one of these for? 👀🩷 @sabrinacarpenter Sweet Tooth Travel Spray 🩷 @kissnails New York Gel Pro Polish Pink Skies 🩷 @dailydosehaircare Clean Moisture Leave-In Conditioner 🩷 Beauty Secrets Black Cushion Nail File Medium Coarse 1
954 views · 15 days ago
Curls that came to show out 🌀✨ Soft, defined, bouncy, and absolutely worth saving for your next curl day. #SallyBeauty #HispanicHeritageMonth #CurlyHair #CurlTok
948 views · 16 days ago
The difference between styled and still styled at 5 PM. L3VEL3 brings the texture, volume and hold so the hair can keep up with the rest of the look. Products used: 🌊 L3VEL3 Texturizing Sea Salt Spray 🧴 L3VEL3 Styling Powder 🪮 L3VEL3 Hair Styling Pomade #SallyBeauty #MensHair #GRWM #HairStyling
840 views · 17 days ago
COLORfest confetti nails and we used FIVE Kiara Sky shades because why not 🎉 This is what celebrating looks like and we have zero regrets. Products used: 💜 Kiara Sky Gel Pro – Vamp It Up 🩷 Kiara Sky Gel Pro – All the Hype 🧡 Kiara Sky Gel Pro – Coral Cutie 💙 Kiara Sky Gel Pro – Group Text 🤍 Kiara Sky Gel Pro – Splash of Milk 📸 @Abe the Nail Babe #SallyBeauty #SallyCOLORfest #ConfettiNails #NailArt
718.5K views · 2 months ago
Your sign to refresh your red ❤️🔥 Bring faded color back to life with L’Oreal Technique HiColor. We’re celebrating SALLY.COLORfest all month long—aka the ultimate time to show off colorful hair and nails. 🔗Get free expert hair color advice at the link in bio ❤️ Products featured: 🍓 @lorealtechnique HiColor Red HiLights Magenta Permanent Creme Hair Color 🍓L'Oreal Technique HiColor Red HiLights Red Permanent Creme Hair Color 🍓 ion Sensitive Scalp 30 Volume Creme Developer 8 Oz 🍓ion Hair Color M
91.6K views · 6 months ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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Frequently asked questions
How much does Sally Beauty charge for a sponsorship?
Sally Beauty hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Sally Beauty for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Sally Beauty, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Sally Beauty have?
Sally Beauty has 298,665 followers on TikTok.
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