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Morgan Hipworth

Morgan Hipworth✓ Add us as a preferred source on Google

TikTok @morgan Knowledge 📍 Australia
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🔄 Data last refreshed 3 days ago
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Make a deal with Morgan Hipworth

🔒 Paid proposals held safely in escrow — released only when the work's approved.

🎬Sponsored video (dedicated)A full branded TikTok built around your product. from $35,524→ 📢Spark Ads / whitelistingRun my video as a paid ad from my handle (Spark Ads) or your account — native paid reach. $26,643/mo→ 📦Series package (3+ videos)A branded video across several posts at a package rate. $150,978→ 🎁Product seeding / honest reviewSend me your product — I post a genuine take. $35,524→ 🎵Branded sound / hashtagA video using your branded sound or hashtag challenge — drives a UGC wave. $47,366→ 🔁Duet / Stitch with your contentI duet or stitch your video — a native reaction / co-sign. $29,604→ 🔗Bio link placementYour link in my bio for the month — TikTok allows only one, so it's prime. $88,811/mo→ 📡LIVE shoutout / product featureA mention or product feature during a TikTok LIVE — great for live shopping. $41,445→ 🤝Collab videoWe appear in each other's videos — a free value swap, or a paid collab. Swap or paid→ 🎬UGC HireBranded content for your own channels & ads from $29,604→ 🎙️Podcast guest spotInvite Morgan Hipworth onto your podcast (~45 min, remote) $29,604→ 📞1:1 ConsultPaid video call — advice, coaching or Q&A $1,500/hr→

Every booking is a normal escrow-protected deal.

Followers
1.1M
Total likes
19.1M
Videos
399
Following
283
🎁 Free analysisfor Morgan Hipworth
🕵️Fake Followers CheckReal-audience % & bot risk→ 📊Engagement rateBenchmarked vs. peers→ 💰What they chargeFair sponsored-post price→

Known for

You honestly can’t beat Chicken Tenders 🤩 #foodtiktok #yum13.7M views You honestly can’t beat Chicken Tenders 🤩 #foodtiktok #yum Nobody sees this bit. Everyone sees the pass at 7pm when it's full, nobody sees it at midnight when the chairs are up and it's just you and one light on. This is my favourite part of the day and it's the part I never post. Same bench I was costing a dish on at seven this morning. Fourteen hours later I'm still sitting at it, just not working. Part one is on the profile if you missed it. #paidpartnership #HPAIPC #HPOmniBook #CopilotPCs @Windows4.6M views Nobody sees this bit. Everyone sees the pass at 7pm when it's full, nobody sees it at midnight when the chairs are up and it's just you and one light on. This is my favourite part of the day and it's the part I never post. Same bench I was costing a dish on at seven this morning. Fourteen hours later I'm still sitting at it, just not working. Part one is on the profile if you missed it. #paidpartnership #HPAIPC #HPOmniBook #CopilotPCs @Windows Every single thing in my business has to earn its place. Bench space, power point, money out the door, all of it. So when I develop a dish I want to know two things: can I actually make it twice, and does it come in under cost. If the answer to either one is no, it doesn't go on the menu, no matter how good it tastes. This one came in under. #paidpartnership #HPAIPC #HPOmniBook #CopilotPCs @windows3.4M views Every single thing in my business has to earn its place. Bench space, power point, money out the door, all of it. So when I develop a dish I want to know two things: can I actually make it twice, and does it come in under cost. If the answer to either one is no, it doesn't go on the menu, no matter how good it tastes. This one came in under. #paidpartnership #HPAIPC #HPOmniBook #CopilotPCs @windows You can’t beat Homemade Churros 😍 #yum #foodtok #cooking2.6M views You can’t beat Homemade Churros 😍 #yum #foodtok #cooking

📊 Engagement & reach

Recent videos · views
Aug 4latest
Engagement rate · Strong
4.52%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
47.8K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
2.4M
Measured across recent posts — that’s 2× their follower count, the reach a sponsored video actually earns.
Typical video
26.1K–2.6M views
Half of recent videos land in this range (median 1.9M) — the reliable floor a sponsored video earns, not just the average lifted by the odd viral hit.
View consistency · Variable
29/100
How steady views are across recent videos — reach is hit-driven, so a campaign lives or dies on catching a spike.
Posting cadence
0.04 / week
A more selective poster — each video gets room to breathe.
Follower / following
3.7K×
Follows just 283 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.

