playsmol Add us as a preferred source on Google
🔄 Data last refreshed 3 days ago
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Make a deal with playsmol
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
11.6K
Total likes
39.6K
Videos
619
Following
66
💰 Suggested sponsorship rate
$462 – $751 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor playsmol
Known for
📊 Engagement & reach
Recent videos · views
May 11latest
Engagement rate · Building
0.55%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
64
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
23.1K
Measured across recent posts — that’s 2× their follower count, the reach a sponsored video actually earns.
Typical video
1.1K–5.5K views
Half of recent videos land in this range (median 2.2K) — the reliable floor a sponsored video earns, not just the average lifted by the odd viral hit.
View consistency · Spiky
0/100
How steady views are across recent videos — reach is hit-driven, so a campaign lives or dies on catching a spike.
Posting cadence
0.05 / week
A more selective poster — each video gets room to breathe.
Follower / following
176×
Follows just 66 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Shopping & Retail
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 23.1K views per stream.
📤Posts about 0.1× per week.
💬0.55% engagement rate.
🏅Earned the 10K Followers for passing 10K followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 44% Female 56%
Age · peak 18-24
13-1718%
18-2440%
25-3424%
35-4410%
45+8%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Audience language
- English88%
- Other12%
Likely interests
ShoppingDealsLifestyle
🕵️ Fake follower check
Estimated52/100
Fair
Credibility score
77%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 77% real, active audience · Medium fake-follower risk.
- Engagement (~2× of followers engage each post) is around typical for TikTok.
- Organic base — far more followers than accounts it follows.
- 0.55% engagement — below the ~10% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
💚 Brand affinity
EstimatedBrands playsmol's audience is most likely to respond to — from detected sponsorships in this niche.
Shopify
About
Welcome to the world of Smol—where kids play, imagine, and dream big ✨
📸 Gallery
Recent content
Target runs for the win #target #targetfinds #playsmol #bouncehouse #momtok @target
5.5K views · 2 months ago
It’s a lifestyle #target #targetfinds #momtok #playsmol #matcha
429 views · 2 months ago
Easy fix!! #target #playsmol #bouncehouse #targetfinds #momtok
874 views · 2 months ago
We don’t have regular bosses, we have cool bosses 😎#playsmol #bouncehouse #work #fyp #workhumor
2.2K views · 6 months ago
This just in! Only sunny days ahead! ☀️ stay tuned for more exciting news… #playsmol #summer #kidstoys #backyardinspo #bouncehouse
940 views · 7 months ago
We aren’t kidding when we say this keeps our kids entertained all day!! #playsmol #modu #kidstoys #fyp #momhacj
4.9K views · 8 months ago
The Dual Shot brings the fun of classic arcade hoops to your home, indoors or out. Go head-to-head in a friendly matchup or practice solo for the ultimate trick shot! Your little athletes will want to shoot, score, and play all day long. ✔️ 6 Plush Balls included!✔️ Netting guides the ball back for easy rebounds✔️ Smol footprint✔️ Made for indoor or outdoor use Intended for domestic family use only. Not for use in public areas or as a rental.
1.1K views · 9 months ago
Big fun for the littlest splashers! The Mini Splash Pad keeps toddlers cool and entertained — add some water toys and watch them splash the afternoon away. ✔️ Water sprayers around the rim✔️ Sunshade to protect from harsh rays and heat✔️ Moveable slide for extra excitement✔️ Quick & easy setup — just connect a standard garden hose!✔️ Requires a 600W handheld pump to inflate Intended for domestic family use only. Not for use in public areas or as a rental.
2.2K views · 9 months ago
With the Double Slide, little daredevils can climb up, slide down, and do it all over again for nonstop fun. Featuring sturdy footholds and double slides, it’s the perfect setup for friendly competitions or endless solo runs. ✔️ Double slides for head-to-head races✔️ Easy-climb footholds for quick turnarounds✔️ Perfect for parties or every day fun✔️ Air release zipper for faster deflation Intended for domestic family use only. Not for use in public areas or as a rental.
1.3K views · 9 months ago
Unboxing 🤩 here’s what you’ll find inside! #momsoftiktok #momlife #momtok #bouncehouse
20.8K views · 4 years ago
Quick to set-up, too! #momsoftiktok #noonecanstopme #adventure #bouncehouse #modernbouncehouse #momlife #selfcare
211.3K views · 4 years ago
Reply to @caroline.wellingt0n.spam here you go! #modernbouncehouse #bouncehouse #momsoftiktok #momsontiktok #momlife #noonecanstopme
25.8K views · 4 years ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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Frequently asked questions
How much does playsmol charge for a sponsorship?
playsmol hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact playsmol for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify playsmol, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does playsmol have?
playsmol has 11,585 followers on TikTok.
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