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🔄 Data last refreshed 7 hours ago
🤝
Make a deal with npr_music
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
61K
Total likes
1.1M
Videos
215
Following
10
💰 Suggested sponsorship rate
$332 – $540 / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor npr_music
Known for
📊 Engagement & reach
Recent videos · views
Oct 5latest
Engagement rate · Excellent
8.28%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
5.1K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
16.6K
Measured across recent posts — the real reach a sponsored video earns.
Typical video
1.4K–6.1K views
Half of recent videos land in this range (median 2K) — the reliable floor a sponsored video earns, not just the average lifted by the odd viral hit.
View consistency · Spiky
0/100
How steady views are across recent videos — reach is hit-driven, so a campaign lives or dies on catching a spike.
Posting cadence
6.3 / week
Posts several times a week — reliably active for a campaign window.
Follower / following
6.1K×
Follows just 10 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
🏷️ Niche & audience
Content niche
Media & Entertainment
The lane this creator is known for — match it to your product for the most native-feeling collab.
💡 Facts
👁️Averages 16.6K views per stream.
📤Posts about 7× per week.
💬8.28% engagement rate.
🏅Earned the 10K Followers for passing 10K followers.
👥 Audience demographics
EstimatedModeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.
Gender split
Male 46% Female 54%
Age · peak 18-24
13-1716%
18-2443%
25-3422%
35-4413%
45+6%
Top geographies
- United States34%
- India11%
- United Kingdom8%
- Brazil6%
- Indonesia5%
Audience language
- English88%
- Other12%
Likely interests
EntertainmentLifestyleTrending
🕵️ Fake follower check
Estimated56/100
Fair
Credibility score
76%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 76% real, active audience · Medium fake-follower risk.
- Low engagement (~0.3× of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 8.28% engagement — around average for this size on TikTok.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
💚 Brand affinity
EstimatedBrands npr_music's audience is most likely to respond to — from detected sponsorships in this niche.
About
Home of the Tiny Desk | For the real music lovers <3
📸 Gallery
Recent content
@lostigresdelnorte shares what "Somos Más Americanos" means to them. #eltiny #tinydesk #tinydeskconcert #lostigresdelnorte #latinmusic
138.9K views · 18 hours ago
@dracorosa_ takes over the Tiny Desk 🤩 #tinydesk #tinydeskconcert #nprmusic #latinmusic #dracorosa
6.1K views · 2 days ago
After his Tiny Desk performance for our annual El Tiny takeover, Anamaria Sayre pulled @timbernardes into the studio to learn what he’s been listening to. This episode of ‘Alt.Latino’ features the latest and greatest new game: a special version of our typical guest DJ episode, where Ana asks artists to recall different parts of their lives and themselves through music. Listen to the episode at the link in our bio.
1.4K views · 4 days ago
Mezzo-soprano Beth Taylor brings majesty and dramatic detail to her debut recital album, 'The Deeps Have Music.' NPR Music's Tom Huizenga explains why she's at the brink of stardom. Tap the link in our bio for the full review. #albumreview #opera #newmusic #nprmusic #bethtaylor
1.4K views · 4 days ago
Troye Sivan explains why he chose Nicole Kidman and Sir Ian McKellen as collaborators for the “She’s the Best” and “Party” music videos, plus how the videos explore self-expression and queer lineage. Tap the link in our bio for the full interview.
2K views · 6 days ago
If someone you *hate* came to visit your country, where would you send them? 👀 @yendryofficial @alexferreiramusica @timbernardes and @monlaferte weigh in. #eltiny #tinydesk #tinydeskconcert #nprmusic #latinmusic
966 views · 6 days ago
We could never forget @yendryofficial ❤️ #tinydesk #tinydeskconcert #nprmusic #latinmusic #yendry
1.4K views · 6 days ago
Tiny Desk Concerts might feel like magic, but keeping independent music journalism alive takes more than good vibes. ✨ NPR Music brings you intimate performances, meaningful interviews, thoughtful reviews and moments of discovery you can’t get anywhere else. But as part of a non-profit news organization, sustaining and growing this space requires investment from the community that loves it. After one year of funding cuts, the task to sustain, transform and grow the NPR Network is far from comp
1K views · 7 days ago
Los Texmaniacs give a lists of don'ts for their audience 🍅 #tinydesk #tinydeskconcert #nprmusic #latinmusic #lostexmaniacs
2.2K views · 7 days ago
Have you watched @panteonrococotiktok's Tiny Desk Concert yet? 👀 #tinydesk #tinydeskconcert #nprmusic #latinmusic #panteonrococo
10.7K views · 10 days ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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Frequently asked questions
How much does npr_music charge for a sponsorship?
npr_music hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact npr_music for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify npr_music, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does npr_music have?
npr_music has 60,991 followers on TikTok.
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