🤝
Make a deal with OBI
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
208.5K
Total likes
1.9M
Videos
486
Following
83
💰 Suggested sponsorship rate
$6K – $9.8K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor OBI
Known for
📊 Engagement & reach
Engagement rate · Building
1.85%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
3.9K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
300K
Measured across recent posts — the real reach a sponsored video earns.
Posting cadence
3 / week
Posts several times a week — reliably active for a campaign window.
Follower / following
2.5K×
Follows just 83 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Home, Furniture & Appliances
The lane this creator is known for — match it to your product for the most native-feeling collab.
Primary market
Germany
Where most of the audience is — factor into shipping, language and campaign timing.
💡 Facts
👁️Averages 300K views per stream.
📤Posts about 3.3× per week.
💬1.85% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.
📍Based in Germany.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 47% Female 53%
Age · peak 18-24
13-1719%
18-2441%
25-3425%
35-4411%
45+4%
Top geographies
- Germany54%
- Austria10%
- Switzerland7%
- United States6%
- United Kingdom3%
Likely interests
EntertainmentLifestyleTrending
🕵️ Fake follower check
Estimated75/100
Good
Credibility score
88%
Real
Real audience
Low
Fake-follower risk
High
Data confidence
- Est. 88% real, active audience · Low fake-follower risk.
- Strong engagement (~1.4× of followers engage each post) — an active, real audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 1.85% engagement — below the ~12% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
Ob große oder kleine DIY-Projekte, mit OBI ist alles machbar!
📸 Gallery
Recent content
Oooo, das wird ’n richtig geiler Baumarkt-Trip! @Plankton #obibaumarkt #mitobigemacht #mmmo #plankton
135.1K views · 1 day ago
Du willst mehr Platz in der Wohnung, hast aber keinen? Plot Twist: Dein Balkon kann mehr. ✨ Mit einem DIY-Sichtschutz wird’s direkt gemütlicher und zu deinem Lieblingsspot, sogar ohne großes Budget. #obibaumarkt #mitobigemacht #Gardinen #BalkonDIY
1.8K views · 4 days ago
Bei OBI kommst du nicht nur auf deine 10K Steps, sondern auch auf dein Fullbody-Workout! 🏋️ #obibaumarkt #mitobigemacht #fitness #workout
3K views · 6 days ago
Da hört die Freundschaft halt auch auf 👀 #obibaumarkt #mitobigemacht #diy #diyprojekt
5K views · 8 days ago
Komplett neue Personality unlocked. 🤞 Die beste Blumenerde gibt es natürlich bei OBI. Und alles andere für deine neue Pflanzen-Personality auch. #obibaumarkt #mitobigemacht #gemüseanbau
75.7K views · 11 days ago
Gartenschlauch entwirren stellt meine Geduld auf die Probe. 😤 #obibaumarkt #mitobigemacht #borntoforcedto #garten
3.8K views · 13 days ago
Was brauchen wir alle diesen Sommer? Genau! Den passenden Spitznamen. 😎 Schreib deinen in die Kommentare. 👇 #obibaumarkt #mitobigemacht #biber #hitze #sommer
136.2K views · 15 days ago
Mehr Basilikum, weniger Nachkaufen. 🌱 Dieser Hack macht’s möglich. #obibaumarkt #mitobigemacht #basilikum #hack #gemüse
4.4K views · 18 days ago
Viele Produkte haben mehr Funktionen, als du denkst. 💡 #obibaumarkt #mitobigemacht #produkte #zweckentfremden #hacks
335.4K views · 20 days ago
Dürfen wir vorstellen: Unsere zwei neuen Mitarbeiter @Luis & Valentin. 😅⚒️ Meint ihr, sie überstehen die Probezeit? #obibaumarkt #baumarkt #luisundvalentin #mitobigemacht
2.3M views · 22 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
More like this
Find more →Frequently asked questions
How much does OBI charge for a sponsorship?
OBI hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact OBI for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify OBI, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does OBI have?
OBI has 208,516 followers on TikTok.
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Booking an event / appearance is a Pro feature. Upgrade to book OBI for an in-person or virtual appearance — payment held safely in escrow until the event is done.
- ✓ Book them for events, livestreams, panels & more
- ✓ OBI gets notified by email
- ✓ Fee held in escrow, released after the appearance
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