metallica✓ Add us as a preferred source on Google
🔄 Data last refreshed 12 days ago
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Make a deal with metallica
🔒 Paid proposals held safely in escrow — released only when the work's approved.
Followers
5.2M
Total likes
52.7M
Videos
777
Following
6
💰 Suggested sponsorship rate
$12.2K – $19.8K / sponsored post
Estimated from audience size & typical reach — every deal is negotiable and held in SocialDB escrow.
🎁 Free analysisfor metallica
Known for
398.7K views
🔥 The #M72 World Tour is making its way across North America with 12 shows in 2027, featuring our returning tour buddies @Limp Bizkit and @AVATAR. Tickets go on sale Friday, September 25. Fan Club Presales begin Monday, September 21. More Info 🎫 metallica.lnk.to/M72WorldTour2027 Enhanced Experiences 🌟 superfan.live/metallica Travel Packages 🧳 metallicatravel.com Links in bio!
📊 Engagement & reach
Recent videos · views
Feb 25latest
Engagement rate · Building
1.29%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
67.8K
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
610.1K
Measured across recent posts — the real reach a sponsored video earns.
Typical video
72.7K–437.4K views
Half of recent videos land in this range (median 137.6K) — the reliable floor a sponsored video earns, not just the average lifted by the odd viral hit.
View consistency · Spiky
4/100
How steady views are across recent videos — reach is hit-driven, so a campaign lives or dies on catching a spike.
Posting cadence
0.34 / week
A more selective poster — each video gets room to breathe.
Follower / following
873.9K×
Follows just 6 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.
💡 Facts
👁️Averages 610.1K views per stream.
📤Posts about 0.4× per week.
💬1.29% engagement rate.
🏅Earned the 5M Followers for passing 5M followers.
🕵️ Fake follower check
Estimated38/100
Low
Credibility score
64%
Mixed
Real audience
Medium
Fake-follower risk
High
Data confidence
- Est. 64% real, active audience · Medium fake-follower risk.
- Low engagement (~0.1× of followers engage each post) — a sign of an inflated or inactive audience.
- Organic base — far more followers than accounts it follows.
- Verified account.
- 1.29% engagement — below the ~6.8% typical for this size.
Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.
About
Est. 1981
📸 Gallery
Recent content
⚠️ #M72 RETURNS TO NORTH AMERICA IN 2027 ⚠️ Tickets go on sale Friday, September 25. Fan Club Presales begin Monday, September 21. Get all the info at the link in bio.
437.4K views · 9 days ago
Travel packages—including hotel, ticket, merch, and transportation—will be available in every market during the 2027 North American run of the M72 World Tour. 🧳 Visit metallicatravel.com for all the info.
48.4K views · 10 days ago
Each stadium show on M72 2027 offers a variety of Enhanced Experiences, with options including: 🤝 Access to a Meet & Greet 🎙️ Production & Stage Tour 🥃 Food & Beverage in the Black Box Lounge 🎸 Memorabilia & Interactive Exhibits in the Black Box Lounge ⌚️ Early Entry into the Venue 🐍 Snake Pit Tickets 🌟 Lux Æterna Private Platforms - exclusive viewing area for up to eight guests 🎫 I Disappear Ticket - the ultimate pass for the fan who wants to run away with us for all the shows For more informat
72.7K views · 10 days ago
🔥 The #M72 World Tour is making its way across North America with 12 shows in 2027, featuring our returning tour buddies @Limp Bizkit and @AVATAR. Tickets go on sale Friday, September 25. Fan Club Presales begin Monday, September 21. More Info 🎫 metallica.lnk.to/M72WorldTour2027 Enhanced Experiences 🌟 superfan.live/metallica Travel Packages 🧳 metallicatravel.com Links in bio!
398.7K views · 10 days ago
#OnThisDay in 2023, our second video for “Too Far Gone?,” directed by Coan “Buddy” Nichols, debuted...
67.1K views · 14 days ago
"Death Magnetic" was released 18 years ago on this day in 2008! What's your favorite song on the album?
90.9K views · 14 days ago
LAST CALL to submit your photos if you wanna see yourself on screen at Sphere! Going to a show? Want your photo to be a part of that show? Send it in. Front of the stage, in the crowd, outside the venue, at an M&G: got a photo, we want it. Get it in by this Sunday, September 13. We're only collecting photos for 2026 shows right now. Headed to a show in 2027? Stay tuned, that call comes later this year. Find your shows & submit your photos: linktr.ee/metallica. Link in bio!
44.4K views · 16 days ago
"...And Justice For All" was released #OnThisDay in 1988! What's your favorite song on the album?
222.5K views · 21 days ago
If you're tuned into SiriusXM's Maximum Metallica, you know what Live From The Metallica Black Box is all about. Spider-Dan digs through our vault to unearth shows ranging from decades old to brand new. We just wrapped a run of 12 particularly wild ones, including the live debut of "Nothing Else Matters." In the #MetallicaFamily, sharing is caring, so we've sent those over to our friends at nugs.net, making them available in the Live Metallica library for you to enjoy. Link in bio to stream.
137.6K views · 22 days ago
Our video for "The Day That Never Comes," directed by Thomas Vinterberg, debuted #OnThisDay in 2008...
491.6K views · 24 days ago
🔥 LIFE BURNS FASTER 🔥 We’re officially bringing our No Repeat Weekends to Sphere in Las Vegas this fall! October 1 & 3 October 15 & 17 October 22 & 24 October 29 & 31 Two-Night and Single-Night Tickets go on sale on Friday, March 6, beginning at 10 AM PT. There will be several ticket presale opportunities starting this week. Get all the info at Metallica.com. #Metallica #SphereVegas #LifeBurnsFaster #MetallicaSphere
4.7M views · 7 months ago
🔀 Audience overlap
EstimatedEstimated shared audience with similar creators — useful for avoiding overlap (or doubling down) when planning a campaign.
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Frequently asked questions
How much does metallica charge for a sponsorship?
metallica hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact metallica for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify metallica, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does metallica have?
metallica has 5,243,667 followers on TikTok.
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