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Melt Cosmetics
Followers
106.4K
Total likes
1.2M
Videos
1.7K
Following
384
🎁 Free analysisfor Melt Cosmetics

Known for

📊 Engagement & reach

Recent videos · views
May 16latest
Engagement rate · Building
0.69%
Likes + comments ÷ followers. On TikTok this is the real currency — a highly-engaged mid-size creator often out-performs a bigger, passive one.
Avg likes / video
738
Typical likes on a recent post — the clearest proof of how hard the audience reacts.
Avg views / video
7.1K
Measured across recent posts — the real reach a sponsored video earns.
Typical video
1.7K–8.6K views
Half of recent videos land in this range (median 4K) — the reliable floor a sponsored video earns, not just the average lifted by the odd viral hit.
View consistency · Variable
32/100
How steady views are across recent videos — reach is hit-driven, so a campaign lives or dies on catching a spike.
Posting cadence
0.48 / week
A more selective poster — each video gets room to breathe.
Follower / following
277×
Follows just 384 back — a lopsided ratio typical of a real creator with a genuine audience, not a follow-for-follow account.

🏷️ Niche & audience

Content niche
Beauty
The lane this creator is known for — match it to your product for the most native-feeling collab.

📹 Recent videos

Latest posts straight from Melt Cosmetics's TikTok.

@meltcosmetics

💡 Facts

👁️Averages 7.1K views per stream.
📤Posts about 0.5× per week.
💬0.69% engagement rate.
🏅Earned the 100K Followers for passing 100K followers.

👥 Audience demographics

Estimated

Modeled from this creator's niche, platform & region — a niche benchmark, not this creator's real audience data.

Gender split
Male 6% Female 94%
Age · peak 18-24
13-1719%
18-2441%
25-3425%
35-4411%
45+4%
Top geographies
  • United States34%
  • India11%
  • United Kingdom8%
  • Brazil6%
  • Indonesia5%
Likely interests
BeautySkincareMakeupShopping

🕵️ Fake follower check

Estimated
29/100
Low Credibility score
61%
Mixed Real audience
Medium Fake-follower risk
High Data confidence
  • Est. 61% real, active audience · Medium fake-follower risk.
  • Low engagement (~6.6% of followers engage each post) — a sign of an inflated or inactive audience.
  • Organic base — far more followers than accounts it follows.
  • 0.69% engagement — below the ~4% typical for this size.

Heuristic estimate from engagement, follower ratios, account age & growth — a screening signal, not a guarantee.

About

🛒 @ | Nordstrom | Beauty Bay | Amazon | TikTok Shop

📸 Gallery

Recent content

3 cool-toned lips in 1 bundle 💋 @bernie swatches the NEW Grunge Lipstick Trio: 🩷 Grunge Nude 🤎 Laced 🩶 Lilith
482 views · 2 days ago
Meet the Grunge Lipstick Trio: Laced, Lilith, & Grunge Nude 🩶 Bundle and save. 3 cool-toned, grungy lipsticks for $50 ($66 value)!
450 views · 2 days ago
ICYMI: The Edward Scissorhands Collection is now 75% OFF for spooky season 🖤✂️ If you’ve been waiting to shop this limited edition collection, now’s the time!! Once it’s gone, it’s gone for good!
11K views · 4 days ago
Our Edward Scissorhands & IT: Welcome To Derry collections are getting their biggest markdown ever for spooky season with 75% OFF‼️ If you’ve had your eye on something, don’t wait. These limited-edition pieces won’t be around forever.
4.7K views · 8 days ago
We’re kicking of spooky season RIGHT 🖤✂️🎈 Starting TODAY, our limited-edition Edward Scissorhands & IT: Welcome To Derry collections are 75% OFF‼️ YES, REALLY! If you’ve been eyeing these collections, now’s the time to get them! Once they’re gone, they are gone for good.
1.1K views · 8 days ago
ICYMI: Barely Alive is BACK! 🤍✨ This weightless, ultra-fine setting powder locks makeup in place for a smooth, long-lasting matte finish, controlling excess oil while delivering an effortlessly flawless veil
1.7K views · 16 days ago
The wait is over 🤍 Our viral, bestselling Barely Alive Translucent Loose Setting Powder is finally BACK IN STOCK! Get it NOW on TikTok Shop!
39.5K views · 18 days ago
The easiest, cool-toned smokey eye with Shroom 🤎 @Dana Bomar uses our NEW Slick Waterline Eye Pencil in Shroom to create this effortless smudged-out look
1.8K views · 1 month ago
Your new fall grunge eyeliner shades are HERE!!😍   @TheLoraArellano tries on all 3 NEW shades of our Slick Waterline Eye Pencils: ❤️ Chocolate Cherry: a chocolate red-brown 🩶 Graphite: a frosted charcoal gray 🤎 Shroom: a muted cool-toned mushroom brown   Get them NOW on TikTok Shop!
4K views · 1 month ago
Swatch the 3 NEW additions to the Slick Waterline Eye Pencil Family   Your favorite, creamy, long-wear formula in 3 NEW shades: 🩶 Graphite 🍄‍🟫 Shroom 🍫 Chocolate Cherry   Available NOW on TikTok Shop! PLUS shop our store wide 30% OFF Fall Sale. Sale ends 9/13.
8.6K views · 1 month ago
If you’ve never heard our story, @TheLoraArellano and @Dana Bomar started Melt to create the bold makeup they couldn’t find anywhere else. What started as a passion project became the brand you know and love today. Thank you to all of you for supporting us through every era. We wouldn’t be able to do this without you. 🫶 We’re so excited for what’s next!
4.5K views · 4 months ago

Frequently asked questions

How much does Melt Cosmetics charge for a sponsorship?
Melt Cosmetics hasn't published fixed prices yet. Send a proposal through SocialDB and agree terms directly — your payment is held in escrow until the work is approved.
How do I contact Melt Cosmetics for a brand deal or collaboration?
Send a paid deal or collab request right here on SocialDB — we notify Melt Cosmetics, and once they accept, your payment is held safely in escrow and released when the work is approved. You don't need to track down an email.
How many followers does Melt Cosmetics have?
Melt Cosmetics has 106,395 followers on TikTok.

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