🏷️ Niche & audience

Content niche
Knowledge
The lane this creator is known for — match it to your product for the most native-feeling collab.
Primary market
Australia
Where most of the audience is — factor into shipping, language and campaign timing.

📹 Recent videos

Latest posts straight from Morgan Hipworth's TikTok.

@morgan

💡 Facts

👁️Averages 2.4M views per stream.
📤Posts about 0× per week.
💬4.52% engagement rate.
🏅Earned the 1M Followers for passing 1M followers.
📍Based in Australia.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 49% Female 51%
Age · peak 18-24
13-1718%
18-2440%
25-3424%
35-4410%
45+8%
Top geographies
  • Australia45%
  • United States18%
  • United Kingdom9%
  • New Zealand6%
  • Canada3%
Likely interests
EntertainmentLifestyleTrending

🕵️ Fake follower check

Estimated
98/100
Excellent Credibility score
99%
Real Real audience
Low Fake-follower risk
High Data confidence
  • Est. 99% real, active audience · Low fake-follower risk.
  • Strong engagement (~2.2× of followers engage each post) — an active, real audience.
  • Organic base — far more followers than accounts it follows.
  • Verified account.
  • 4.52% engagement — above the ~2.7% typical for a TikTok account this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

💚 Brand affinity

Estimated

Brands Morgan Hipworth's audience is most likely to respond to — from detected sponsorships in this niche.

Keeps Nebula Shopify Coinbase Fiverr Robinhood Audible Incogni NordVPN Brilliant

About

Business & science of food | Melbourne chef mgmt:

📸 Gallery

A $28 Clover Club makes us about $1.40. The ingredients come to $6.24, and the gin is the biggest cost at $2.73. $1.66 of that is alcohol tax, so more than half of what we pay for the gin goes to the government before it's even poured. Take out $2.55 GST and you're left with $19.21, and that has to cover wages, rent, glassware, power and everything else that keeps the lights on. After all of it, around 5% is profit. Next time a cocktail feels expensive, this is where the money goes. #hospitality Blood orange, miso caramel and dark chocolate tart 🍊 My top 3 tips for perfect tarts: 1️⃣ Roll your pastry before chilling. It's softer, easier and far more even. Roll between baking paper, then chill flat. 2️⃣ Line the tin in two pieces. A disc for the base and strips for the sides, joined with your fingers. No more cracked pastry. 3️⃣ Layers! Something crisp, soft, rich and sharp in every bite. RECIPE (26cm tart) PASTRY: 195g cold butter, 180g icing sugar, 2g salt, 365g plain flour, 105g potat Nobody sees this bit. Everyone sees the pass at 7pm when it's full, nobody sees it at midnight when the chairs are up and it's just you and one light on. This is my favourite part of the day and it's the part I never post. Same bench I was costing a dish on at seven this morning. Fourteen hours later I'm still sitting at it, just not working. Part one is on the profile if you missed it. #paidpartnership #HPAIPC #HPOmniBook #CopilotPCs @Windows Every single thing in my business has to earn its place. Bench space, power point, money out the door, all of it. So when I develop a dish I want to know two things: can I actually make it twice, and does it come in under cost. If the answer to either one is no, it doesn't go on the menu, no matter how good it tastes. This one came in under. #paidpartnership #HPAIPC #HPOmniBook #CopilotPCs @windows Why minimum spends exist in restaurants, and why nobody explains it properly… Never trust a pastry recipe written in cups and tablespoons. They measure volume, not weight. With dry ingredients that's a problem, because a cup of flour is 125g if you spoon it in and 155g if you dig into the bag and up to 195g if you pack it in. Same cup, same flour, 70g apart. This choux should be 220g egg to 155g flour. Measured in cups it came out to 190. Nobody did anything wrong, that's just what happens when you round twice. Pastry is chemistry, and chemistry does't work unless the num My new late night go to snack using the @bega.peanutbutter Creamy Caramel Flavoured Peanut Spread #begapeanutbutter #ad Nobody argues when the dentist bills them for a missed appointment. Book a restaurant, don't show, and somehow that's just the cost of doing business. Here's the real maths on it.

Recent content

A $28 Clover Club makes us about $1.40. The ingredients come to $6.24, and the gin is the biggest cost at $2.73. $1.66 of that is alcohol tax, so more than half of what we pay for the gin goes to the government before it's even poured. Take out $2.55 GST and you're left with $19.21, and that has to cover wages, rent, glassware, power and everything else that keeps the lights on. After all of it, around 5% is profit. Next time a cocktail feels expensive, this is where the money goes. #hospitality
107.7K views · 11 days ago
Blood orange, miso caramel and dark chocolate tart 🍊 My top 3 tips for perfect tarts: 1️⃣ Roll your pastry before chilling. It's softer, easier and far more even. Roll between baking paper, then chill flat. 2️⃣ Line the tin in two pieces. A disc for the base and strips for the sides, joined with your fingers. No more cracked pastry. 3️⃣ Layers! Something crisp, soft, rich and sharp in every bite. RECIPE (26cm tart) PASTRY: 195g cold butter, 180g icing sugar, 2g salt, 365g plain flour, 105g potat
7K views · 23 days ago
Nobody sees this bit. Everyone sees the pass at 7pm when it's full, nobody sees it at midnight when the chairs are up and it's just you and one light on. This is my favourite part of the day and it's the part I never post. Same bench I was costing a dish on at seven this morning. Fourteen hours later I'm still sitting at it, just not working. Part one is on the profile if you missed it. #paidpartnership #HPAIPC #HPOmniBook #CopilotPCs @Windows
4.6M views · 1 month ago
Every single thing in my business has to earn its place. Bench space, power point, money out the door, all of it. So when I develop a dish I want to know two things: can I actually make it twice, and does it come in under cost. If the answer to either one is no, it doesn't go on the menu, no matter how good it tastes. This one came in under. #paidpartnership #HPAIPC #HPOmniBook #CopilotPCs @windows
3.4M views · 1 month ago
Why minimum spends exist in restaurants, and why nobody explains it properly…
24.1K views · 2 months ago
Never trust a pastry recipe written in cups and tablespoons. They measure volume, not weight. With dry ingredients that's a problem, because a cup of flour is 125g if you spoon it in and 155g if you dig into the bag and up to 195g if you pack it in. Same cup, same flour, 70g apart. This choux should be 220g egg to 155g flour. Measured in cups it came out to 190. Nobody did anything wrong, that's just what happens when you round twice. Pastry is chemistry, and chemistry does't work unless the num
25.8K views · 2 months ago
My new late night go to snack using the @bega.peanutbutter Creamy Caramel Flavoured Peanut Spread #begapeanutbutter #ad
28.7K views · 2 months ago
Nobody argues when the dentist bills them for a missed appointment. Book a restaurant, don't show, and somehow that's just the cost of doing business. Here's the real maths on it.
1.9M views · 3 months ago
Carbonara is a temperature game. The sauce is an emulsion of egg yolk, pecorino and starchy pasta water, and the whole dish hinges on one number: yolks start thickening around 65°C. Go past it and they scramble. So I control the heat twice. First by tempering the yolks with hot guanciale fat and pasta water to raise their temperature gradually, then by finishing everything in a bowl over a double boiler. Gentle, indirect heat lets you take the sauce right up to that point and hold it there. Full
26.1K views · 3 months ago
You can’t beat Homemade Churros 😍 #yum #foodtok #cooking
2.6M views · 4 years ago
Why buy mud cake when you can make your own? 😉 #yum #food
2M views · 4 years ago
You honestly can’t beat Chicken Tenders 🤩 #foodtiktok #yum
13.7M views · 5 years ago

🔀 Audience overlap

Estimated

Estimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.

Veritasium Veritasium 46% Natural History Museum London Natural History Museum London 44% Harvard Harvard 44% ASTRO ALEXANDRA 🪐 ASTRO ALEXANDRA 🪐 43% Christian Collins Christian Collins 42% Lingualin Lingualin 40%

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Frequently asked questions

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How many followers does Morgan Hipworth have?
Morgan Hipworth has 1,056,235 followers on TikTok.

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